A Sneak Peek of Amazon’s #BlackFriday Deals Week

Amazon today shared a sneak peek of top deals for its Black Friday deals week, which will offer customers new deals all day, every day totaling thousands of amazing deals across every category, plus more Deals of the Day and deeper discounts than ever before. Starting this Friday, November 22 through November 29 (Black Friday), customers can shop thousands of incredible deals on this year’s most popular gifts, new and trending finds, holiday essentials, and more, across toys, electronics, fashion, beauty, kitchen, home, Amazon Devices and more. All of Amazon’s Black Friday deals can be found by visiting amazon.com/blackfriday or on the Amazon App. Customers can also shop on smile.amazon.com/blackfriday to find the same amazing deals and Amazon shopping experience, with the added bonus that AmazonSmile will donate a portion of the purchase price of eligible products to a charity of your choice.

On top of the wide selection of deals and discounts available throughout Amazon’s week of Black Friday deals, customers can also take advantage of select one-time-only, amazing deals from top-tier and most-loved brands across electronics, home, fashion, toys and more, all at jaw-dropping prices. These deals are expected to sell out, with new one-time-only deals launching throughout the day on November 28 (Thanksgiving), November 29 (Black Friday) and December 2 (Cyber Monday).

Whether customers are getting a head start on their gift lists, readying their homes for family festivities or grocery shopping for holiday feasts, Amazon makes the holidays easier than ever with top deals and low prices. In fact, according to a recent Profitero study, Amazon prices were found to be 20% cheaper on average than other online retailers.

BLACK FRIDAY DEALS PREVIEW:

The deals included below – and many more – will be available on various dates and times between November 22 and November 29 (Black Friday), while supplies last, at amazon.com/blackfriday, on the Amazon App, or by simply asking “Alexa, what are my deals.”

Amazon Devices

Amazon Brands

  • Save up to 50% on men’s and women’s clothing from Amazon Brands, including Amazon Essentials, Goodthreads, Daily Ritual, and The Drop
  • Save up to 30% on bedding & bath for the family from AmazonBasics, Stone & Beam and Rivet
  • Save up to 30% on furniture from Rivet and Stone & Beam
  • Save up to 30% on office furniture and supplies from AmazonBasics
  • Save up to 30% on phone accessories from AmazonBasics
  • Save up to 30% on kitchen electrics and housewares from AmazonBasics & Stone & Beam
  • Save up to 30% on luggage and travel from AmazonBasics
  • Save up to 25% on food and beverages from Amazon brands, including AmazonFresh, Happy Belly and Wickedly Prime
  • Save 25% on household supplies and personal care from Solimo
  • Save up to 15% on beauty, vitamins, and supplements from Amazon brands including Belei and Revly

Fashion

  • Save up to 35% on Herschel backpacks, wallets, hip packs, and more
  • Save up to 50% on Oakley & Ray-Ban sunglasses
  • Save up to 30% on Calvin Klein underwear
  • Save up to 35% on the newest Fossil smartwatches
  • Save up to 35% on Adidas shoes, clothing, and accessories for the family
  • Save up to 40% on Levi’s for the family
  • Save up to 50% on Lands’ End clothing and accessories
  • Save up to 30% on Tommy Hilfiger clothing
  • Save up to 50% on top watch brands including Daniel Wellington, Movado, and more
  • Save up to 40% on Under Armour for the family
  • Save up to 30% on men’s dress shirts
  • Save up to 30% on Izod clothing
  • Save up to 50% on Samsonite and American Tourister luggage
  • Save 35% on 14K gold diamond stud earrings

Electronics

  • Save on Samsung, Sony, and LG TVs
  • Save on Samsung Galaxy S10 and Note 10
  • Save up to 45% on streaming devices and accessories
  • Save up to 30% on select Nintendo Switch Software
  • Save up to 33% on select Nintendo Joy-Con
  • Save on Canon and Nikon cameras
  • Save on Headphones from Bose, Sony, and other top brands
  • Save on Nintendo Switch Console with Digital Mario Kart 8 Deluxe
  • Save on Xbox One
  • Save on PC gaming laptops, desktops, monitors, components, and accessories
  • Save up to 33% on Play Station 4 Slim 1TB bundle
  • Save on Oculus Rift S
  • Save on Garmin smartwatches
  • Save 30% on select cell phone cases
  • Save on Klipsch speakers
  • Save on Jabra Elite Active 65t Earbuds
  • Save up to 35% on select iOttie Car Mount Phone Holders
  • Save on Garmin Forerunner 235 and DriveSmart
  • Save up to 40% on Corsair gaming products and accessories
  • Save up to 45% on Netgear products
  • Save 40% on Adobe Photoshop Elements 2020
  • Save up to 50% on Brother printers
  • Save up to 60% on HP Deskjet 2622
  • Save $30 on HP Sprocket 2nd Edition
  • Save 30% on MYNT3D Professional Printing 3D Pen
  • Save $50 off Microsoft Office Home and Student 2019
  • Save over 70% on new Norton 360 Premium
  • Save on Kodak and Polaroid photo printers
  • Save on SanDisk and WD
  • Receive a $10 Gift Card with purchase of TurboTax Software

Toys

  • Save 15% on L.O.L. Surprise! Winter Disco Bigger Surprise (Amazon Exclusive)
  • Save 40% on the LEGO Star Wars Ultimate Millennium Falcon
  • Save 40% on tricycles and the 3-in-1 Wagon from Radio Flyer
  • Save 40% on the KidKraft Cinderella Royal Dream House
  • Save 40% on the Little Tikes Bake n’ Grow Kitchen
  • Save up to 30% on select strategy games
  • Save up to 30% on Glitter Girls fashion dolls and accessories
  • Save up to 30% on Barbie, Hot Wheels and more from Mattel
  • Save up to 30% on select party games

 Household, Kitchen and Home Furnishings

  • Save up to 30% on SodaStream sparkling water makers
  • Save on Hamilton Beach
  • Save up to 35% on Vitamix
  • Save on Nespresso
  • Save on Dash Appliances
  • Save up to 44% on KitchenAid
  • Save on Instant Pot
  • Save on Conitgo Water bottles, Food Saver and Rubbermaid food containers
  • Save up to 25% on select mattresses
  • Save on Ashley Mattresses
  • Save up to 48% on Degrees of Comfort weighted blankets
  • Save up to 15% on Bissell Lifestyle 220
  • Save up to 19% on Bissell SpotClean Pro
  • Save on Casper Sleep Soft and Supima Cotton Sheet
  • Save up to 37% on Bissell Icon Pet Stick
  • Save up to 41% on Ecovacs N79S
  • Save up to 36% off Ecovacs Deebot 661
  • Save up to 26% Bissell Crosswave
  • Save up to 19% on Bissell SpotClean Pro
  • Save up to 22% on Bissell MyAir
  • Save up to 20% on Oreck Commercial XL Commercial Upright Vacuums
  • Save on AIRMEGA 400S The Smarter App Ena
  • Save on Tempur-Pedic TEMPUR-Protect Waterproof Mattress Protector
  • Save up to 15% on Bissell Lifestyle 220
  • Save on TEMPUR Adapt Plus Cooling Topper
  • Eureka NEN110A Whirlwind Bagless Canister
  • Save on Sunbeam Cordless or Corded Iron
  • Save up to 50% on Simplisafe 12-Piece Security System
  • Save up to 20% on Kidde products
  • Save up to 30% on Hunter ceiling fans
  • Save up to 30% on DeWalt tools
  • Save up to 30% on select SKIL tools
  • Save up to 25% on BLACK+DECKER drill kit
  • Save up to 15% on Opal Countertop Nugget Icemaker
  • Save 15% on NewAir Dual Zone Beverage Cooler

Smart Home

  • Save on Chamberlain MyQ Garage Hub at $17.98
  • Save on iRobot Roomba 960 at $399.00
  • Save on iRobot Roomba 675 at $199.99
  • Save on the new LG 82″ 4K Ultra HD Smart LED TV at $1,699.99
  • Save up to $79.90 on Arlo Technologies products
  • Save on Shark IQ Robotic Vacuum at $399.99
  • Save over 30% on Netgear wifi & routers
  • Save $200 on Sony Sound Bar with Dolby Atmos and Wireless Subwoofer
  • Save up to 39% on ecobee SmartThermostat and Switch bundle

Lawn & Garden

  • Save up to 35% on holiday live plants
  • Save on the Sun Joe SPX4000-PRO Pressure Washer
  • Save 35% on Greenworks 80V outdoor power tools
  • Save up to 30% on Keter Cool Bar & more
  • Save up to 35% on fire pits and patio heaters

Audible, Music, Video & Books

  • Audible: Between November 25 and 27, new members receive a bonus $15 Amazon credit and continue to save 53% on the first three months of an Audible membership at $6.95 a month. Additional offers to be announced through the holiday season.
  • For a limited time, new Amazon Music Unlimited customers can get the best holiday deal in Amazon Music’s history- four months of the premium streaming tier for just $0.99, to enjoy unlimited access to more than 50 million songs, ad-free.
  • With the purchase of select Echo devices, new Amazon Music Unlimited customers in the US, UK, Germany, and Japan will also receive four months of the premium, ad-free streaming tier for free.
  • Prime Video: Between November 29 and December 5, Prime members can enjoy 50% off to rent or buy on new release movies.
  • The Kacey Musgraves Christmas Show, Prime Video’s first foray into the holiday special spacewill premiere globally on Friday, November 29. The Kacey Musgraves Christmas Show will also be accompanied by an official soundtrack available on Amazon Music and other DSPs beginning November 29. Learn more at amazon.com/kaceychristmas
  • Get 3 months of Kindle Unlimited for free – Enjoy unlimited access to over 1 million books, popular magazines and thousands of books with Audible narration. Offer valid for new subscribers only.
  • Get $10 back in eBook credit when you spend $30 on eBooks (activation required).
  • Save up to 80% on select Kindle best-selling books
  • Save up to 50% on Popular Children Books

