South Moon Under – Anniversary Event Recap

South Moon Under hosted it’s 10 – year anniversary on Thursday, September 10, 2015 in Harbor East.  The event was open to the public; guests had the opportunity to win giftcards, enjoy refreshments and listen to music from a live DJ.  There was also a photo booth available to take pictures and play around with cool props!

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More photos on IG @kwest1908

I attended the event (as media) to have a good time and enjoy the fashion of this hip store.  It’s the perfect spot for the girl who has her own style.  South Moon Under carries the latest brands such as Free People, Rebecca Minkoff, 7 for All Mankind, and Abbeline (to name a few.)  There’s something for everyone from home decor, jewelry, and accessories.  One can mix and match items to pull off a hot look; for example a faux leather baby doll dress paired with booties.  I’m looking forward to making South Moon Under my staple store for unique, fashionable pieces.

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South Moon Under Celebrates Anniversary in Harbor East

South Moon Under opened for business in Harbor East on September 1, 2005 as one the first apparel retailers to join the premier shopping destination.  To celebrate the 10-year anniversary, South Moon Under will host an in-store event from 6-9pm on September 10, 2015.

“We are great supporters of the new urbanism found in this area of Baltimore. Harbor East was then, and is now, a great example of a successful conversion of a neighborhood from semi industrial to vibrant residential and retail.  It’s a great place to live and work and shop.” says Frank Gunion, Founder and Owner of South Moon Under.

The anniversary event is open to the public and will feature an exclusive Haute Blow Dry braid bar, 20% off all purchases, gift bags for the first 25 guests and gift card giveaways during the event. There will be lite bites, refreshments and a live DJ.

WHAT:                   South Moon Under’s 10-Year Anniversary at Harbor East

WHEN:                   Thursday, September 10th, 2015 from 6-9pm

WHERE:                  South Moon Under | Harbor East

815 Aliceanna Street, Baltimore, MD 21202

DETAILS:                http://on.fb.me/1JNlW4O

About South Moon Under (www.southmoonunder.com)

What began as a small surf shack in the summer of 1968 has since evolved into an upscale clothing retailer. Still privately owned, South Moon Under offers a well edited selection of men’s and women’s apparel, swimwear and accessories.   Whether online or in any of the 24 east coast locations, customers experience the  fun, comfortable, and high service environment instilled in the founding store over 40 years ago. By providing ever-evolving, carefully handpicked collections, South Moon Under is able to provide customers the opportunity to experience the excitement of confidently expressing their individual style. South Moon Under is a multi-brand boutique: Free People, Citizens of Humanity, Dolce Vita, UGG, FRYE, House of Harlow, RVCA, Swell, JBrand, Eight Sixty, BB Dakota, Nixon, Anna Beck, Scotch and Soda, and Project Social Tee, among many others. Follow us on Facebook, Instagram, Pinterest, and Twitter @southmoonunder

About Harbor East (www.harboreast.com)

Harbor East is home to some of Baltimore’s best shopping, dining, entertainment, hotels and residences. Among its many eclectic attractions are fine dining restaurants, vibrant and unique shops, a world-class fitness center, seven-screen art house theatre, and the luxury Four Seasons Hotel Baltimore. Harbor East is also an inspiring place for business, providing a contemporary setting for world-class offices. Welcome to Harbor East – 12 square blocks of restaurants, boutiques, hotels, and harbor-side amazing.

lululemon athletica Harbor East and The Baltimore Love Project Capsule Collection

Michael Owen teams up with lululemon athletica Harbor East for The Baltimore Love Project Capsule Collection, a limited edition of 500 lululemon garments adorned with Owen’s Baltimore-inspired designs.  

Designed exclusively for lululemon Harbor East, each women’s What The Sport Tank and Men’s 5 Factor Short Sleeve will feature the commissioned street artist’s unique take on the yoga brand’s technical athletic apparel with an effort to spread the message of LOVE to the city of Baltimore.

