KELIS TALKS FAME, SELF-CARE AND BEAUTY IN ESSENCE’S GLOBAL BEAUTY ISSUE

Since the moment she arrived on the scene, Kelis has done things her own way. A beauty chameleon and genre-bending musical talent, the singer has always been in a league of her own.

Now, she graces the cover of ESSENCE’s Global Beauty Issue where she gets candid about taking a break from the spotlight and working at her own pace. “One of the biggest things I reiterate is self-care,” the singer told ESSENCE.

Kelis talks fame and so much more in ESSENCE’s October Global Beauty Issue, on newsstands this Friday, September 21

Essence Magazine October 2018 Cover Story featuring Kelis
Photographer: Adrienne Raquel

ESSENCE CAMPAIGN ANNOUNCED ON THE HEELS OF THE ICONIC BASKETBALL PLAYER’S REVEAL OF HIS LATEST COLLABORATION WITH DESIGNERS FROM HARLEM FASHION ROW

ESSENCE, the leading media, technology, and commerce company serving Black women, today will launch The Strongest—a captivating new social media campaign highlighting sixteen Black women who exemplify strength to NBA star LeBron James. The announcement comes fresh off the heels of the sports icon’s exclusive reveal of his latest Nike signature shoe collaboration—designed by three African-American women—during Harlem Fashion Row’s (HFR) annual gala last night, where he was honored with the HFR Icon Award.

Featured Photo from Essence

In The Strongest, viewers will be moved by stunning images of these sixteen women who inspire us all through their various roles as activists, trendsetters, family, athletes, business leaders, journalists, content creators, and entertainers.  The list of names includes James’ wife Savannah James; his mother Gloria James; tennis icon Serena Williams; Emmy-award winning writer/actress Lena Waithe; Olympian Simone Biles; TV commentator Cari Champion; Marketing Executive Bozoma Saint John; his Nike shoe collaborators, designers Fe Noel, Kimberly Goldson and Undra Celeste; and many more. In bringing these stories to life, James’ goal is to encourage a celebration focused on women of color from a place of positivity.

James, who is known for using his popular platform to empower those making a positive impact in their communities, felt it was important to bring in previously unheard voices as he embarked on this journey to reveal his definition of strength to the world. Showcasing everyone from celebrity to CEO, he enabled and empowered women of color to be a part of this movement in front of the camera and behind the scenes.

For more exclusive photos, footage and a full list of The Strongest, please visit ESSENCE.com and join the conversation @ESSENCE via Instagram, Facebook, and Twitter.

About Essence Communications Inc.
Essence Communications is the number one media company dedicated to Black women and inspires a global audience of more than 15 million through diverse storytelling and immersive original content.  With a multi-platform presence in publishing, experiential and online, ESSENCE encompasses its signature magazine; digital, video and social platforms; television specials; books; as well as live events, including Black Women in MusicBlack Women in HollywoodStreet Style and the ESSENCE Festival.  Essence Communications is owned by Essence Ventures, an independent African-American owned company focused on merging content, community, and commerce to meet the evolving cultural and lifestyle needs of women of color.

Essence Festival 2018 Backstage Pass: Junes Diary, Neyo, Charreah Jackson, Regina King, Kofi Siriboe, and Much More

Essence Festival is labeled as being “The Party With a Purpose.”  This year, I returned as an official media outlet and able to truly identify with the term.

Many people ask, “What happens during the Essence Fest?”  and some can’t understand the allure of this particular event.  The festival is a combination of seminars, parties, and cuisine.

It’s categorized into Beauty, Entertainment, Entrepreneurship, Food, Style, Community, Culture, Wellness, and Spirituality.  This is no ordinary celebration!  The entire city of New Orleans becomes a cultural mecca and the spirit of festivity feels the air.

Hollywood celebrities attended for keynote conversations; discussing their latest projects.  Internet sensations and digital influences shared their platform through Fashion Empowerment and Tricks for a Flawless Glow.

The nighttime activities were performed at the Mercedes-Benz Superdome.  Festival Goers danced to various acts by artist such as Erykah Badu, Snoop Dogg, The Roots, Ledisi, Mary J. Blige, and Janet Jackson to name a few.