Pets

  • Save 33% on Furbo Treat Tossing Wifi Pet Camera
  • Save up 35% on Wisdom Panel Dog DNA Kit
  • Save up to 30% on Frontline Oral Defense Daily Dental Chews
  • Save up to 15% on Nutramax products for dogs and cats
  • Save 30% on PetSafe Smart Feed Automatic Dog and Cat Feeder
  • Save 30% on select Greenies dog treats
  • Save 30% on Temptations cat treats
  • Save 30% on Cesar gourmet dog food

Sports & Outdoors

  • Save up to 40% on the adidas Diablo duffel bag
  • Save up to 35% on select Columbia outerwear, apparel, and shoes
  • Save up to 25% on Thule backpacks and luggage
  • Save more than 25% on golf training aids, including Arccos Caddie Smart Sensors
  • Save up to 25% on Osprey packs & accessories
  • Save up to 20% on bestsellers from Coleman
  • Save up to 30% on fishing gear from Abu Garcia, Berkley, Penn, Ugly Stik, and more
  • Save up to 15% on stand up paddle boards from Serenelife
  • Save up to 30% on hunting essentials from Plano Synergy
  • Save up to 15% on Marcy exercise equipment
  • Save on the Bowflex Max Trainer M7
  • Save on Bushnell golf products, including rangefinders, GPS, and watches
  • Save 20% or more on Segway electric scooters and personal transporters
  • Save 20% on Huffy adult and kids bikes
  • Save on Callaway golf balls, headwear, and golf bags
  • Save on JOOLA table tennis tables and more
  • Save more than 15% on select GoSports favorites, including wood premium cornhole set, giant wooden toppling tower, and more

Beauty

  • Save up to 45% on Philips Sonicare appliances and brush heads
  • Save up to 40% on Aquaphor, NIVEA, and Eucerin
  • Save 30% on Panasonic electric razor for men
  • Save 20% on L’Oreal Paris brow stylist definers
  • Save up to 40% on professional and luxury beauty skincare, cosmetics, fragrance, hair and more
  • Save up to 33% on select luxury beauty devices and accessories

Health and Personal Care

  • Save up to 50% on 23andMe DNA tests
  • Save up to $60 on select Fitbit items
  • Save up to 30% on select nutrition and wellness items
  • Save 15% on Body Fortress whey protein powder
  • Save 30% or more on Duracell batteries
  • Save $70 on AncestryHealth Core™ Health + Genetic Ethnicity Test

Automotive

  • Save on Hella Sharptone Twin Horn Kits
  • Save on Camco Yellow Fasten Leveling Blocks

 

Amazon Payments and Gift Cards

Small Businesses on Amazon Handmade and Amazon Launchpad

  • Save 20% or more on Amazon Handmade products from around the world – shop deals and the gift guide at www.amazon.com/handmadegiftguide.
  • Save up to 35% on top-selling iOttie Wireless accessories
  • Save on Dash appliances
  • Save up to 35% on select party games for grown-ups including Exploding Kittens
  • Save up to 44% on Geekee True Wireless Bluetooth Earbuds
  • Save 15% or more on select LuminAID Solar phone chargers and lanterns

Grocery

  • Save 25% or more on select Jack Link’s beef jerky
  • Save up to 30% on select Victor Allen’s coffee packs
  • Save 15% on select TAZO K-Cup pods
  • Save 20% on select Soylent meal replacement shakes and protein bars
  • Save 35% on Tea Forte tea gifts for the holiday season

 

Whole Foods Market

  • Amazon and Whole Foods Market are offering special savings on organic and classic turkeys in celebration of Thanksgiving. All customers can choose from select organic ($3.49/lb) and classic turkeys ($2.49/lb), and Prime members will save even more on turkeys ($2.99/lb for organic and $1.99/lb for classic). The offer is valid until November 28, while supplies last. Prime members can also receive exclusive deals on organic jewel sweet potatoes ($1.29/lb), organic cranberries ($2.69/12-oz bag), and Bonafide frozen broths and soups (35% off).

 

DISCOVER THE SEASON’S HOTTEST GIFTS

Customers can also shop Amazon’s biggest-ever selection of curated gift guides and exclusive storefronts this year, which offer gifting inspiration and more:

  • Interesting Finds curates some of the most interesting and fun products that customers are sure to love. You are able to “like” certain products and will be shown similar items in the future. Explore even more curated collections of Stocking Stuffers and White Elephant gifts.

Gift Cards:

 

MORE WAYS TO SHOP

In addition to amazon.com/blackfriday, customers can shop Amazon’s week of Black Friday deals in the following ways:

  • Amazon.com in Spanish: Customers can visit Amazon.com/espanol or use the Amazon App to shop, browse and search for millions of products, view their carts, and place orders in Spanish.
  • Amazon App: The Amazon App allows customers to conveniently shop for their holiday needs – anytime and anywhere – and, never miss a great deal. Customers can use the Watch a Deal feature to “Watch a Lightning Deal” and receive a notification on their mobile phone when the deal is about to start. Additionally, first-time app users have an opportunity to save big this holiday. New customers will receive $10 the first time they sign-in to the Amazon App and an additional $15 when they make their first purchase on the app.
  • Alexa Shopping: Customers can add to their Amazon wish list with Alexa by saying, “Alexa, add headphones to my wish list” and track packages and confirm your delivery date with Alexa by saying, “Alexa, where’s my stuff?”
  • Amazon Business: Save big when shopping for work with deals on everything you need for your business. Find deals on supplies for the office holiday party, employee and client gifts, and items for community donation drives. Stock-up for the new year with savings on the business essentials you need. Visit amazon.com/holidayforbusiness. For more information and to sign up for a free business account, visit amazon.com/business.
  • Amazon Books: Whether customers want to discover a new book for the holidays, test-drive a device, or purchase Amazon Gift Cards, Amazon Books offers gifts for everyone. To find the store nearest you visit www.amazon.com/stores.
  • Amazon 4-star: Designed around Amazon.com customers, Amazon 4-star stores feature products that are 4 stars and above, top sellers, new and trending, and most popular from top categories including devices, consumer electronics, toys, games, books, kitchen, home. To find the store nearest you visit www.amazon.com/stores.
  • Amazon Live: Watch Amazon Live’s shoppable Black Friday live stream throughout the day on November 29 for demonstrations on top deal products and cameo appearances from celebrities you love. Tune-in starting at 4am PST by visiting www.amazon.com/live.
  • Treasure Truck: Discover great gifts you never thought of on Treasure Truck. Opt-in by texting ‘TRUCK’ to 24193 and receive notifications for same-day offers – order the item and pick up at the truck the same day. This Black Friday, gift-givers who act fast will find an incredible deal on a holiday-must-have tech item on the truck in select cities, while supplies last.
  • Whole Foods Market: Prime members who shop at Whole Foods Market have access to a number of benefits year-round, like deep discounts on dozens of select popular products each week and an additional 10 percent off hundreds of in-store items. Additionally, Prime members in thousands of cities and towns can shop their local Whole Foods Market store using Amazon.com or the Amazon App.
  • Woot! offers daily deals on customers’ favorite brands and free shipping for Prime members. Visit woot.com from November 24 through November 29 or download the Woot! App for great deals.

 

GIVE BACK THIS HOLIDAY SEASON, AND BEYOND

Amazon is committed to making holiday giving and giving-back easier than ever.

  • AmazonSmile: To jump right into holiday shopping and support your favorite charitable organization at the same time, simply visit smile.amazon.com/blackfriday. By starting with smile.amazon.com, you’ll find the same Amazon experience, with the added bonus that we’ll donate a portion of the purchase price of eligible products to a charity of your choice.
  • Charity Lists: Charity Lists give charitable organizations an easy way to create wish lists of products needed while providing a convenient way for customers to donate these essential items directly to the causes. Customers are able to contribute items that are truly critical, to charities they care about, no matter how big or small. Customers can shop thousands of Charity Lists by visiting smile.amazon.com/charitylists, with new charities joining all the time.
  • (RED) Shopathon: For the third year, Amazon is teaming up with (RED), the charitable organization founded by Bono and Bobby Shriver in 2006, to fight AIDS. Amazon is providing customers a single destination to shop more than 150 (RED) products, including the exclusive (RED) edition of the all-new Echo, which will be available for a limited time. For every all-new Echo (RED) edition sold, Amazon will donate $10 to the Global Fund. Plus, customers interested in donating to support (RED)’s fight can do so on any Echo device by simply asking, “Alexa, donate to (RED).” (RED) products will be available starting today at amazon.com/red.

 

HOLIDAY DELIVERY MADE EASY

In addition to free delivery on more than 100 million items for all Amazon customers, Amazon has expanded its fast, free, and convenient delivery options for Prime members and customers this holiday season:

 

Fast and Reliable One-Day and Same-Day Delivery. Throughout the season, Prime members in the U.S. can shop a selection of over 10 million items for Prime Free One-Day Delivery and millions of items available for Same-Day Delivery in 46 major metropolitan areas. Not a Prime member yet? Join Prime or start a 30-day free trial at amazon.com/prime.

