Milani Cosmetics® Launches the #Milani Makers Campaign

In honor of 20 years of creativity, individuality and attainability, Milani Cosmetics® is proud to announce the Milani Makers™ Campaign, celebrating the community that has inspired the brand since its inception. The campaign illustrates the spirit of Milani through its brand advocates, the Milani Makers, who are innovators, creators, culture shakers, risk takers, equality seekers and boundary breakers. They strive to bring beauty into the world and leave it better than they found it.

Milani Cosmetics is a market leader in the color cosmetics industry, creating prestige quality makeup at an affordable price. Milani was founded in 2001 by an art teacher in Los Angeles who fell in love with the culture and creativity of the community but was frustrated by a lack of diversity in the drugstore makeup aisles. Today, Milani is known for their iconic Baked Blush™, Make it Last™ Setting Sprays, and Conceal and Perfect 2-in-1 Foundation and Concealer™.

Our Milani Makers inspire us each day to continue to create products that make luxury accessible for all,” stated Mary van Praag, CEO of Milani Cosmetics. “On our 20th anniversary, it was important for us to recognize and support those who have always supported us. We are excited to elevate this dynamic group of innovative and passionate individuals.”

To kick off the campaign, the brand will make donations to seven non-profit organizations. Each organization was chosen by a Milani Maker and represents the brand’s mission to support causes that are changing the world. Milani Makers will continue to raise awareness of these causes via content on Instagram.

“I’m proud to be named a Milani Maker and to partner with a brand that has always been devoted to individuality and creating quality, cruelty-free makeup at an affordable price. Thanks to Milani, I am able to give back to The Blue Mountain Humane Society who is doing amazing things for the animals in my community,” said Rocio Soria (@rocioxsoria).

Throughout the year, Milani will continue to celebrate and highlight its many Milani Makers with social content and giveaways. To learn more or participate, simply use #MilaniMakers for a chance to be featured on the brand’s social channels. Visit www.milanicosmetics.com or @milanicosmetics on Instagram and TikTok.

About Milani Cosmetics 

Inspired by art, diversity and attainability, Los Angeles-based Milani Cosmetics® is a market leader within the color cosmetics industry, creating prestige quality makeup at an affordable price. The brand is dedicated to providing luxe for all – luxury that is inclusive, not exclusive. Milani® has amassed a devoted, multicultural following of artists, change-makers and forward-thinking creators, also known as Milani Makers™, and for over 20 years has been devoted their absolute individuality and freedom to express their authentic selves. All products are proudly cruelty-free and do not contain parabens, phthalates or formaldehyde.

We Are Milani, Luxe for All ™.

The No Makeup Look: Top Picks for Tinted Moisturizers and BB Creams

Although we’re coping with the COVID-19 pandemic inside of our homes, the weather is constantly changing.  One day it’s chilly and the next moment it’s hot!  That means it’s time for a new foundation in our make-up bags.

One of my personal favorites for the warmer months is the use of Tinted Moisturizers (or BB creams).  They hydrate the skin while giving a natural glow.  Basically, it’s a light foundation coverage and skin care moisturizer combined in one application.

Tinted moisturizers (and BB creams) are an easy way to even the skin without the use of heavy products.

Apply this product to the cheeks, forehead, chin, and nose!

Listed below are top picks for Tinted Moisturizers and BB Creams:
  1. NYX Bare With Me
  2. Laura Mercier Tinted Moisturizer
  3. Neutrogena SPF 20 in Medium to Dark
  4. NARS Pure Radiant Tinted Moisturizer
  5. Black Radiance BB Cream

Cruelty Free, Chip Resistant Nail Polish by Nanacoco – No Harmful Chemicals

True to the brand, Nanacoco polish delivers intense, fade-proof pigmentation that will last up to 14 days. Guaranteed to level up your color range, the collection offers 23 stunning shades to choose from at just $4.99 a piece!

Most importantly, the innovative “10-free formula” which excludes 10 harmful chemicals that are found in other nail lacquers, like formaldehyde and paraben, while maintaining ultra-fast drying and long-wear capabilities, plus – they’re all cruelty-free and made in the USA!

Get the Look | Rimmel London and Zhavia Ward

Makeup artist Karl Sanchez, worked with singer and songwriter Zhavia Ward on Rimmel London’s new Stay Matte campaign. The campaign idea came to life when it was learned that Zhavia was a huge fan of Rimmel London; the campaign will include a video showcasing how Stay Matte fits into Zhavia’s daily routine and feature her second single “Deep Down.” Below please find a full breakdown of Zhavia’s makeup look!
Who: Zhavia on the set of Rimmel London’s latest campaign for Stay Matte

 

How To Get The Look:
Face
Karl applied the Rimmel London Stay Matte Foundation and Rimmel London Stay Matte Concealer in Zhavia’s shade, Vanilla and then applied the Rimmel London Maxi Blush in Sweet Cheeks to give her some color to her cheeks.
Eyes
Using the Rimmel London Magnif’Eyes Eyeshadow Palette Nude Edition, Karl darkened the crease with the 10th shade. He used the 8th shade in the palette to smoke out the outer corner and under the eye to intensify and applied the 3rd shade on the eyelid. Karl then used the 1st shade and applied to the inner corner of the eye to act as a highlight. He finished off the eye look by applying Rimmel LondonExaggerate Eye Definer to create a winged look and to slightly smoke the eye and topped off the eyes by applying Rimmel London Scandal’eyes WOW Wings Mascara.
Lips
He finished off the look by applying a touch of color to the lips with Rimmel London Stay Matte Liquid Lip in “Be My Baby” followed by a clear lip gloss.