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Barcocina Baltimore, MD, Thursday, July 16th, 2015

—On Thursday, July 16th, from 7:00PM– 9:00PM, lululemon athletica Harbor East will launch The Baltimore Love Project Capsule Collection at Barcocina, 1629 Thames St, Baltimore, MD 21231. The event will feature a VIP shopping reception. 40 % of the proceeds will go towards the next installment of Michael Owen’s LOVE murals in West Baltimore.

“I’m excited to partner with lululemon athletica and focus energy towards bringing Baltimore together especially considering all that our city has been through recently,” says Owen.  “This new collaboration is a response to the unrest through-out Baltimore. The garments reference the LOVE pattern sprayed on boarded windows during the riots, while the mural will act as a permanent memorial.”

The Baltimore Love Project Capsule Collection for lululemon athletica will be available for sale in store only at lululemon athletica Harbor East, 820 Aliceanna St, Baltimore, MD 21202 (410) 528-5485, beginning Thursday, July 16th.  This collection is limited to 500 garments available exclusively at this lululemon location.  In addition, they will also be featured at Grateful Phlow, a jam band inspired yoga flow event happening Saturday, July 18th from 6pm10pm at Union Craft Brewing, 1700 Union Ave, Baltimore, MD 21211.

 

About Michael Owen and the Baltimore Love Project:

The Baltimore Love Project expresses love by connecting people and communities across Baltimore City through love themed murals.  Michael Owen is the creator and lead artist of the Baltimore Love Project.  After living in Seattle, Cleveland and Orlando, Michael moved to Baltimore to attend Maryland Institute College of Art. Since receiving his BFA in 2004, Michael has been painting all around the United States, utilizing galleries as well as the streets, including one of the world’s longest murals at 1/4 mile in length. Owen has collaborated with numerous brands including Faberge, Seagram’s, Toyota and Woven Accents.

For more information, visit www.michaelowenart.com.

FashionEasta 2015 – Harbor East Fashion Show Recap

Harbor East hosted it’s annual show titled FashionEasta on Saturday, April 25th, 2015.  The purpose of the event was to showcase local boutiques, cuisine, and cocktails.   There was live music by Full Tilt, Jon Boesche, and Super Bueno; guests also had the opportunity to partake in a photo booth from Baltimore Magazine.

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Styling for the FashionEasta Show was provided by Stephanie Bradshaw, Inc. and retailers included Free People, Under Armour Brand House, White House Black Market, Christopher Schafer Clothier, Lululemon Athletica, Handbags in the City, Amaryllis Handcrafted Jewelry, City Sports, Sassanova, Under Armour Brand House, and South Moon Under.  Featured Models where Justin Tucker from The Baltimore Ravens, Sharon Gibala with CBS Baltimore, Emily Gracey with Fox 45, George Lettis with WBAL TV, and Michael Owen with Baltimore Love Project.

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Street – Side Harbor East Restaurants included Apropores, Gordon Biersch, Lebanese Taverna, The Oceanaire Seafood Room, Taco Fiesta.   

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I enjoyed attending FashionEasta 2015; the music was upbeat, models entertaining, and love my FashionEasta shopping tote.  I also noticed a few items from the show that I’m interested in purchasing!  How could I forget that Preakness and Black Eyed Susan Day’s coming up soon.

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Hair provided by Haute Blow Dry Bar | Makeup provided by Jen Padro, LLC

Free People Baltimore Opening at Harbor East

Free People

Specialty fashion brand, Free People, is set to open its first Baltimore boutique in the growing Harbor East neighborhood on April 3, 2015. Housed in a 2,545 square-foot retail space, Free People is excited to bring its coveted eclectic mix of apparel and intimates to the development. Centrally located near the heart of Harbor East, on the corner of Aliceanna and Exeter Streets, the location will be Free People’s 105th boutique, and the fourth in the state of Maryland.