 

Ultrafast and FREE grocery delivery: Now Prime members get free and fast grocery delivery from Amazon Fresh and Whole Foods Market. The selection includes a variety of products for all your holiday needs from meat to, seafood, produce, snacks, and household essentials, with options for fast one- and two-hour delivery windows. Prime members who live in one of the more than 2,000 cities and towns where grocery delivery is available can request an invitation to shop Amazon Fresh or Whole Foods Market delivery. Learn more at amazon.com/grocery.

Pick-up and delivery on your terms: This holiday season, customers can pick-up their packages at a number of Amazon Hub locations including thousands of in-store staffed Counter pickup points across the U.S. within Rite Aid, GNC, and Stage stores, as well as at Health Mart independent pharmacies. Additionally, tens of millions of products can be easily and conveniently delivered to 900 cities and towns across the country via Locker or Locker+. To find an Amazon Hub location, visit amazon.com/Hub. In addition, Prime members in 50 U.S. cities and surrounding areas can also enjoy secure, convenient package delivery with Key by Amazon (amazon.com/key).

  

Amazon Reports Record-Breaking Holiday Season

Amazon today announced a record-breaking holiday season thanks to its customers all around the world, with more items ordered worldwide than ever before. Amazon customers shopped at record levels from a wide selection of products across every department, discovering top holiday gifts and trending products offered at deep discounts and low prices. Some of the best-selling products this season included, all-new Echo Dot, L.O.L. Surprise! Glam Glitter Series Doll, fashion items from Carhartt, and Bose QuietComfort Wireless Headphones, among others.

Prime membership continued to grow this holiday season, with tens of millions of people starting Prime free trials or paid memberships, to benefit from FREE Same-Day, One-Day or Two-Day shipping, in addition to FREE two-hour delivery with Prime Now, and exclusive shopping and entertainment benefits. Prime members enjoyed shopping a wide selection of products with fast and free shipping throughout the season – in fact, this holiday millions of unique items in the U.S. shipped with Prime FREE Same-Day, Prime FREE One-Day or FREE two-hour delivery with Prime Now.

“This season was our best yet, and we look forward to continuing to bring our customers what they want, in ways most convenient for them in 2019. We are thrilled that in the U.S. alone, more than one billion items shipped for free this holiday with Prime,” said Jeff Wilke, CEO Worldwide Consumer. “Thank you to our employees all around the world who are committed to bringing our customers the widest selection of products with low prices and fast and free delivery options throughout the holidays and all year long.”

Amazon Devices & Alexa

  • Customers purchased millions more Amazon Devices this holiday season compared to last year – the best-selling Amazon Devices this holiday included all-new Echo Dot, Fire TV Stick 4K with all-new Alexa Voice Remote, and Echo.
  • It was a record holiday season for Amazon’s Kids Edition devices; customers purchased more Echo Dot Kids Edition and Fire Kids Edition tablets than ever before.
  • Customers purchased millions of Amazon Fire TV, Fire Tablet, and Kindle products this holiday season.
  • Ring and Blink sold more devices this holiday season than ever before, as more and more customers are keeping their homes safe.
  • Customers made their homes even smarter this year with a record number of smart home devices sold on Amazon.com; best-selling smart home devices included Amazon Smart Plug, Ring Video Doorbell 2, TP-Link Kasa Smart Plug Mini Outlet, and the iRobot Roomba 690.
  • Customers used Alexa to listen to hundreds of millions more hours of music this holiday season compared to last holiday season, and on even more services – including Amazon Music, Spotify, Tidal, and Apple Music, among others.
  • Customers asked Alexa to turn on their holiday lights tens of millions of times this holiday season, with the number one request being “Alexa, turn on the Christmas tree.”
  • Alexa delivered 8x as many reminders this holiday season compared to last.
  • Alexa set more than one hundred million timers this holiday season.
  • Customers requested nearly 3x as many recipes this holiday season compared to last and asked Alexa for cooking-related advice twice as much.
  • Alexa helped mix hundreds of thousands of cocktails this holiday season – with eggnog and Moscow Mule being the most requested drinks.
  • From carolers to delivery drivers and holiday guests, customers received millions of doorbell and motion announcements via Alexa this holiday season.
  • Customers were into the festive spirit with Alexa Skill Blueprints – popular Blueprints this holiday season was The Holiday Story, Santa’s Letter, and the Hallmark Holiday Greeting.
  • The number one holiday song that customers requested this holiday season was “All I Want for Christmas is You” by Mariah Carey.
  • This holiday season, customers listened to more than one million holiday stories from Amazon Storytime on Alexa – the most popular holiday story was Rapping Paper.
  • Customers around the world asked Alexa how many days or sleep until Christmas this holiday season – customers in the United Kingdom were the most excited, asking twice as much as customers in any other country.
  • Customers used Alexa nearly twice as much on Fire TV devices this holiday season compared to the same time period last year.

Amazon Best-Sellers and Seasonal Trends

Toys

  • The best-selling toys in the U.S. and worldwide included the L.O.L. Surprise! Glam Glitter Series Doll with 7 Surprises, Nerf N-Strike Elite Strongarm Blaster, Melissa & Doug Scratch Art Rainbow Mini Notes with Wooden Stylus, Crayola Inspiration Art Case, and LEGO Creator Mighty Dinosaurs Toy.

Electronics

  • The best-selling electronics this holiday season included Bose QuietComfort 35 (Series II) Wireless Headphones, the Samsung Flat 65″ 4K UHD 8 Series Smart LED TV, Apple iPad (Wi-Fi, 32GB) in Space Gray, Wemo Mini Smart Plug, Blue Yeti USB Microphone in Blackout, Wyze Cam 1080p HD Indoor Wireless Smart Home Camera, and HP Sprocket Photo Paper.

Amazon Brands

  • Some of the best-selling products from Amazon brands in the U.S. included Amazon Essentials Men’s Long-Sleeve Plaid Flannel Shirts, Goodthreads Men’s Short-Sleeve Crewneck Cotton T-Shirts, Daily Ritual Women’s Skinny Stretch Jeggings, the Stone & Beam Ceramic Geometric Table Lamp, Pinzon Faux Fur Throw Blankets, AmazonBasics Multipurpose Scissors, Amazon Elements Baby Wipes, Presto! Toilet Paper, and Solimo Dark Roast Coffee K-Cup Pods.

 Amazon Fashion

  • One of the most popular brands sold on Amazon during the holiday season was Carhartt, with over one million of its items ordered.
  • Some of the most popular brands bought with Prime Wardrobe during the holiday season were Amazon Essentials, Daily Ritual, and Goodthreads, in addition to Calvin Klein, Champion, and UGG.
  • As a top trend, athleisure was a holiday gifting favorite this season with a wide assortment available on Amazon from customer-loved brands including Champion, Alo Yoga, Nike, adidas and Monrow.
  • Amazon Essentials and Simple Joys by Carter’s, along with adidas, Columbia, and Nike were some of the most selected fashion brands added to Amazon Wish Lists this holiday season.

Fast and Free Shipping & Delivery

  • Customers continued to enjoy FREE two-hour delivery with Prime Now throughout the season, and even up until the last minute – the last Prime Now delivery on Christmas Eve was made at 11:30 pm in Berkeley, CA and included LEGO Super Heroes Captain America Building Kit, a Hallmark card, Greek yogurt, and shampoo.
  • The five cities that had the most last-minute Prime Now deliveries on Christmas Eve were San Francisco, Austin, Miami, Dallas-Fort Worth and Springfield, VA.
  • This holiday season, millions of unique items in the U.S. shipped with Prime FREE Same-Day, Prime FREE One-Day or FREE two-hour delivery with Prime Now.
  • In the U.S., more than one billion items shipped for free this holiday with Prime.

More Ways to Shop

Prime

  • Prime membership continued to grow this holiday – tens of millions of people worldwide started Prime free trials or began paid memberships, to benefit from FREE Same-Day, One-Day or Two-Day shipping, in addition to FREE two-hour delivery with Prime Now.

Alexa Shopping

  • Customers use of Alexa for shopping more than tripled this year compared to last year.

Amazon.com in Spanish 

  • Customers who made Spanish their language of choice when shopping on Amazon.com this holiday season more than doubled compared to last year, with millions of customers shopping on Amazon.com in Spanish.

Small and Medium-Sized Businesses

  • Small and medium-sized businesses had their best holiday season ever in our stores, with items sold growing at a faster rate than retail.
  • More than 50 percent of items sold in our stores this holiday season came from small and medium-sized businesses.