On Sunday, June 8, 2018, Bishop Lester Love and The City of Love hosted Hour of Power with spiritual workshops and gospel tributes.  This was the perfect opportunity to attend brunch or join a fitness session at the convention center.  Lastly, celebrity stylist Vernon Francois and Misa Hylton Presented 25 Years of Fashion Slayage!

Aside from festival activities, there were delicious and authentic New Orleans dishes such as Beignets, Gumbo, and Muffulettas.  Essence Festival is a must-attend event for anyone that loves art, cuisine, and enlightenment.

NEW ORLEANS, LA – JULY 06: Robin Thede speaks onstage at the 2018 Essence Festival presented by Coca-Cola at Ernest N. Morial Convention Center on July 6, 2018 in New Orleans, Louisiana. (Photo by Paras Griffin/Getty Images for Essence)
NEW ORLEANS, LA – JULY 06: Marshawn Evans Daniels speaks onstage during the 2018 Essence Festival presented by Coca-Cola at Ernest N. Morial Convention Center on July 6, 2018 in New Orleans, Louisiana. (Photo by Paras Griffin/Getty Images for Essence)
NEW ORLEANS, LA – JULY 06: Charli Penn speaks onstage during the 2018 Essence Festival presented by Coca-Cola at Ernest N. Morial Convention Center on July 6, 2018 in New Orleans, Louisiana. (Photo by Paras Griffin/Getty Images for Essence)
NEW ORLEANS, LA – JULY 06: President of Essence Communications, Inc. Michelle Ebanks speaks onstage during the 2018 Essence Festival presented by Coca-Cola at Ernest N. Morial Convention Center on July 6, 2018 in New Orleans, Louisiana. (Photo by Paras Griffin/Getty Images for Essence)
NEW ORLEANS, LA – JULY 06: Ne-Yo attends the 2018 Essence Festival presented by Coca-Cola at Ernest N. Morial Convention Center on July 6, 2018 in New Orleans, Louisiana. (Photo by Paras Griffin/Getty Images for Essence)
NEW ORLEANS, LA – JULY 06: Amandla Stenberg speaks onstage during the 2018 Essence Festival presented by Coca-Cola at Ernest N. Morial Convention Center on July 6, 2018 in New Orleans, Louisiana. (Photo by Paras Griffin/Getty Images for Essence)
NEW ORLEANS, LA – JULY 06: Regina King speaks onstage during the 2018 Essence Festival presented by Coca-Cola at Ernest N. Morial Convention Center on July 6, 2018 in New Orleans, Louisiana. (Photo by Paras Griffin/Getty Images for Essence)
NEW ORLEANS, LA – JULY 06: Director Barry Jenkins speaks onstage during the 2018 Essence Festival presented by Coca-Cola at Ernest N. Morial Convention Center on July 6, 2018 in New Orleans, Louisiana. (Photo by Paras Griffin/Getty Images for Essence)
NEW ORLEANS, LA – JULY 06: Snoop Dogg attends the 2018 Essence Festival presented by Coca-Cola at Ernest N. Morial Convention Center on July 6, 2018 in New Orleans, Louisiana. (Photo by Paras Griffin/Getty Images for Essence)
NEW ORLEANS, LA – JULY 06: Regina Hall speaks onstage during the 2018 Essence Festival presented by Coca-Cola at Ernest N. Morial Convention Center on July 6, 2018 in New Orleans, Louisiana. (Photo by Paras Griffin/Getty Images for Essence)
NEW ORLEANS, LA – JULY 06: Kiki Layne speaks onstage during the 2018 Essence Festival presented by Coca-Cola at Ernest N. Morial Convention Center on July 6, 2018 in New Orleans, Louisiana. (Photo by Paras Griffin/Getty Images for Essence)
NEW ORLEANS, LA – JULY 06: Maxine Waters attends the 2018 Essence Festival presented by Coca-Cola at Ernest N. Morial Convention Center on July 6, 2018 in New Orleans, Louisiana. (Photo by Paras Griffin/Getty Images for Essence)
NEW ORLEANS, LA – JULY 06: Doug E. Fresh performs onstage during the 2018 Essence Festival presented By Coca-Cola – Day 1 at Louisiana Superdome on July 6, 2018 in New Orleans, Louisiana. (Photo by Bennett Raglin/Getty Images for Essence)
NEW ORLEANS, LA – JULY 06: Miguel performs onstage during the 2018 Essence Festival presented By Coca-Cola – Day 1 at Louisiana Superdome on July 6, 2018 in New Orleans, Louisiana. (Photo by Bennett Raglin/Getty Images for Essence)
NEW ORLEANS, LA – JULY 06: Erykah Badu performs onstage during the 2018 Essence Festival presented By Coca-Cola – Day 1 at Louisiana Superdome on July 6, 2018 in New Orleans, Louisiana. (Photo by Bennett Raglin/Getty Images for Essence)
NEW ORLEANS, LA – JULY 07: Regina Hall attends the 2018 Essence Festival presented by Coca-Cola at Ernest N. Morial Convention Center on July 7, 2018 in New Orleans, Louisiana. (Photo by Paras Griffin/Getty Images for Essence)
NEW ORLEANS, LA – JULY 07: Yvonne Orji speaks onstage during the 2018 Essence Festival presented by Coca-Cola at Ernest N. Morial Convention Center on July 7, 2018 in New Orleans, Louisiana. (Photo by Paras Griffin/Getty Images for Essence)
NEW ORLEANS, LA – JULY 07: Kofi Siriboe speaks onstage during the 2018 Essence Festival presented by Coca-Cola at Ernest N. Morial Convention Center on July 7, 2018 in New Orleans, Louisiana. (Photo by Paras Griffin/Getty Images for Essence)
NEW ORLEANS, LA – JULY 07: Mary J. Blige performs onstage during the 2018 Essence Festival presented By Coca-Cola – Day 2 at Louisiana Superdome on July 7, 2018 in New Orleans, Louisiana. (Photo by Bennett Raglin/Getty Images for Essence)