“We are very excited to be a part of the continued development of Harbor East,” says Free People Director of Retail, Beth Wehagen, “It’s one of the most exciting waterfront projects on the east coast and we are thrilled to be a part of it!”
“It is with great pleasure that we welcome Free People to Harbor East,” stated Tim O’Donald, President of Harbor East Management Group. “This much touted brand is a wonderful complement to the neighborhood and to our retail offerings.”

Free People’s Baltimore boutique will be ready for spring with a sales floor of well-stocked sun dresses and cut-off shorts for warmer weather and festival season. A “wash shop” will feature Free People’s newest relaxed basics such as tees and chinos in the brand’s most turbulent dyes and faded wash techniques. The color white will have a moment, featured in every style from jeans to jackets to tanks. The remaining sales floor will be nicely juxtaposed with simplistic silhouettes in line with Free People’s clean and cool spring trends. In addition, the brand’s coveted ‘Intimately Free People’ line of bras, undies, slips, seamless layering pieces, and loungewear will have a dedicated space within the boutique to round out the assortment.

The space has been designed to feel like the Free People girl’s workshop with a mix of rugged elements and feminine details throughout. Guests are welcomed by a blackened steel storefront, custom double doors and a special lighting moment at the entry. Inside, the space is delineated with a varied ceiling that changes in height and material throughout, including reclaimed hemlock beams. Interior finishes include repurposed bead board, wide plank wood flooring, patchwork quilt curtains and glitter plaster throughout. Yarn-filled cubbies add a bright array of color behind checkout.

The boutique will celebrate on opening day, Friday, April 3, from 6-8pm. The first 50 customers will receive a tote bag giveaway, light refreshments will be served, and store stylists will be on hand to give in-store styling sessions.

Each Free People store offers personalized shopping experiences from a team of expert stylists. Customers can schedule a one-on-one appointment with their favorite stylist, as well as interact and gain inspiration through the brand’s online Style Community, FP Me. In addition to offering personal styling, fans can look forward to a variety of in-store events to be hosted at the Free People Harbor East boutique throughout the year.

Free People will be located at 1001 Aliceanna St., Suite A, Harbor East, Baltimore, MD 21202. Store hours will run Monday-Saturday 10am-9pm, and Sunday 11am-7pm.

Fans should “like” the store on Facebook to stay up-to-date on all of the latest arrivals, events, and other happenings: https://www.facebook.com/FreePeopleHarborEast

Taken from Christina Milian Instagram - Dylan Dress
Taken from Christina Milian Instagram – Dylan Dress

Baltimore’s Harbor East Hosts 4th Annual FashionEasta Show

BALTIMORE, MD (February 18, 2015) – Harbor East invites you to preview the next wave of chic at the Fourth Annual FashionEASTa: The Fashion Show! On Saturday, April 25 Baltimore’s hottest shopping destination takes center stage and highlights the fashions of some of its most notable retailers. Guests are welcome to shop in-store specials and style events, groove to live entertainment, and savor cocktails and light fare from Harbor East restaurants street-side. The festivities culminate with a showcase of the best of spring fashion as the hottest looks hit the runway for the FashionEasta Fashion Show!

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FashionEASTa 2015 Web

Over the last several years Harbor East has emerged as Baltimore’s go-to shopping destination, attracting renowned national brands as well as the best of local boutiques and businesses. Since 2014 the neighborhood has welcomed such notable retailers as Madewell and Lush Fresh Handmade Cosmetics, and will soon be announcing the opening of its newest retailer!

The fashionable fete kicks off at 1PM on Saturday, April 25 on Aliceanna Street (between South Exeter and South President Streets). The FashionEASTa Fashion Show begins at 3:30PM hosted by Baltimore magazine Style Editor Hilary Geisbert, bringing audiences a high-energy runway production highlighting spring fashions and local celebrity models. The best part? All the show’s styles come straight from Harbor East shops, so if you love what you see you can purchase the looks “haute” off the runway.

Participating retailers include: Amaryllis Handcrafted Jewelry, City Sports, Handbags in the City, J.Crew, lululemon athletica, Madewell, Sassanova, South Moon Under, Under Armour Brand House, White House/Black Market and more to be announced!