Amazon Physical Stores

  • Customers enjoyed shopping at our physical stores, including Amazon Books, the brand new Amazon 4-star locations, Amazon Go, and Whole Foods Market to find hot holiday products and edible favorites.
  • The best-selling items at Amazon 4-star this holiday season included Amazon Smart Plug, all-new Echo Dot, Becoming by Michelle Obama, L.O.L. Surprise! Under Wraps Doll Series toys, and the DASH Rapid Egg Cooker.
  • The best-selling items at Amazon Books this holiday season included Becoming by Michelle Obama, Diary of a Wimpy Kid #13: Meltdown by Jeff Kinney, Sapiens: A Brief History of Humankind by Yuval Noah Harari, Kindle Paperwhite, all-new Echo Dot, and the L.O.L. Surprise! Bling Series toys.
  • The best-selling product at Amazon Go this holiday season was Amazon Go Theo Dark Chocolate Bar, Cacao with Sea Salt, and the best-selling freshly prepared food was the chicken bahn mi sandwich.
  • Some of the most popular holiday goodies at Whole Foods Market were California Chardonnay and Cabernet Sauvignon wines, Parmigiano Reggiano cheese, brown butter chocolate chip cookies, and 365 Everyday Value traditional eggnog.
  • Prime members saved tens of millions of dollars this holiday season from Prime member deals at Whole Foods Market.
  • The best-selling Prime member deal at Whole Foods Market this holiday was turkeys.
  • Customers opted to eat healthy between holiday feasts – the best-selling items for Prime Now pick up at Whole Foods Market were organic honeycrisp apples, boneless/skinless chicken breasts, and Atlantic farm-raised salmon filets.
  • The fastest grocery delivery this holiday season took place in St. Paul, Minnesota and was delivered in 12 minutes and 19 seconds, and contained La Croix Sparkling Water and Zevia soda.
  • Cities that opted for convenience and had the most grocery delivery via Prime Now and Whole Foods Market were Boston, Hoboken, NJ, and San Francisco.

 Community Engagement

  • This holiday season, Amazon unveiled an easy way for customers to donate a toy to a child in need via Alexa. Since its launch, thousands of customers have donated a toy to Toys for Tots with Alexa, and Amazon has matched each donation toy for toy, delivering smiles to thousands of deserving children.
  • Amazon Future Engineer launched in November, and aims to inspire more than 10 million kids each year to explore computer science, help over 100,000 underprivileged young people in over 2,000 high schools in lower-income communities take introductory or Advanced Placement (AP) courses in computer science, and provide 100 students from underrepresented communities with four-year $10,000 scholarships as well as guaranteed internships to gain work experience.
  • Amazon enjoyed #DeliveringSmiles this holiday season making more than $1 million in donations across the country to various organizations supporting homeless children and families during the month of December.

 

It’s Time! Here’s A Sneak Peek at Amazon’s Cyber Monday Deals

Amazon today released a selection of deals that customers can take advantage of throughout Cyber Monday Deals Week. Starting tomorrow, November 24 through December 1, customers can find deep discounts across a wide selection of the season’s hottest products across every department, from Amazon Devices to toys, electronics, fashion, beauty and more. All of Amazon’s Cyber Monday deals can be found by visiting amazon.com/cybermonday as well as on the Amazon App. Customers can also shop Cyber Monday deals in Spanish by visiting the Cyber Monday Deals Store via amazon.com/espanol or on the Amazon App. Amazon offers the largest free shipping selection in the country with hundreds of millions of items shipping for free in time for the holidays.

CYBER MONDAY DEALS: GREAT DEALS AND TOP PRODUCTS

With new deals launching daily, customers can set Watch a Deal alerts using the Amazon App (to download, visit amazon.com/mobileapps from mobile browser), and never miss out on a deal. Simply click Watch this Deal on any item and the customer will then get a notification when that deal is about to go live. Plus, Prime members can enjoy 30-minute early access to Lightning Deals. The deals included below will be available on various dates and times between November 24 and December 1, while supplies last, at amazon.com/cybermonday or on the Amazon App.

Amazon Devices

 Electronics

  • Save on select monitors and modern laptops
  • Save on NETGEAR networking essentials
  • Save on Bose QuietComfort 35 (Series II) Wireless Headphones, Noise Cancelling, with Alexa Voice Control
  • Save on Bose SoundLink Micro Bluetooth speaker
  • Save on Sonos Beam and Sonos Sub
  • Save more than 40% on Prismacolor, Paper Mate, Sharpie and Mr. Sketch coloring supplies
  • Save on a Samsung unlocked phone
  • Save on Arlo Security Cameras
  • Polaroid 43-Inch 4K Smart TV, only $129.99
  • Polaroid 55-Inch 4K Smart TV, only $199.99
  • More than 15% off select Samsung QLED 2018 TVs
  • More than 15% off select Samsung NU8 Series 2018 TVs
  • Save up to 15% on LG Electronics 2018 Smart 4K TVs
  • Sony’s XBR55X900F Amazon’s Choice High Performance TV (2018 Model), only $1,098.00

Toys

  • Save up to 50% on select toys from NERF, Hasbro Gaming, Play-Doh and more
  • Save up to 30% on select LEGO
  • Save up to 30% on learning toys from Learning Resources
  • Save 10% on Melissa & Doug customized toys
  • Save on STEM and Learning toy favorites
  • Save on Monopoly, Transformers, and more toys from classic brands
  • Save on Trolls DreamWorks Poppy Large Hug ‘N Plush Doll and more stuffed animals
  • Save on Littlest Pet Shop Chic Charms and more
  • Save on Marvel Titan Hero Series Mega Collection Action Figures and more movie toys
  • Save up to 30% on select Tegu Magnetic Wooden Blocks

Fashion

  • Save up to 50% on kids and baby apparel from Amazon brands, including Amazon Essentials, Moon and Back, and more, now starting under $15
  • Save up to 50% on select Lands’ End Clothing
  • Live in the moment with up to 50% off select activewear from Champion, New Balance, Puma and more. Capture your experience with HD photos and videos from your perspective with Spectacles
  • Stay Warm this Winter with Columbia – Save up to 30% on select Columbia Outerwear & Accessories
  • Save up to 40% off select Jewelry
  • Save up to 40% off select Men’s Styles, including outerwear, sunglasses and footwear
  • Stay cozy all season with up to 40% off select sleepwear, slippers and robes
  • Save up to 50% off select Crocs Shoes
  • Save 30% on Vincero Men’s and Women’s Watches

Home Furnishings

  • Save up to 30% on furniture, lighting and décor from Amazon brands, including Rivet and Stone & Beam
  • Save up to 25% on AmazonBasics products, such as kitchenware and electronics
  • Save up to 20% on Nod by Tuft & Needle mattress
  • Save up to 40% on Keter’s Outdoor Living, Gardening & Outdoor Furniture selection
  • Save up to 40% on Bounty Hunter Metal Detector
  • Save up to 38% on BakerStone Pizza Box, Gas Stove Top Oven (Stainless Steel)
  • Save up to 35% on select mattresses, furniture and area rugs

Household Essentials

  • Save up to 30% on snacks, nuts and trail mix from Amazon brand Happy Belly
  • Save up to 30% on top selling Sports Nutrition
  • Save up to 25% on Grocery top sellers
  • Save up to 30% on select baby monitors
  • Save 30% or more on luxury beauty deals, including items by Clarisonic, FOREO, and Babyliss
  • Save 30% on Beauty & Personal Care Products
  • Save 50% on AncestryDNA Genetic Testing Kit. Only $49

Smart Home

  • Save up to 50% on the Hive Heating and Cooling Smart Thermostat Pack
  • Save up to 50% on Ecobee Sensors
  • Save up to 35% off select Sengled Smart Lighting

Gaming

  • Save $20 on a Oculus Go
  • Save $50 on a Oculus Rift
  • Save $200 on a HTC Vive Pro
  • Save $100 on a HTC Vive Headset
  • Save 50% on a Shadow of the Tomb Raider
  • Save 50% on Lego DC Supervillains
  • Save $30 on a Dragonball FighterZ

Audible, Music, & Books

  • Save $40 on an Echo (2nd Gen) when you sign up for a discounted Audible membership at $6.95 a month for the first 3 months (53% off)
  • Save 20% on the Audible Romance Package for the first 3 months
  • Save up to 80% during the biggest Kindle books deal of the year! Choose from over 400 Kindle best-selling books, including Girl, Wash Your Face, a #1 Amazon Charts and New York Times bestseller
  • Customers who purchase Amazon Echo, Fire TV devices, and CDs and Vinyl who haven’t yet tried Amazon Music Unlimited, can get 90 days free of the Individual Plan. Renews automatically, plans starting at $7.99/month after. Listeners in US can get unlimited access to more than 50 million songs, ad free, with hands-free listening with Alexa on their favorite devices.

Pets

  • Save up to 30% on Coolaroo The Original Elevated Pet Bed Large and more
  • Save on ABO Gear Aussie Naturals Happy Habitat Portable Cat Tent and more
  • Save on Pet ‘n Shape All Natural Dog Chewz Beef Bone Treat for Medium Sized Dogs, 4 Count and more

Sports & Outdoors

  • Save up to 30% on JanSport
  • Save 30% on Marmot
  • Save up to 20% on High Sierra
  • Save up to 25% on all Assault Fitness cardio equipment
  • Save up to 20% on the FITBENCH Flex
  • More than 22% off Life Fitness IC1 exercise bike
  • Save up to 30% on water bottles and hydration packs from CamelBak
  • Save 20% on Thule
  • Save 30% on outerwear from Columbia

Automotive

  • Save 30% on NOCO Car Battery Jump Starters
  • Save 30% on Trico Force Beam Wiper Blades

Small and Medium-sized Businesses on Amazon HandmadeAmazon Exclusives and Amazon Launchpad

  • Save 20% on Karolina Laura jewelry and accessories
  • Save up to 40% on Lorenzen Candle Co products
  • Save 20% on The Paper Medley Holiday Gift Tags
  • Save up to 30% on select Nixplay Digital Photo Frames
  • Save up to 30% on select Cocoon Cam baby monitors
  • Save up to 30% on Cubii Pro Under Desk Ellipticals
  • Save up to 38% on Rocketbook Erasable, Reusable Wirebound Notebook
  • Save up to 38% on Ninety7 SKY TOTE Portable Battery Base for Amazon Echo (2nd Generation)
  • Save up to 38% on LectroFan Micro Wireless Sleep Sound Machine and Bluetooth Speaker
  • Save up to 38% on GrowlerWerks uKeg 128 Ounce Pressurized Growler for Craft Beer
  • Save Up to 20% off windshield sunshades by Kinderfluff

IMDbPro Annual Membership Special Offer: Exclusively for Amazon Prime Members, beginning Nov. 26 for a limited time, save $50 on a new annual membership to IMDbPro, the essential resource for the entertainment industry. IMDbPro offers members comprehensive information and tools designed to help entertainment professionals achieve success throughout all stages of their career, including the IMDbPro app for iPhone and Android. Go to www.imdbpro.com to learn more.