Photo Credit:  Getty Images from Essence.com

 

OVER HALF A MILLION ATTENDEES CONVENE FOR THE 2018 ESSENCE FESTIVAL SPONSORED BY COCA-COLA

The 2018 ESSENCE Festival® presented by Coca-Cola® attracted more than 510,0000 attendees to New Orleans this Fourth of July weekend, marking one of the largest gatherings in the event’s 24-year history.   For the first time, all three nights of the ESSENCE Festival concert series at the Louisiana Superdome sold out.  The extraordinary turnout underscores ESSENCE’s engagement of Black women around community, culture, and content – which was brought to life in innovative ways at the annual celebration.

“This extraordinary gathering of nearly half a million attendees–on the eve of the ESSENCE Festival’s 25th anniversary–speaks to the unmatched convening power of our culture,” said Michelle Ebanks, President, Essence Communications.  “As one of the country’s largest curated live experiences, the ESSENCE Festival engages Black women globally—through a truly unique celebration of culture, connection to community and access to content that inspires and empowers.”

The annual 4-day Festival, which took place July 5-8, features entertainment, empowerment, and cultural experiences during the day and a state-of-the-art concert series with the world’s best performers each night to comprise a one-of-a-kind curated content experience:

    • Over 100 performing artists across the Superdome and the Ernest N. Morial Convention Center. Many of the biggest names in the entertainment industry including Janet Jackson, Mary J. Blige, Queen Latifah, Snoop Dogg, The Roots, Erykah Badu, Jill Scott, Miguel and others performed at the event’s nighttime concerts and dozens of others across ESSENCE’s Center Stage and 10thAnniversary All-Star Gospel Tribute honoring Dottie Peoples.

 

    • More than 100 influencers, leaders, creators, and celebrities participated in the Festival’s daytime experience – rebranded as ‘Conference & Expos’ with programming across eight tracks spanning Beauty & Style to Business & Entrepreneurship. Powerhouse speakers included Lena Waithe, Lester Holt, and New Orleans Mayor LaToya Cantrell as well as favorites Rev. Al Sharpton, Congresswoman Maxine Waters and Iyanla Vanzant, among others.

 

    • First-time, simultaneous live streams of the daytime experience on Facebook, Twitter and YouTube; an ESSENCE Snapchat Live special and millions of #EssenceFest social media posts generating trending status on Twitter.

