NICOLE RICHIE LAUNCHES BIRCHBOX COLLABORATION
Birchbox, a leading beauty and grooming retailer, has partnered with vH1 and Nicole Richie, Creative Director of House of Harlow 1960 and star of Candidly Nicole, to celebrate the show’s second season, which premiered July 29. The Bohemian-chic fashion designer, author, actress and television personality has added “Birchbox’s August guest editor” to her multi-hyphenate bio, creating an exclusive box filled with beauty samples that reflect the show’s theme, a “fresh take on funny.”
The “Candidly Nicole Birchbox,” gives fans a new way to engage with Nicole and her signature style.“Nicole Richie is constantly breaking the mold with her ever-evolving style,” said Katia Beauchamp, Birchbox co-founder and CEO. “Her strong sense of individuality is something we truly value here at Birchbox, so we are proud to support her show and can’t wait to see how our subscribers use the product picks in this box to create their own unique looks.” From a cheeky lip tint to an in-shower tanning lotion, the specially designed box (inspired by art from the second season of Candidly Nicole) features five deluxe samples that give subscribers an insider look at Nicole’s Birchbox picks.
“I’m thrilled VH1 is partnering with Birchbox for our second season of Candidly Nicole,” said Richie. “Each month, Birchbox is like a little gift that magically appears full of goodies and I like to think that I am also like a magic gift filled with goodies. So the partnership feels like destiny, essentially perfect.” -Nicole Richie
Beginning July 27th, Birchbox subscribers can select to receive this limited-edition assortment as their August box. New subscribers can sign up by August 25th to receive this Candidly Nicole collection as ($10/month or $110/year). This box is also available for purchase as a standalone item on Birchbox.com for $15.