Business to Business: Customers shopping for work can save big on items for their business right now. This holiday season, as an Amazon Business customer, business deals provide great end-of-year savings opportunities. From items for the office, including electronic devices, to new luggage for business travelers, Amazon Business offers deals for businesses across industries, of all sizes.

  • Save 15% on Rubbermaid Commercial Oven Thermometer
  • Save 30% on top-rated 3D printers from Dremel
  • Save up to 50% off select children’s books  (for educators)
  • Save 20% on ViewSonic M1 Portable Projector with Dual Harman Kardon Speakers and Built-in Battery
  • Save over 30% on DYMO labelers and labeling supplies
  • Save up to 35% on Pentel and BIC writing tools
  • Save up to 70% on Samsonite 2-Piece Luggage Sets
  • Save on SanDisk 200GB micro SD card

BUY GIFTS FOR EVERYONE ON YOUR LIST, INCLUDING YOURSELF

According to a recent survey commissioned by Amazon and conducted online by The Harris Poll, nearly 9 in 10 Americans (86%) experience stress during the holiday season, with one of the primary stressors among those individuals being what gifts to buy for people on their lists (58%). Amazon’s Cyber Monday Deals Week offers deals across curated Holiday Gift Guides making it easier than ever for customers to find the perfect items to give their friends, family, colleagues or themselves this holiday season. The recent Amazon/Harris Poll survey also found that Cyber Monday is a shopping holiday when many customers treat themselves, with 59% of Cyber Monday shoppers purchasing Cyber Monday deals for themselves.

MORE WAYS TO SHOP DEALS THIS HOLIDAY

Let Prime Wardrobe Get You Primed for the Holidays! A convenient, time-saving and fun way to shop stress-free for all of your holiday wearing occasions, Prime Wardrobe lets shoppers fill their Prime Wardrobe cart with eligible styles – from clothes to shoes to accessories – try them on at home and take up to seven days to decide what to keep. Customers will only be charged for the items they keep, and can easily return items that don’t work for free.

Twitch Stream: Amazon and hosts, Kinda Funny Games, will share all of the best holiday deals, tech toys, and offers for Gamers via the Games channel on Twitch live throughout Cyber Monday (Nov. 26) from 1pm – 4pm PT. In addition, customers can watch out for exclusive surprise announcements, trailers, and more. To tune in visit: twitch.tv/amazongames

Treasure Truck: Discover great gifts you never thought of on Treasure Truck. Opt-in at amazon.com/TreasureTruck to receive notifications for same-day offers – order the item and pick up at the truck the same day. Each time the truck rolls, you will find a can’t-miss gift or delicious seasonal food item. Today, gift givers who act fast will find the Kano Harry Potter Coding Kit, as featured on Amazon’s Top 100 Toys list, on the truck in select cities, while supplies last.

Shop in Store: With more than 100 Amazon store locations—including Amazon 4-star, Amazon Books, and Amazon Pop-Up—in 22 states nationwide, customers can shop Cyber Monday deals as well as highly-rated gifts, devices, and smart home accessories in-store this holiday season. Find the Amazon store nearest you.

AmazonSmile: Customers can support their favorite charity while they shop this holiday season. Customers who start their shopping at smile.amazon.com will find the same Amazon they know and love, with the bonus that AmazonSmile will donate a portion of the purchase price of eligible items to the charity they choose.

 Shipping and Delivery: All Amazon customers in the U.S. can shop hundreds of millions of items with free shipping, including products across the wide assortment of Cyber Monday deals, and for a limited time with no minimum purchase amount on orders delivered through the holiday season. Items ordered with free shipping typically ship within 5-8 business days. The majority of Prime members in the U.S. have access to one-day or faster shipping across millions of items, in addition to Free Two-Day Shipping on more than 100 million items, reserved exclusively to all Prime members. Prime members can also shop groceries from Whole Foods Market, through Prime Now in as little as an hour, in more than 60 cities, and grocery pickup in as little as thirty minutes in select cities. Additionally, Prime members can use Prime Now to get ultrafast delivery on tens of thousands of items across dozens of categories, including some of the best deals from Amazon.com, in 30 major cities.

 

Amazon’s Holiday Kick-Off: New Ways Amazon is #DeliveringSmiles

Today, Amazon officially kicked off the holiday season with the opening of its Black Friday Deals Store (amazon.com/blackfriday), as well as announcing new, convenient ways for customers to shop as well as new, exclusive entertainment for the season.

Amazon’s curated shopping guides take the guesswork out of gifting and help customers delight their loved ones, plus treat themselves this holiday season. With low prices and best-ever deals, innovative ways to shop a vast selection, and convenient doorstep delivery with free shipping for ALL shoppers on more than 100 million items, Amazon has you covered this holiday season.

New this year for Amazon customers:

  • Take the guesswork out of gifting: Customers can shop four gift guides, including our most comprehensive Amazon Fashion Gift Guide ever, as well as the new “A Holiday of Play” lookbook available on Kindle or online, providing top Holiday Toy List picks for kids of all ages.
  • Enjoy a movie break with a holiday classic: Exclusive access to It’s a Wonderful Life on Prime Video – the first time in the film’s 72-year history that it is included in a subscription streaming service!
  • Delivery as fast as today: Tens of millions of Prime members in the U.S. can choose from more than three million items available to ship with Prime FREE Same-Day Delivery – the largest same-day selection in the U.S. Additionally, two-hour delivery from local Whole Foods Market stores is now available in more than 60 cities making holiday feast planning even easier.
  • Ask Alexa: Customers now have access to Butterball Turkey Talk-Linevia Alexa. Simply ask “Alexa, open Butterball” to tap into decades of experience on how to cook the perfect turkey from Butterball Turkey Talk-Line experts.
  • Deck the halls: Real Christmas tree delivery on trees ranging from the 10 to 14-inch Charlie Brown Christmas Tree (available now) to the six to seven-foot Fraser Firs, Balsam Firs, Black Hills Spruces. All trees over $25 come with Free Shipping.
  • Shop in store: Now open in the SoHo neighborhood of NYC and at Park Meadows in Lone Tree, Colo, Amazon 4-star features products rated 4 stars and above, are top sellers, or are new and trending on Amazon.com. Customers can also visit one of the more than 100 Amazon store locations in 22 states where you can shop for highly-rated gifts, devices, and smart home accessories. Find the Amazon store nearest you.

Amazon Announces Prime Day 2018 – Starting July 16

Amazon’s highly anticipated annual shopping event, Prime Day will start on July 16 at 12pm PT/3pm ET and will run through July 17. Bigger than ever, Prime Day (and a half) will extend from 30 hours in 2017 to 36 hours, with more than one million deals exclusively for Prime members around the world, plus select deals at all U.S. Whole Foods Market stores. Members in the U.S., U.K., Spain, Mexico, Japan, India, Italy, Germany, France, China, Canada, Belgium, Austria and – new this year – Australia, Singapore, Netherlands and Luxembourg, can shop deals across TVs, smart home, kitchen, grocery, toys, fashion, furniture, appliances and back-to-school supplies and even stock up on everyday essentials. This year, Prime Day will feature double the deals on Amazon devices—and the biggest deals yet on Alexa-enabled products like Echo, Fire TV and Fire tablets, in addition to new categories from home security to Echo devices with screens. Not a member yet? Anyone can join Prime or start a 30-day free trial at amazon.com/primeday to participate in Prime Day.

“Prime members will enjoy a day (and a half) of our best deals, with 36 hours to shop more than one million deals worldwide,” said Jeff Wilke, Amazon CEO Worldwide Consumer. “New this year, members can shop exclusive Prime Day Launches from hundreds of brands worldwide, enjoy exclusive savings at Whole Foods Market and experience surprise entertainment events unboxed from giant Smile boxes in major cities. More than 100 million paid Prime members around the world will find our best Prime Day celebration yet.”

New This Year – Unboxing More Than Deals

In advance of Prime Day, giant Smile boxes will make their way across land and sea to major cities around the world. Customers in New York City, Los Angeles, London, Tokyo and Milan will be delighted when each box opens to reveal an unforgettable event, in a nod to the unparalleled benefits that come with a Prime membership including music, video, gaming and more. Everyone can join the celebration by tuning in to amazon.com/unboxingprimeday.

