GO YOU! ACTIVE EVENT FEATURING ROZONDA “CHILLI” THOMAS – Macy’s Lenox Square Mall

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Lenox Square Mall

SATURDAY, APRIL 23, 2016

12:00 PM – 10:00 PM

Join Macy’s for a fabulous health and wellness-focused event featuring Fitness Expert, Rozonda “Chilli” Thomas as she teaches you the dance moves from her hit single “Body”. Also, there will be fun challenges provided by the Fitness organization Divas in Defense!

Plus, see the newest looks in activewear from head to toe.

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For more details visit: macys.com/events or RSVP visit www.gochilli.eventbrite.com. #goyou

Westfield Annapolis: Get the Look from Variety Studios Installation

To celebrate Awards Season this year, Westfield partnered with Variety to bring the hottest red carpet looks to local Westfield centers around the U.S.

Through this exclusive fashion partnership, top Westfield retailers including Nordstrom, Macys and Anthropologie curated celebrity looks from Hollywood so shoppers can also get the look of their favorite celebrities for less!

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I was invited (as a media outlet) to visit Westfield, Annapolis Mall and re-create one of the installation looks.  This was exciting because the campaign included a few of my favorite retailers.

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My individual style would be described as poised and polished.  I like tailored lines with a hint of femininity through ruffles, patterns, and fabric textures.  My style icons vary (depending on the mood) but are primarily Michelle Obama, Eva Longoria, with a hint of Kourtney Kardashian.

I started my shopping journey (for the campaign) at Nordstrom where I found a beautiful array of formal gowns.  The store did not disappoint fashionable customers by providing lace, sequins, and floral dresses.  In support of the campaign, I also discovered a Vince Camuto visual display showcasing a monochromatic shift dress, slacks, and tote bag.

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After leaving Nordstrom, I walked over to Lord and Taylor.  If you’re searching for a Little Black Dress, they have it here!  The campaign celebrated Satires Ronan’s fashion style and her LBD through the installation display.

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Photo by Chelsea Lauren/Variety/REX Shutterstock.
Photo by Chelsea Lauren/Variety/REX Shutterstock.

 I concluded my shopping adventure by visiting Macys women’s department.  From there, I was able to create a look that suits my personal style.

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I purchased a Thalia Sodi Solid Scuba Blazer and Pencil Skirt.  This set looked amazing due to the jacket’s stand collar, open front, and leopard-print lining.  The skirt enhanced my body type along with subtle cut-outs at the hem-line.  I can’t wait to share my style photo on the site!

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To learn more and re-create your personal style in support of Variety Studio: Actors on Actors visit the installation at Westfield Annapolis now through March 1, 2016.

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Macy’s Nineteenth Amendment event – Digital Trunk Show

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In celebration of New York Fashion Week, Macy’s Herald Square will be hosting an interactive fashion event in partnership with online fashion marketplace, Nineteenth Amendment. A first for the legendary retailer, this two day event will bring independent designers straight to the floor of the landmark flagship store for an on-demand, digital trunk show shopping experience. This unique collaboration will also provide these independent designers with the extraordinary opportunity to showcase their designs to a locally and globally diverse customer base in an exciting, retail environment. Macy’s Nineteenth Amendment event will take place on Friday, February 12 from 6pm to 9pm and all day on Saturday, February 13 in the Impulse Department located the 4th floor of Macy’s Herald Square.

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The excitement of New York Fashion Week will present itself right in the heart of New York City’s Fashion District during Macy’s x Nineteenth Amendment event. At this digital trunk show, customers will have the unique opportunity to view and try on the Fashion Week collections of four Nineteenth Amendment designers onsite and pre-order the items online on dedicated devices. The designs, all of which are made on-demand in the USA – many in New York’s Garment District – will be shipped directly to the customer’s doorstep in four weeks. These exclusive collections will only be available for 19 days at pre-sale prices following the event and this will be the only opportunity for shoppers to try before they buy.

“Macy’s in-store event with Nineteenth Amendment will provide shoppers with a unique hands-on Fashion Week experience that has been unheard of previously,” says Nicole Fischelis, Macy’s GVP/Fashion Director of Women’s Ready-to-Wear. “We love the idea of expanding our customers’ fashion horizons by presenting this virtual “front row” experience from some of the industry’s most exciting independent designers which, in turn, makes the celebration and appreciation of high fashion more accessible and inclusive.”

“We are thrilled to bring the runway directly to consumers with Macy’s and be on the forefront of bridging the gap between great NYFW design and shoppers. This first-of-its-kind immersive, omni-channel experience will allow shoppers to directly interact with designers, hear their stories, try on garments and own a piece of Fashion Week history, made for them in New York’s Garment District,” state Gemma Sole and Amanda Curtis, cofounders of Nineteenth Amendment.