 

Where to Find Them: Rimmel London products are available at chain drug stores and mass retailers nationwide. Visit www.RimmelLondon.com for store locations and to try the newest products with Rimmel London’s exclusive Get The Look App available on iTunes and Google Play.

Birchbox Beauty Launch at Walgreens Hosted by Lauren Brindley and Co-Founder Katia Bauchamp

Walgreens celebrated the launch of their exclusive Birchbox beauty section and offerings with a kick-off invite-only event INSIDE of the Soho store location in New York City. The event was hosted by Lauren Brindley the Group Vice President of Beauty for Walgreens and Katia Bauchamp the co-founder of Birchbox.

The highlights of the evening included the build your own box station where attendees were able to assemble a custom Birchbox and have personalized by cool girl calligrapher,Steffi Lynn as well as a ribbon-cutting ceremony to christen the occasion.

In attendance were friends of Walgreens and Birchbox, influencers, media and premier beauty brand reps who sipped on prosecco, dined on passed hors-d’oeuvre, took photos in a photo booth and jammed to live music.

Starting today, Birchbox is available in Walgreens locations all over the country including New York, Los Angeles, Minneapolis and Chicago with even more locations opening in 2019. With a new and effortless way to discover new beauty brands or to shop indie products, Walgreens has evolved into a beauty destination for all, perfect for those who are still looking for Christmas gift ideas!

 

 

 

The Ultimate Halloween Looks with the Rimmel London Magnif’Eyes Eyeshadow Palettes

The final makeup look can make any costume much more impactful. Let the NEW Rimmel London Magnif’Eyes palettes take your eye candy to the next level with their three new color palettes: Electric Violet, Crimson and Jewel Rocks!

With a mix of 12 high-shimmer and matte shadows, the frightful creations are endless.

The new non-crease, a non-fade formula will stay looking sharp in even the most haunted of houses.

Go Nude with the NEW Rimmel London Stay Matte Liquid Lip Color Nude Collection

Get the look like actress and model Karrueche Tran at-home with affordable lip colors!  Rimmel London is a cosmetics brand that has creamy, pigmented lipsticks for all skin tones.

Featured Photo from Getty Images and Daily Mail.com

The company specializes in beauty trends for the everyday girl such as Insta Flawless Skin Matte, Magnif’eyes Holographic Mono Eyeshadow, and Brow This Way Eye Gel.

An oldie but a goodie gets stripped down. The comfortable-to-wear formula prevails with these new superior matte color options.

Coming in 12 new hues, the Rimmel London Stay Matte Liquid Lip Colour Nude has the perfect nude lip for every skin tone.

Try this new high-intensity color and see results!

 

Spring 2018 Beauty Products: Daily Routine and Travel Companions

Every year I like to share my list of spring beauty products.  With Easter being next weekend, this truly marks the beginning of the season!

Temperatures are becoming more humid and beauty products have to reflect the new season.  For example, moisturizers tend to be lightweight to counter-act sweating and environmental debris.

Featured Photo from Allure.com

My beauty products must also be good travel companions.  The warmer season generally includes family vacations, weekend trips, and packing a handbag for social events.

SPRING 2018 BEAUTY PRODUCTS LIST:

  1.  NIVEA Soft Moisturizer – I can. not. live. without this product.  The texture is smooth and perfect for my sensitive skin.  It’s also affordable and small enough to fit in my tote bag while shopping.
  2. Rimmel London – I purchased this amazing reddish-orange lipstick on a trip to the drugstore.  The color did not disappoint and complimented my skin-complexion.
  3. Arbonne Skin Firming Body Cream – This particular product was shipped to me.  I became a huge fan of Arbonne products after using the company’s face lotion for a few months.  Can’t wait to see results especially with the upcoming season’s skin-bearing shorts, skirts, and dresses.
  4. L. Jones Silky Regrowth Oil – This is another must-have product.  My hairstylist and good friend has an amazing hair care collection.  I suffer from dry skin and that includes my hair follicles.  She recommended this oil and I can not believe the health and shine of my hair.
  5. Jane Iredale Snap Happy Makeup Kit –  The company shared this goodie with me!  In terms of travel and packing fast, this three-tiered makeup kit is mineral based.  It includes powder, blush, and eyeshadow.
  6. Essie Nail Polish – When life gets too busy for a gel manicure, I always run to my signature nail polish.  Essie has two shades that work with my ever-changing wardrobe.  I’m generally wearing the color Watermelon or Truth or Bare.

Sidenote:  Don’t forget to purchase a new Spanx for those lightweight spring dresses!

Get Holiday RED-Y with Rimmel London

Let Rimmel London get you holiday RED-y with the hottest Red Lip Colors! Pair it with the amazing Moisture Renew Clear Lip Liner to get a perfect pout that will complete your holiday look!
Rimmel London Stay Matte Liquid Lip Color in Firestarter ($5.79)
Get ready for a bold, matte lip-look that stays on. Rimmel London introduces Stay Matte Liquid Lip Colour, a new liquid lipstick with high-intensity colour, a velvety matte finish and a long-lasting, comfortable wear.
Rimmel Oh My Gloss! Oil Tint in Pop Poppy ($5.99) 
Reinventing lip gloss as you know it, Rimmel London’s Oh My Gloss! Oil Tint fuses pure color pigments into lips for a refreshing juicy pop of color with an ultra glossy finish.
Rimmel London Moisture Renew Clear Lipliner ($5.49)
Defines Lips and Protects Color. Prevents lip color from smudging and fading-the perfect way to keep that beautiful red color locked in place.