Also new this year, hundreds of well-known and emerging brands around the world will unbox exclusive new items, content and special-edition products available just for Prime members for a limited time. Prime members will be the first to shop, taste, listen and laugh with early access Prime Day Launches that will top everyone’s wish list. Select Prime Day Launches in the U.S. include: Delta Trinsic Touch2O voice-activated faucet, the first Alexa-enabled kitchen faucet; Coleman RoadTrip LXE portable propane grill with new features perfect for camping, tailgating and picnicking; Fingerlings Light Up Unicorn Mackenzie, the first Fingerling with a special light-up horn; Audible Original production, Hi Bob!, where American icon Bob Newhart sits down with special guests Sarah Silverman, Will Ferrell, Lisa Kudrow, Jimmy Kimmel, Judd Apatow and Conan O’Brien; Bai Braspberry flavor paying homage to Justin Timberlake’s fruitful creation; and the Moto G6 64 GB, an exclusive version of the best-selling unlocked Android smartphone featuring a brilliant 5.7” Full HD+ Max Vision display with 4 GB of RAM and 64 GB of internal storage.

For the first time, U.S. Prime members will also be able to celebrate Prime Day at their local Whole Foods Market. Prime members can taste the savings on the high-quality natural and organic products they love on Prime Day (and a half), with an additional 10 percent off hundreds of sale items throughout Whole Foods Market stores, and deep discounts on select popular products. Download the Whole Foods Market app and scan the Prime Code to start saving. In addition, from July 14 through 17, Amazon Prime Rewards Visa cardmembers with an eligible Prime membership will enjoy double the rewards – 10% Back – when shopping at Whole Foods Market on up to a total of $400 in purchases.

Deals Start Now

Every day leading up to Prime Day, members will discover all kinds of exclusive offers and deals. The following start today:

  • Echo Show: Save $100 on Echo Show, which brings you everything you love about Alexa, and can show you things. Make video calls or watch video flash briefings, movies and TV shows, see music lyrics, smart home cameras, photos, weather forecasts, and more. All hands-free—just ask.
  • Amazon Brands – Find our lowest prices on products from collections available exclusively on Amazon, including up to 25% off furniture and décor from Rivet and Stone & Beam, up to 20% off AmazonBasics items, and 30% off everyday essentials from Presto!, Mama Bear and Solimo, among others.
  • Prime Video, DVDs and Blu-Ray  Save up to 50% on popular movies and TV shows on digital, DVD and Blu-Ray.
  • Amazon Music – Prime members who haven’t yet tried Amazon Music Unlimited can get four months of the premium, on-demand service with access to tens of millions of songs and hands-free listening, for just $0.99.
  • Twitch Prime  Members can enjoy hundreds of hours of free gameplay as Twitch Prime gives away a free PC game every day through July 18, including titles like Pillars of Eternity and Brutal Legend. Members will also receive exclusive in-game loot forWarframe and PLAYERUNKNOWN’S BATTLEGROUNDS.
  • Kindle Unlimited and eBooks – Prime members who haven’t yet tried Kindle Unlimited will have access to three months of unlimited reading for just $0.99. Buy your first Kindle book and get a $10 Prime Day credit valid towards eBooks, print books and Audible.
  • Audible  Eligible Prime members can get their first three months at more than 65% off for $4.95 a month.

The Best Ways to Shop on Prime Day

Find out what tens of millions of Prime members who shopped during Prime Day 2017 discovered – this is an epic time to shopAmazon’s best deals, on top of already low prices. This year, Amazon is adding six more hours to shop and 50 percent more Spotlight Deals globally – featuring our deepest discounts on top brands and the most popular products. Pro tips on getting the most out of Prime Day include:

  • Watch A Deal – The Amazon App ensures you never miss a deal. This is the easiest way to preview, track and shop those limited time Lightning Deals while at home or on-the-go with deal alerts on the Amazon App. Learn more at amazon.com/watched.
  • Prime Day Sneak Peek on the Amazon App – Tap the Prime Day banner within the Amazon App from July 9 – 15 for a sneak peek of select products that will have Prime Day deals.
  • Explore Deals By Popular Interests  Find deals organized by more than 40 of the most-shopped-for interests. From style and fashion to electronics, cooking, travel and more – discover deals that you’ll love faster.
  • Alexa Shopping  Alexa makes it easy to find the best Prime Day deals. Just ask, “Alexa, what are my Prime Day deals?” Track your Prime Day orders with Alexa. Just ask “Alexa, where’s my stuff?” or set up Alexa delivery notifications in the Alexa app.
  • Amazon Prime Credit Cards – Cardmembers can enjoy 5% back on all their Prime Day purchases when shopping with the Amazon Prime Rewards Visa Card or the Amazon Prime Store Card.

Shop Big with Small and Medium-Sized Businesses This Prime Day

Prime members from around the world can shop hundreds of thousands of deals this Prime Day from small and medium-sized businesses selling on Amazon Launchpad, Amazon Handmade, Amazon Exclusives and more. On Prime Day 2017, members ordered more than 40 million items from small and medium-sized businesses worldwide, and once again this year, these businesses are adding to the unsurpassed selection available every day on Amazon.

Alexa’s Home-Smart-Home Sweepstakes

Starting today, customers can enter for a chance to win the Alexa Home-Smart-Home Sweepstakes by asking Alexa questions about Prime Day, watching Alexa-related videos, downloading and using the Amazon App, and more. One grand prize winner will receive an Alexa-enabled 2019 Lexus ES, a complete Alexa smart home package, and more. Get details at www.amazon.com/homesmarthome.

Every Day Made Better with Prime

Prime was designed to make your life better every single day. Over 100 million paid members around the world enjoy the many benefits of Prime, including shopping and entertainment. In the U.S. that includes unlimited access to award-winning movies and TV episodes with Prime Video; unlimited access to Prime Music, Audible Channels for Prime, Prime Reading, Prime Photos, Twitch Prime; early access to select Lightning Deals, one free pre-released book a month with Amazon First Reads, and more. Prime members can also get deep discounts on select best-selling foods at Whole Foods Market plus an additional 10 percent off hundreds of sale items. Prime was built on the foundation of unlimited fast, free shipping and members receive Prime FREE One-Day Shipping and Prime FREE Same-Day Delivery in more than 8,000 cities and towns, two-hour delivery with Prime Now in more than 30 major cities and unlimited Free Two-Day Shipping on more than 100 million items. Start a free trial of Amazon Prime at amazon.com/prime.

Amazon Celebrates Biggest Holiday Yet

Amazon celebrated its biggest holiday season with customers all around the world shopping at record levels. Prime membership continued to grow this holiday – in fact, in one week alone, more than four million people started Prime free trials or began paid memberships, to benefit from free two-day, one-day or same-day shipping, in addition to ultra-fast one and two-hour delivery with Prime Now.

Customers shopped from hundreds of millions of products, including a vast selection from small businesses and entrepreneurs. More than one billion items were ordered from small businesses and entrepreneurs worldwide this season – and over just five days, from Thanksgiving through CyberMonday, nearly 140 million items were ordered from small businesses and entrepreneurs. Amazon Devices also had its best holiday yet, with tens of millions of Alexa-enabled devices sold worldwide. Echo Dot and Fire TV Stick with Alexa Voice Remote were not only the top-selling Amazon devices this holiday season, but they were also the best-selling products from any manufacturer in any category across all of Amazon.

“Since Day One we have obsessed over what we believe our customers care about – incredible deals and low prices, fast and free shipping, and a wide selection of top products – and we continue to provide all three, all the time. We’re excited that people continued to join Prime this holiday, to take advantage of more fast and free shipping options plus new convenient delivery like Amazon Key, as well as early access to Lightning Deals and unlimited streaming of TV shows and movies, including Prime Originals and more,” stated Jeff Wilke, CEO Worldwide Consumer. “Thank you to the millions of customers and hundreds of thousands of Amazon employees all around the world who made this holiday better than ever before. We look forward to another great year ahead.”

Amazon Devices and Alexa

  • It was a record holiday shopping season for Amazon Devices, with millions more devices purchased worldwide this year than last year’s holiday season.
  • This holiday season was better than ever for the family of Echo products. The Echo Dot was the #1 selling Amazon Device this holiday season, and the best-selling product from any manufacturer in any category across all of Amazon, with millions sold.
  • Customers purchased more than twice as many Amazon Fire TV Sticks compared to last year’s holiday season. Fire TV continues to be the #1 streaming media player family in the U.S., U.K., Germany, and Japan, across all retailers.
  • It was the best holiday season ever for Fire Kids Edition Tablets with 2.4x as many devices purchased from Amazon.com compared to the same time period last year.
  • Echo devices have been an extremely popular gift this year, with Echo Spot, Echo Dot and Echo Buttons selling out this holiday season; customers can still pre-order to reserve their place in line and orders will be filled on a first come, first served basis.
  • This year, Kindle celebrated its 10th holiday season.
  • This holiday, millions of Prime members voice shopped with Alexa for gifts, Amazon devices and everyday household essentials. The most popular items purchased by voice were the Echo Dot, Fire TV Stick with Alexa Voice Remote and TP-Link Smart Plug Mini.
  • Alexa helped mix tens of thousands of cocktails this holiday season with Martini and Manhattan being the most requested drinks.
  • The recipe for chocolate chip cookies was the most requested recipe this holiday season.
  • The most requested song from Alexa customers this holiday season was “Jingle Bells.”
  • The East Coast was more in the holiday spirit this season, asking Alexa to play holiday music 2.5x as many times as the West Coast.
  • Alexa customers turned on their holiday lights more than a million times via Alexa this holiday season.
  • Alexa customers asked for tens of millions of jokes this holiday season.
  • The most common person people called this holiday season was ‘Mom’ in the U.S. and Germany, and ‘Dad’ in the U.K.
  • Music listening time on Alexa was 3x as much this holiday season compared to last holiday season.
  • Customers wished Alexa a Merry Christmas, Happy holidays and Happy Hanukkah 3.5x more this year when compared to last year’s holiday season.
  • People asked about Santa 4x as much this holiday season compared to last holiday season.
  • Customers asked Alexa for cooking related advice more than 9x as much this year compared to last holiday season.
  • The most requested movies this holiday season via Alexa were Trolls and Elf.
  • Alexa on Fire TV is more popular than ever before, with usage in the United States up 889% over the same time period last year.
  • Alexa customers set 3x as many timers this year compared to last holiday season.

