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LA PERLA Flagship Boutique Opening in Milan

KENDALL JENNER, LIU WEN AND MARIACARLA BOSCONO celebrated the La Perla Fall/Winter 2017 ready-to-wear collection and new flagship boutique located on via Montenapoleone in Milan on Thursday, February 23, 2017 during Milan Fashion Week where LA PERLA hosted a collection presentation and unveiling event.

MILAN, ITALY – FEBRUARY 23: A general view at La Perla MFW Collection’s Presentation and Milan Store Opening during Milan Fashion Week Fall/Winter 2017/18 on February 23, 2017 in Milan, Italy. (Photo by Elisabetta Villa/Getty Images for La Perla)

MILAN, ITALY – FEBRUARY 23: A general view at La Perla MFW Collection’s Presentation and Milan Store Opening during Milan Fashion Week Fall/Winter 2017/18 on February 23, 2017 in Milan, Italy. (Photo by Elisabetta Villa/Getty Images for La Perla)

The evening’s décor was inspired by the British garden — a nod to the brand’s most recent collection by Creative Director, Julia Haart. The stunning boutique, spanning over 2,583 square feet, came to life with a street-wide floral installation including pillars of blooming bougainvillea; cloaked in the brand’s FW17 NYFW runway video.

MILAN, ITALY – FEBRUARY 23: Kendall Jenner
attends La Perla MFW Collection’s Presentation and Milan Store Opening during Milan Fashion Week Fall/Winter 2017/18 on February 23, 2017 in Milan, Italy. (Photo by Elisabetta Villa/Getty Images for La Perla) *** Local Caption *** Kendall Jenner

MILAN, ITALY – FEBRUARY 23: Mariacarla Boscono
attends La Perla MFW Collection’s Presentation and Milan Store Opening during Milan Fashion Week Fall/Winter 2017/18 on February 23, 2017 in Milan, Italy. (Photo by Elisabetta Villa/Getty Images for La Perla) *** Local Caption *** Mariacarla Boscono

MILAN, ITALY – FEBRUARY 23: Liu Wen attends La Perla MFW Collection’s Presentation and Milan Store Opening during Milan Fashion Week Fall/Winter 2017/18 on February 23, 2017 in Milan, Italy. (Photo by Elisabetta Villa/Getty Images for La Perla) *** Local Caption *** Liu Wen

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