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OVER HALF A MILLION ATTENDEES CONVENE FOR THE 2018 ESSENCE FESTIVAL SPONSORED BY COCA-COLA

The 2018 ESSENCE Festival® presented by Coca-Cola® attracted more than 510,0000 attendees to New Orleans this Fourth of July weekend, marking one of the largest gatherings in the event’s 24-year history.   For the first time, all three nights of the ESSENCE Festival concert series at the Louisiana Superdome sold out.  The extraordinary turnout underscores ESSENCE’s engagement of […]

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2018 ESSENCE FESTIVAL® EXPANDS BRAND EXPERIENCES

The 2018 Essence Festival® presented by Coca-Cola today debuts expanded brand experiences within its daytime programming—offering new consumer activations curated by partners Coca-Cola, AT&T, Ford, McDonald’s, State Farm and Walmart that take place from July 6-July 8 at the Ernest N. Morial Convention Center in New Orleans, LA. The Festival’s daytime programming features a diverse slate of curated content across eight “Conference […]

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Summer Debris and Laundry with Biz Stain and Odor Eliminator

Has anyone ever noticed how the summer months can wreak havoc on your family’s clothing?  I will answer this question and gently raise my hand. Between playdates, swim lessons, and hanging out at the park all of this outdoor activity can be harsh on fabrics.  Of course, we don’t want to let a little debris get […]

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Political Commentator Symone Sanders, Actress Sheryl Lee Ralph, Black Girls CODE CEO Kimberly Bryant Among Those to be Honored at 15th Annual McDonald’s 365Black Awards in New Orleans July 8

WHAT: The 15th annual McDonald’s® 365Black® Awards is set to bring everyday heroes and celebrities from across the country to the Ritz Carlton, New Orleans. The dynamic event will take place during ESSENCE Festival® weekend and recognize exceptional leaders who make positive contributions to the African-American community. McDonald’s presence at the Essence Festival affirms the brand’s dedication to celebrating everyday people who are striving to […]

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NEW ROOM INSPIRED BY THE WILD NATURE OF THE BARBAGIA AREA AVAILABLE AT SU GOLOGONE HOTEL THIS SEASON

Su Gologone, the hotel that embraces Sardinia’s most genuine traditions and culture, reopens with the new Wild Suite – the latest creation of Mrs. Giovanna Palimodde, artist and owner of the hotel. Inspired by the wild nature of Barbagia – mountain area of inner Sardinia where Su Gologone hotel is located – the new suite is […]

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