Amazon Delivered this Holiday

  • Across North America and the Europe, associates at 10 fulfillment centers picked, packed, and shipped more than one million customer packages in a single day.
  • Amazon’s peak day of customer fulfillment in 2017 was December 19, 2017.
  • In 2017, we increased the size of our fulfillment and shipping network by more than 30% in square footage worldwide.
  • In the U.S., more than 6,000 trailers and 32 Amazon Air planes helped get holiday orders to customers this season.
  • Between Thanksgiving and Christmas, Amazon Air carried enough packages to equal over a billion Echo Dots.
  • An Amazon Air cargo plane can hold more than 10,000 Instant Pots.
  • The last Prime Now order in time for Christmas was delivered in 58 minutes at 11:58 p.m. on Christmas Eve in Baltimore, MD. The order included the Kid Galaxy Amphibious RC Car Morphibians Shark Remote Control Toy, the Crayola Oil Pastels Art Tools, 28 ct., and the VTech Click and Count Remote.

Mobile Shopping

  • The top five items ordered on a mobile device were the Echo Dot, Fire TV Stick with Alexa Voice Remote and the TP-Link Smart Plug.
  • Customers worldwide shopping on the Amazon App increased nearly 70% this holiday season.
  • More than 1,400 electronics products were ordered per second on a mobile device this holiday season.
  • AR view saw the most usage on Cyber Monday. The most popular item viewed with AR view throughout this holiday season was a black chair with ottoman. Top categories viewed with AR view are furniture, toys, Amazon devices, kitchen items and consumer electronics.

Community Giving

  • Amazon’s Treasure Truck fleet and festively wrapped Amazon semi-trucks made special deliveries as part of Amazon’s “Delivering Smiles” holiday tour. Together, the trucks stopped in over 30 communities where Amazon employees live and work, donating thousands of items including STEM toys, books, devices, and household essentials to women, children, and families in immediate need. At the end of the tour,Amazon donated $1 for every mile the trucks traveled to the National Alliance to End Homelessness.
  • The “Delivering Smiles” holiday tour expanded Amazon’s growing support of children and families in immediate need. To learn more about each nonprofit Amazon visited throughout their “Delivering Smiles” tour in the US and Canada, visit https://blog.aboutamazon.com/delivering-smiles.

Digital Entertainment

  • This year, 4x more music from Amazon Music was streamed over Alexa compared to last holiday season.
  • Amazon Music listeners loved using the lyrics feature to ask for songs on Alexa over the holidays, requesting “Jingle Bells” more than any other festive track just by saying a few words from the song.
  • Listeners wanted to slow down and unwind this season, asking Alexa to play “relaxing” music more than any other mood through AmazonMusic.
  • Listeners in New York, Seattle, Chicago, Houston and San Diego streamed more holiday songs on Amazon Music via Alexa, than any other cities in the U.S.
  • Christmas by Michael Bublé was once again the most played album on Amazon Music during the holiday season.
  • “All I want for Christmas is You” by Mariah Carey held the top spot for the most streamed holiday song on Amazon Music for the second year in a row.
  • The most watched season over the holidays was the Golden Globe-nominated Prime Original The Marvelous Mrs. Maisel.
  • The most watched series this holiday was The Grand Tour.
  • The most watched Amazon Original movie this holiday season was The Big Sick.
  • The most watched Kids Prime Original over the holidays was If You Give a Mouse a Cookie.
  • The most purchased movie over the holidays was Elf.
  • The most purchased series over the holidays was The Walking Dead.
  • The most watched Amazon Channel subscriptions this holiday season were HBO, Showtime and STARZ, and the current seasons of Game of ThronesShameless and Power were the top watched shows on each channel, respectively.
  • The top match-up of Prime Video’s 10-game Thursday Night Football schedule this season was on Dec. 7, when two million worldwide viewers watched the Atlanta Falcons beat the New Orleans Saints 20-17
  • The most-read Kindle book in Amazon First Reads in 2017 was, Beneath A Scarlet Sky by Mark Sullivan.
  • The best-selling and most-listened-to audiobook of 2017 was The Subtle Art of Not Giving a F*ck: A Counterintuitive Approach to Living a Good Life by Mark Manson, narrated by Roger Wayne.
  • The most-listened-to fiction audiobook of 2017 was Harry Potter and the Sorcerer’s Stone by J.K. Rowling, narrated by Jim Dale.
  • The most-commented-on audiobook of 2017 was Born a Crime by Trevor Noah, narrated by the author.
  • According to Amazon Charts, the most read and most gifted Kindle book in the U.S. this holiday season was OriginA Novel by Dan Brown.
  • According to Amazon Charts, the top book Kindle readers in the U.S. found ‘Unputdownable’ this holiday season was Year One: Chronicles of the One, Book 1 by Nora Roberts, reading it cover-to-cover faster than other books.
  • According to Amazon Charts, the Most Wished For books of 2017 in the U.S. were: The Subtle Art of Not Giving a F*ck by Mark Manson, Hillbilly Elegy by J.D. Vance, The Handmaid’s Tale by Margaret Atwood, Astrophysics for People in a Hurry by Neil Degrasse Tyson, and Sapiens by Yuval Noah Harari.
  • Margaret Atwood’s The Handmaid’s Tale was the most borrowed book from Prime Reading, worldwide, in 2017.
  • Instant Pot Electric Pressure Cooker Cookbook by Laurel Randolph, independently published through Kindle Direct Publishing, has been topping Amazon Charts throughout the holiday season – reaching #1 on the most sold non-fiction list the week of Cyber Monday.