FashionEASTa: The Fashion Show is FREE and open to all. Serious fashionEASTas will want to reserve their spot on the “Guest List” for an even more fabulous experience. Guest List tickets are $35 and include: reserved seating for the FashionEASTa Fashion Show (standing room only otherwise), discounted food & drink vouchers good for street-side offerings from 1-6PM, an exclusive FashionEASTa shopping tote, and garage parking in Harbor East. Tickets must be purchased in advance. A portion of the proceeds will benefit Dress for Success Baltimore.

Calling all aspiring models, fashionEASTas, and connoisseurs of style to our Open Model Call for this year’s FashionEASTa Fashion Show! On Tuesday, March 31st and Thursday, April 2 from 5-7:30PM, Harbor East in partnership with STEPHANIE BRADSHAW hosts an open casting call for models for the FashionEASTa runway production. Males and females ages 15-55 are welcomed. For more information visit: http://www.harboreast.com/events/fashioneasta-open-model-call/.

 

Harbor East’s FashionEASTa promises to be the chicest fashion event of the year, brought to you by Harbor East Management Group and sponsored by Baltimore magazine, with styling provided by STEPHANIE BRADSHAW. FashionEASTa is proud to support Dress for Success Baltimore for the second consecutive year.

For more information, updates and to purchase Guest List tickets visit:  http://www.harboreast.com/events/fashioneasta-fashion-show15/.

About Harbor East

Harbor East is home to some of Baltimore’s best shopping, dining, entertainment, hotels and residences. Among its many eclectic attractions are fine dining restaurants, vibrant and unique shops, a world-class fitness center, seven-screen art house theatre, and the luxury Four Seasons Hotel Baltimore. Harbor East is also an inspiring place for business, providing a contemporary setting for world-class offices. Welcome to Harbor East – 12 square blocks of restaurants, boutiques, hotels, and harbor-side amazing.www.harboreast.com

Fashion Awards MD 2014 – Style + Life + Fashion Media Category Recap

Fashion Awards MD is considered to be one of the premiere fashion events in the Baltimore area.  This year’s theme was “Traveling Circus” and sponsors for the event included: Harbor East, Linell Ellis, Jack Daniels Tennessee Honey, Christopher Schafer Clothing, About Faces Day Spa and Salon, Lana Rae, South Moon Under, Open Fly Magazine, Hide N Seek Entertainment, Maryland Renaissance Festival, Baltimore Fashion Alliance, The Fly Wire, Yelp, and DeBois Textiles.

FAMD Program
FAMD Program

Style + Life + Fashion had the opportunity to attend the event being nominated for the Fashion Media Category.  I was surprised to be placed on the ballot (for a second consecutive year) because I only had plans to attend as a media source.  Once I received the email confirmation I was very excited to be amongst such a talented list of bloggers.

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Style + Life + Fashion attending the Fashion Awards MD

Dress: Romeo & Juliet {Saks Fifth Avenue} | Handbag: Louis Vuitton | Beauty Products: Fake Bake, OPI, and Cutex One Step Wipes

Jaslene Gonzalez from America’s Top Model served as the host for this year’s event.  She was seen wearing a beautiful red asymmetrical gown, created by local fashion designer B. Descai with an additional black, sequin, and green dress selected by fashion stylist Thea Washington.  Jaslene looked stunning and did a wonderful job of engaging the audience.

Jaslene Gonzalez and Lana Rae
Posing on the Red Carpet

What I love the most about attending any fashion event is the creativity and talent that’s circulating in the room.  From face masks to custom design apparel, everyone came out to be seen and noticed.  The evening continued with a variety of performances between the nominee categories and recognition was given to those with a flair for beauty, fashion, and the arts.  In the honorary words of the Fashion Awards MD, we should strive to “Inspire and Be Inspired.”

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Excited Nominees and Guest
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For additional photos and winner’s list visit: FashionAwardsMD.com