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Meet the Designers

HELEN CASTILLO DESIGN – Jersey City, NJ

Helen Castillo is passionate about couture design and brings her experience from evening wear, bridal, and – most recently – Project Runway to her ready-to-wear. Helen’s designs are known for flattering silhouettes and strong architectural elements such as her signature cap sleeves and daring capes. Helen interned for Vivienne Westwood in the summer of 2011 in London, United Kingdom in the Sample Room/Design Studio, Bridal/Couture Design Assistant, and contributed to technical design with the Gold Label Men’s Design team. Returning to the United States to finish her Bachelor’s Degree at The Fashion Institute of Technology (FIT), she obtained a Design Assistant/Sample Room Internship at Vera Wang (Bridal) House in Manhattan, NYC. Most recently, Helen has been a designer on Project Runway Season 12 on Lifetime and Project Runway All Stars Season 4 (on Lifetime). She has also worked as a designer for Zac Posen.

ANJE – New York, NY

Anjé by Angela Brasington is a lifestyle fashion brand for the sophisticated and fashion-savvy woman. Focused on high quality, American-made products that are part of your wardrobe staples, this former gymnast knows what it takes to move make the sale with previous experience in fashion licensing. Using only the most luxurious fabrics on the market, Angela designs specifically for comfort and style, making her brand the new workplace essentials. Designing in NYC, the brand goes even further to support the city they love by donating a portion of proceeds to local charities.

JOVAN – Philadelphia, PA

Jovan O’Connor is a Philadelphia native and Macy’s Incubator designer whose fashion influences come from daily observance of the vibrant scenes of Philadelphia’s diverse culture. Her namesake label is clothing designed for the young professional woman with a full social calendar. While still a senior in Fashion Design at Philadelphia University in 2006, the go-getter designer was commissioned to design a gown for Philly’s own Patti LaBelle which established her as an independent custom designer. Jovan continued to build her clientele throughout the Philadelphia area, freelancing as a stylist and designing custom gowns and ensembles for special occasions. In 2014, Jovan became a Designer-in-Residence at the Philadelphia Fashion Incubator and made her debut at Mercedes Benz Fashion Week.

KREYOL – Boston, MA

At Kréyol, designer Joelle Jean-Fontaine and her team celebrate individuality through bold and enticing visual aesthetic tied to the cultural artistry of hand dyed fibers. Kréyol is inspired by humble beginnings and revolution through its rich re-imagining of bohemian silhouettes drawn from the designers experiences as a child in Haiti. Her skill and inspiration can be traced back generations to traditional fabrics and prints from Afro-Caribbean culture. Incorporating colours and textures that are bold and vibrant, the silhouettes are reminiscent of the classic and timeless sophistication of the Haitian woman in the 50’s and 60’s with a hint of modernism. Kréyol aims to impact the world one garment at a time, making it about more than just fashion but a movement to enlighten, educate and empower – most recently partnering with the Boston “Safer is Sexy” HIV/AIDS Awareness initiative as well Boston Mothers Care’s philanthropic efforts in Haiti. When you think of Kréyol, think of audacious individuals who fight, aspire to more, and aspire to move.

About Macy’s

Macy’s, the largest retail brand of Macy’s, Inc., delivers fashion and affordable luxury to customers at approximately 775 locations in 45 states, the District of Columbia, Puerto Rico and Guam, as well as to customers in the U.S. and more than 100 international destinations through its leading online store at macys.com. Via its stores, e-commerce site, mobile and social platforms, Macy’s offers distinctive assortments including the most desired family of exclusive and fashion brands for him, her and home. Macy’s is known for such epic events as Macy’s 4th of July Fireworks® and the Macy’s Thanksgiving Day Parade®, as well as spectacular fashion shows, culinary events, flower shows and celebrity appearances. In fall 2015, Macy’s launched Macy’s Backstage, its newest retail brand for discount shopping with six stores in the New York metro area.

About Nineteenth Amendment

Nineteenth Amendment curates unique collections from independent designers all over the world to bring you cutting-edge fashions at pre-sale prices you can’t find anywhere else, all made in the USA in four weeks. Inspired by the law that guarantees universal suffrage—we give everyone a voice in determining the future of fashion. Nineteenth Amendment gives independent designers a platform for high quality, small batch manufacturing and direct sales to an audience eager for cutting edge fashion before it goes mainstream. We give shoppers the power to discover the next big names in fashion and pre-order the look—before it gets to stores. Our customers don’t follow trends, they make them. Nineteenth Amendment has contracted over 400 designers from 29 countries and launched a first of its kind partnership with Macy’s Inc. in September 2015. NineteenthAmendment.com

Macys Holiday 2015 Gift Guide

Macys has some wonderful gift options for the holiday season.  They’re one of my favorite retailers and I’m looking forward to purchasing goodies.