Holiday Bestsellers

  • Prime members shopped more than 100,000 Lightning Deals on Amazon.com with Prime Early Access.
  • Customers shopped hundreds of Deals of the Day on Amazon.com throughout the holiday season.
  • Millions of customers in the U.S. watched deals with Watch a Deal.
  • This holiday season, Whole Foods Market sold over 500,000 pounds of sweet treats at the cookie bars featured in stores across the U.S. – that’s enough to feed Santa more than 6 million cookies throughout his trip around the world on Christmas Eve.
  • Across Amazon Books’ 13 bookstores, the top selling nonfiction book was Obama: An Intimate Portraitby Pete Souza; the top selling fiction book was Origin by Dan Brown; the top selling kids book was Diary of a Wimpy Kid #12, The Getaway by Jeff Kinney; and, the top selling poetry book was the sun and her flowers by Rumi Kaur.
  • Across Amazon Books’ 13 bookstores, one out of seven customers who purchased a book also donated a children’s book to local charities supporting children in need. The top selling book given to local charities was the classic, Are You My Mother by P.D. Eastman; it was also the top selling book across all 13 stores.
  • The Echo Dot was the top-selling device across Amazon Books’ 13 stores; the Kindle Paperwhite was the best-selling Kindle; the TP-Link Smart Plug was the best-selling accessory; and WowWee Fingerlings were the top selling toy.
  • The best-selling kitchen item in the U.S. and worldwide was the Instant Pot DUO80.
  • The best-selling toy and game item in the U.S. was the Nerf N-Strike Elite Strongarm Blaster, while the best-selling toy and game item worldwide was What Do You Meme? Adult Party Game.
  • The best-selling smart home product in the U.S. and worldwide was the TP-Link Smart Plug.
  • The best-selling beauty and grooming items in the U.S. included the Finishing Touch Flawless Women’s Painless Hair Remover, the Philips Norelco Multigroom All-In-One Series 3000 and the Oral-B Black Pro 1000 Power Rechargeable Electric Toothbrush, while the best-selling item worldwide was the Philips Sonicare Diamond Clean Rechargeable Toothbrush.
  • The best-selling home, health and personal care products in the U.S. this holiday season include Fitbit Charge 2, the 23andMe DNA Test, the AncestryDNA: Genetic Testing – DNA Ancestry Test Kit and Radha Beauty Aromatherapy Top 8 Essential Oils.
  • Robot vacuums were among the best-selling home items on Amazon.com over the holiday season.
  • The best-selling products from Amazon Launchpad businesses included WowWee Fingerlings Interactive Baby Monkey, Exploding Kittens Card Game, and Watch Ya Mouth Throwdown Edition Card Game.
  • The best-selling sports items in the U.S. this season included Titleist Pro V1 Golf Balls, Wilson NFL MVP Junior Football and Spalding NBA Street Basketball.
  • The best-selling fashion items in the U.S. this holiday season include ASICS Men’s GEL Venture 5 Running Shoe, Alex and Ani Initial Expandable Wire Bangle Bracelet, 2.5″, Levi’s Men’s 505 Regular Fit Jean, UGG Women’s Classic Short II Boot.
  • The best-selling products from AmazonFresh in the U.S. this holiday season, were organic bananas, limes, cucumbers, navel oranges, yellow onions.
  • The best-selling furniture products in the U.S. included the Zinus Memory Foam 12 Inch Green Tea Mattress, the LinenSpa 8″ Memory Foam and Innerspring Hybrid Mattress and the LINENSPA 6 Inch Innerspring Mattress.
  • The best-selling automotive products in the U.S. included the Dark Seasonal Snow & Ice Car Scraper, the NOCO Genius Boost Plus GB40 1000 Amp 12V UltraSafe Lithium Jump Starter and the STANLEY J5C09 Jump Starter.
  • The best-selling pet products in the U.S. included the PEDIGREE DENTASTIX Holiday Treats for Dogs, the KONG Wild Knots Bears Durable Dog Toys and the Taste of the Wild, Canine Formula.
  • The best-selling baby products in the U.S. include the Nuby Ice Gel Teether Keys, Baby Einstein Take Along Tunes Musical Toy and the Nuby Bundle of 3 Toys, which was also the best-selling baby product worldwide.
  • The best-selling luxury beauty item in the U.S. was the Mario Badescu Facial Spray with Aloe Herbs and Rosewater, stila Stay All Day Waterproof Liquid Eye Liner and Bioderma Sensibio H2O Micellar Water, Cleansing and Make-Up Removing Solution.
  • The best-selling grocery item in the U.S. was Green Mountain Coffee Keurig Coffee Lover’s Variety Pack Single-Serve K-Cup Sampler, 40 Count, the Glaceau Smartwater Vapor Distilled Water, and Viva Naturals Organic Extra Virgin Coconut Oil.
  • The best-selling tools include the Black + Decker LDX 120C 20-Volt MAX Lithium-Ion Cordless Drill/Driver and the MagnoGrip 311-090 Magnetic Wristband.
  • The best-selling wireless products in the U.S. include Tile Mate – Key Finder. Phone Finder, PopSockets: Expanding Stand and Grip for Smartphones and Tablets and Wemo Mini Smart Plug.
  • The best-selling major appliances in the U.S. include Samsung MS11K3000AS 1.1 cu. ft. Countertop Microwave Oven, the Danby 120 Can Beverage Center and the NewAir AB-1200 126-Can Beverage Cooler.
  • The best-selling musical instruments on Amazon.com were the Snark SN5X Clip-On Tuner for Guitar, Singing Machine SML385BTW Top Loading CDG Karaoke System with Bluetooth, Sound and Disco Light Show, and the Singing Machine SMM-205 Unidirectional Dynamic Microphone.
  • The best-selling outdoor items in the U.S. were Intex Comfort Plush Elevated Dura-Beam Airbed with Built-in Electric Pump, the Stanley Classic Vacuum Bottle and the BV Bicycle Light Set Super Bright 5 LED Headlight.
  • The best-selling home improvement products on Amazon.com were the Philips Hue White A19 Single LED Bulb (Works with Amazon Alexa), Philips Hue White and Color Ambiance 3rd Generation A19 10W Equivalent Dimmable LED Smart Bulb (Works with Amazon Alexa) and Himalayan Glow Pink Salt Lamp.
  • The best-selling lawn and garden products in the U.S. this holiday season included the Weber 6492 Original Instant-Read Thermometer, Snow Joe SJBLZD Telescoping Snow Broom with Ice Scraper and Bounty Hunter TK4 Tracker IV Metal Detector.
  • The best-selling office products in the U.S. were Elmer’s Liquid School Glue (1 Gallon) – Great For Making Slime, Georgia-Pacific Spectrum Standard 92 Multipurpose Paper (8.5 x 11 Inches) and Paper Mate Flair Felt Tip Pens (Assorted Colors, 12-Count).
  • The best-selling business, industrial and scientific supplies in the U.S. included the First Aid Only All-Purpose First Aid Essentials Kit, Rubbermaid Commercial Stainless Steel Oven Monitoring Thermometer and TOPGREENER TU2154A High Speed USB Charger Outlet.
  • The best-selling TVs in the U.S. this holiday season were the TCL 32-Inch 720p Roku Smart LED TV (2017 Model), Samsung Electronics 40-Inch 1080p Smart LED TV (2017 Model), TCL 49-Inch 4K Ultra HD Roku Smart LED TV (2017 Model) and Samsung Electronics 55-Inch 4K Ultra HD Smart LED TV (2017 Model).

Holiday Fun Facts

  • This season, Amazon customers purchased enough WowWee Fingerlings Interactive Baby Monkey toys on Amazon.com to hang end-to-end down the Empire State Building more than 100 times.
  • Amazon.com customers purchased enough TVs to create nearly 2,500 towers the size of the Space Needle.
  • Amazon customers purchased enough littlebits Star Wars Droid Inventor Kits on Amazon.com to man an Imperial-II class Star Destroyer.
  • Amazon customers purchased enough Calvin Klein products on Amazon.com during the holiday to give five items to every attendee at Coachella 2017.
  • Amazon customers purchased enough shoes on Amazon.com during the holiday season were lined up end-to-end, they would stretch from Alaska to Miami.
  • This holiday season, Amazon.com customers purchased enough Wickedly Prime Truffle Spreads to make over half a million dipped strawberries.
  • Treasure Truck customers purchased enough holiday wreaths that when stacked, one on top of the other, would reach the top of the Empire State Building nearly five and a half times.
  • Amazon.com customers purchased enough Instant Pot pressure cookers this holiday to make more than nine million bowls of chili at once.
  • Amazon.com customers purchased enough AmazonBasics hangers to hold an outfit for each person in the city of Houston, TX – the fourth most populated city in the U.S.
  • If you lined up all the copies of Jeff Kinney’s, The Getaway that Amazon sold during the holiday season, you would reach the height of 444 Saturn V rockets.
  • If you collected all of the copies of Walter Isaacson’s, Leonardo Da Vinci that Amazon sold over the holidays, they would weigh the equivalent of 25,417 gallons of paint – enough paint to cover over Michelangelo’s Sistine Chapel ceiling 1,592 and a half times.

About Amazon

Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. Customer reviews, 1-Click shopping, personalized recommendations, Prime, Fulfillment by Amazon, AWS, Kindle Direct Publishing, Kindle, Fire tablets, Fire TV, Amazon Echo, and Alexa are some of the products and services pioneered by Amazon. For more information, visit www.amazon.com/about and follow @AmazonNews.

Amazon Prime and Alexa Voice Shopping

This weekend, Amazon Prime members can enjoy a totally new way to shop this holiday during the first-ever voice shopping weekend. Starting today through November 21, voice shopping weekend will feature exclusive deals on some of the most popular gifts for everyone in the family. Prime members can take advantage of voice shopping exclusive deals on their Alexa enabled device simply by asking “Alexa, what are your deals?” each day or by visiting www.amazon.com/alexadeals. Order using your voice on Amazon Echo, Echo Dot, Amazon Tap, Amazon Fire HD tablet, or Amazon Fire TV.

“This is the first holiday that Prime members will be able to use their voice to shop and we’re excited to offer exclusive deals they won’t find anywhere else,” said Assaf Ronen, Vice President Voice Shopping. “Voice shopping with Alexa takes the hassle out of the holidays, giving customers the ability to order from millions of items simply by saying the word. And, the fun doesn’t stop after this weekend. Make sure to ask ‘Alexa, what are your deals?’ every day because we’ll have exciting deals throughout the holiday season and beyond.”

“Alexa, what are your deals?”

Prime customers have exclusive access to amazing deals during voice shopping weekend with Alexa:

  • Save $50 on an Amazon Tap – say, “Alexa, order an Amazon Tap”
  • Save $80 on a 32-inch Samsung 1080p LED TV – say, “Alexa, order a Samsung TV”
  • Save $30 on a Sphero Star Wars BB-8 App controlled robot – say, “Alexa, order a Star Wars robot”
  • Save $15 on a Philips Hue LED Starter Kit with 2 Bulbs & Hue Bridge Hub – works with Amazon Alexa – say, “Alexa, order a Hue Starter Kit”
  • Save $80 on Beyerdynamic Limited Edition Headphones – say, “Alexa, order studio headphones”
  • Save $130 on a 10-piece All-Clad stainless steel cookware set – say, “Alexa, order an All-Clad cookware set”
  • Save $10 on LEGO Classic Large Creative Brick Box – say, “Alexa, order a Lego Classic Brick Box.”
  • Save 30% on a 48-pack of Amazon Basics AA batteries – say, “Alexa, order AA batteries”
  • Save 35% on Lindt Lindor Milk Chocolate Truffles – say, “Alexa, order Lindor truffles”

All prices available on select dates at select times between November 18 and November 21 while supplies last. Additionally, save up to 40% on everyday essentials, plus other great gifts for car-lovers, pet-lovers, kids, and everyone on your holiday shopping list. Plus, the great deals will continue throughout the holiday season, with Alexa-exclusive deals on Black Friday, Cyber Monday, and every day in November and December. Customers who purchase an Alexa deal at $10 or more in value between now and Cyber Monday will also receive a bonus $5 Amazon gift card while supplies last.

 

Voice Order From Tens of Millions of Products

Voice shopping with Alexa allows customers to shop for tens of millions of Prime-eligible items. Available on the Amazon Echo, Echo Dot, Amazon Tap, Amazon Fire HD tablet, and Amazon Fire TV, it’s as simple as saying, “Alexa, order [product]” — Alexa will find a well-priced product that ships with Prime. Just say, “yes” to buy it.  To shop with Alexa, customers must be Prime members with “1-click” enabled.

 

About Amazon

Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. Customer reviews, 1-Click shopping, personalized recommendations, Prime, Fulfillment by Amazon, AWS, Kindle Direct Publishing, Kindle, Fire tablets, Fire TV, Amazon Echo, and Alexa are some of the products and services pioneered by Amazon. For more information, visit www.amazon.com/about.