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To jump start our shopping list, take a look at the Holiday 2015 Gift Guide (below.)  Also, don’t forget to stay connected to the retailer for upcoming Black Friday Sales, Coupons, and Deals.

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Ciara Wearing Givenchy – Style Breakdown Option

Ciara stunned everyone during New York Fashion Week 2015 wearing a sheer dress from The House of Givenchy. To re-create this sultry look, I have shared photos and links below.  It’s not the exact replica (unfortunately we can’t give you couture) but as fashion girls, we can always search for a great option.


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Style Breakdown:  Sheer Dress, Bodysuit, and Over – The – Knee Boots

Personally, I am the queen of mixing high and low fashion pieces.  I love couture but we live in a financially responsible world.  Great news is that we don’t have to sacrifice style based on our wallets!

Simply pick up your favorite fashion magazine (or blog) and start shopping for the look you want to achieve. Don’t forget to consider your body type and budget in the process.  Enjoy fashion and have fun creating your personal style!

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H&M Wrap-style Maxi Dress

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Macys INC Over – The – Knee Boots

Vince Camuto and Tommy Bahama – Summer Fragrances

End of summer is quickly approaching and we know every girl is looking to feel and smell their best as they celebrate the close of the season. Whether its drinks with friends on a chic rooftop, date night with that special someone or a beach side Labor Day party, Tommy Bahama and Vince Camuto have the perfect fragrances to give off those summer vibes with a simple spray.

Bella Vince Camuto captures the seduction of the summer, with floral and feminine notes while Tommy Bahama Island Life for Her offers an aromatic summer retreat infusing fresh fruit and floral notes.

Bella Vince Camuto (3.4 oz – SRP $78.00)

Bella Vince Camuto possesses sweet top notes of Italian Bergamor, succulent Peach Nectar, Pear and cooling Lemon Ice combined with vibrant mid notes of Strawberry Flower, Nectarine Blossoms, and Jasmine Water and is rounded out by a woody base palette of Solar Musk, White Amber, Sandalwood, Blonde Woods andCaramelized Woods.

Bella Vince Camuto is currently available at major retailers nationwide

Tommy Bahama Island Life for Her (3.4oz – $78.00)

Tommy Bahama Island Life for Her possesses luscious notes of Juicy Pear and sparkling Mandarin, blended playfully with the warmth ofStar Anise on top of a fresh bouquet of White Rose, Peony and Peach Blossom blooms, while the scent is rounded out by Vanilla Bean,Sandalwood and Musk.

Tommy Bahama Island Life for Her is available online and in-store at Macy’s

Michael Kors Faux Wrap Dress – Classic Style

Last week I shared my personal shopping experience at Macys in Annapolis Mall. Let me start by saying, everyone should explore this service!  It’s easy to book and makes your shopping experience a little more pleasant.  After chit chatting with Teresa and discussing upcoming fall trends (I’m still thinking about those pumps) I entered into the dressing room with several delightful items.  She selected a range of garments to suit my lifestyle from jeans, handbags, sunglasses, skirts, and suits.

The one item that captured my heart was a gorgeous wrap dress designed from The MICHAEL, Michael Kors Collection.  I didn’t select the dress because of the brand; but the style was more important.  This High and Low, Faux Wrap Dress complimented my figure and curves.  One thing I’ve shared on this site is that I’m petite and curvy (like the other Kim West) so I’m very meticulous about my style needs.

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The fabric texture also felt great on my skin and silhouette’s classy (and sexy.)  Ultimately, I was very pleased with the garment.  I also have the perfect pair of pumps to wear with this dress for definition, height, and movement.

In addition to selecting the dress, I also picked up a pair of rose gold earrings and skin care products from the Lancome counter. Overall, it was a great day to be a girl and play around in fashion!

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To book an appointment with Teresa Borradaile, see her contact information:

Email – teresa.borradaile@macys.com

Telephone – 410-224-4758 ext. 235#

Macys Westfield Annapolis: Personal Style Session and Photos

Macys has always been one of my favorite retailers.  For me, it’s more than just the mere act of shopping but I lean towards the overall experience.  I like the store layout, they carry my favorite brands, and the prices are affordable (and the coupons) are amazing!

One hidden secret that many shoppers may not know is that Macys has an in-store styling consultant.  This is a wonderful service at specific stores (nationwide) that can benefit any busy mom, professional, or lady on the go!

My on-site store was located in Annapolis, Maryland where Teresa Borradaile assisted me in selecting a few items. The process began with a simple phone call; Teresa asked me a series of questions about my size, personal style, and favorite colors.  From there, I arrived at her office where she pulled together several looks and accessories. Some of the brands included Michael Kors, Ralph Lauren, Calvin Klein, INC International Concepts, and Vince Camuto.

I was pleasantly surprised because we only had a 10 minute conversation and Teresa narrowed down my personal style with about ten looks!  She also explained the process of scheduling time with her consulting service which is Monday – Friday during the store hours. Clients can enjoy refreshments, try on garments, and purchase items in her office.  Another fabulous tip, she also assists with wedding registry from selecting gowns and tuxedos to bridal party gifts.

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Overall, this was an amazing experience and I truly encourage everyone to schedule time with a Macys Personal Stylist.  Last note, if you’re like me and can’t make a final decision about a product, your personal shopper can hold items and allow you time to make a purchase.  Visit www.macys.com and schedule time to enjoy this VIP Service at Macys Westfield Annapolis.

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Macys Fall 2015 Lookbook

 

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TRENDS FALL 2015 

COUNTRY LIFE

Autumnal hues. Effortless silhouettes. Fresh patterns. The great outdoors beckon to be explored. Utility meets luxe with cool outerwear, flight pants, jumpsuits and the inclusion of rustic-inspired heritage fabrics like plaids and tweeds.

GLOBAL ATTRACTIONS

The inspiration for Fall’s worldly fashion: the people, prints, places and patterns. You’ll see eye-catching blanket fabrics for ponchos, while coats and utility jackets have a collectible feel. Embellishment is at the forefront with an art and craft vibe to make every piece unique.

WHITE MAGIC

Opt for this season’s collection of cool & crisp neutrals. White is the color of the moment. Layers are oversized and creatively reworked. Cocoon silhouettes lend a cozy feeling with soft textures and amplified volume. Midi skirts and oversized knits inject minimalism into easy looks, while new quilting and padding bring a fresh spin to casual chic.

BLACK MODERNISM

Sharp. Sophisticated. Stunning. There’s never been a better time to head over to the dark side. There’s a whole new attitude to head-to-toe black. Fabrics and texture are key with an unexpected combination of high-tech and luxe materials. Prints are a reflection of modern art, photo and hyper-realism, while athleisure silhouettes are combined with sleek asymmetric must-haves: the stacked set, the mod shift, the track pant, the new sweat and the bomber.

ARTISTIC EXPRESSIONS

As fashion’s latest muse, it’s all about creating your personal sense of style. A kaleidoscope of unexpected, vibrant hues are the new color therapy. Pop art sets the mood for graphic, virtually surrealistic prints. Asymmetric shapes, sparkle bursts and fun furs beget the trend’s wild side.

PURPLE PASSION

The color purple reigns everywhere this season — and it’s not just for key statement piece. From the palest of lilacs to the boldest amethyst, this alluring hue is having a crowning moment this season.

GOLD

All that glitters is gold this holiday season! From luxe chain-link jewelry and sparkling handbags to metallic sweaters and sequined frocks, each item on your wish list is guaranteed to have the Midas touch. Come party time, make a shining statement with this 24-karat color in celestial motifs, shimmery dresses and embellished accessories.

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About Macy’s

Macy’s, the largest retail brand of Macy’s, Inc., delivers fashion and affordable luxury to customers at approximately 775 locations in 45 states, the District of Columbia, Puerto Rico and Guam, as well as to customers in the U.S. and more than 100 international destinations through its leading online store at macys.com. Via its stores, e-commerce site, mobile and social platforms, Macy’s offers distinctive assortments including the most desired family of exclusive and fashion brands for him, her and home. Macy’s is known for such epic events as Macy’s 4th of July Fireworks® and the Macy’s Thanksgiving Day Parade®, as well as spectacular fashion shows, culinary events, flower shows and celebrity appearances. Macy’s flagship stores — including Herald Square in New York City, Union Square in San Francisco, State Street in Chicago, and Dadeland in Miami and South Coast Plaza in southern California — are known internationally and are leading destinations for visitors. Building on a more than 150-year tradition, and with the collective support of customers and employees, Macy’s helps strengthen communities by supporting local and national charities giving more than $69 million each year to help make a difference in the lives of our customers.

Pandora Jewelry Partnership With Go Red Baltimore Luncheon

PANDORA is a proud partner of the American Heart Association, Mid Atlantic Regional Chapter. With the recent move of their headquarters to 250 W. Pratt Street, the company’s refocusing their efforts on our local sponsorships and maintaining our philanthropic presence in the city.

The Go Red Baltimore Luncheon occurred on June 5, 2015 at the Hotel at Arundel Preserve.  The luncheon strived to educate Maryland women on proper heart health while raising funds for heart disease research and treatment.

If you like this post, click here:  Pandora Jewelry – Sentimental Style and Accessories