 

    • Expanded consumer Expos such as the ‘Beauty Carnival” and ‘Entertainment All-Access’ drew crowds of thousands each day to the Ernest N. Morial Convention Center.   Elevated VIP events and programs for attendees included the launch of the ‘ESSENCE House’ at the Ace Hotel, as well as the debut of the ‘E-Suite’ with exclusive access to career and business programming.

 

    • Community give-back and volunteerism at the Festival’s traditional ‘Day of Service’ focused on the theme “Adopt-a-Neighborhood – Central City” to encompass youth center beautification projects, as well as empowerment and entrepreneurship workshops for women & girls.  ESSSENCE ‘Day of Service’ also presented the inaugural Excellence Awards honoring local change-agents in the community.

 

For a full recap of all the exciting moments from the 2018 ESSENCE Festival, visit ESSENCE.com and log in to the ESSENCE Festival News Center for photo and footage highlights.  Images of Janet Jackson can be requested via Getty Images.

The 2018 ESSENCE Festival is executive produced by ESSENCE Festivals LLC, a division of ESSENCE Communications Inc. (ECI), and produced by Solomon Group. GeChar is the executive producer of the 2018 ESSENCE Empowerment Experience.

Sponsors of the 2018 ESSENCE Festival include presenting sponsor Coca-Cola and major sponsors AT&TFord, McDonald’s, State Farm and Walmart.

ESSENCE #BlackWomenInHollywood Luncheon – Mustang Empowerment Corner

The ESSENCE Black Women in Hollywood luncheon sponsored by Ford was a star-studded and empowerment filled event full of love and tears of joy as ESSENCE honored some boss women at the Beverly Wilshire Hotel.

Sisterhood was on full display as some of the industry’s top leading ladies came together to celebrate the honorees including “Black Panther” star Danai Gurira, actress Tessa Thompson of “Dear White People”, “Girl’s Trip” actress, author, and comedian Tiffany Haddish, and actress, producer, and screenwriter Lena Waithe, who received the Ford Vanguard of Feminism Award.

BEVERLY HILLS, CA – MARCH 01: Amandla Stenberg attends the 2018 Essence Black Women In Hollywood Oscars Luncheon at Regent Beverly Wilshire Hotel on March 1, 2018 in Beverly Hills, California. (Photo by Leon Bennett/Getty Images for Essence)
BEVERLY HILLS, CA – MARCH 01: Tiffany Haddish (L) June Ambrose attends the 2018 Essence Black Women In Hollywood Oscars Luncheon at Regent Beverly Wilshire Hotel on March 1, 2018 in Beverly Hills, California. (Photo by Aaron J. Thornton/Getty Images for Essence)
BEVERLY HILLS, CA – MARCH 01: Susan Kelechi Watson attends the 2018 Essence Black Women In Hollywood Oscars Luncheon at Regent Beverly Wilshire Hotel on March 1, 2018 in Beverly Hills, California. (Photo by Rich Polk/Getty Images for Essence)

The Ford Mustang Empowerment Corner was nothing short of motivating as fashion muva (mother) June Ambrose interviewed the stars in front of the all-new 2018 Mustang, which is the most personalized ever and offers more customization than ever before as fans can create and share Mustang art through the “Personalize Your Pony” experience on Facebook. The experience allows fans to create personalized pony art right on their Facebook pages, then use their custom designs to order prints, clothing, mugs, phone cases and even a limited-edition grille badge for their late-model Mustangs.

During Tiffany Haddish’s acceptance speech, the new author told a story about being homeless and living in her car before she hit it big and joked “I heard if you mention a car company they’ll give you a car. So, Ford, maybe I can get me a nice Ford car!” which sent the room up in laughs.

The event was nothing short of brilliant and the perfect way to celebrate the sisterhood of boss women.

BEVERLY HILLS, CA – MARCH 01: (L-R) Tessa Thompson, Lena Waithe, Tiffany Haddish and Yvonne Orji attend the 2018 Essence Black Women In Hollywood Oscars Luncheon at Regent Beverly Wilshire Hotel on March 1, 2018 in Beverly Hills, California. (Photo by Leon Bennett/Getty Images for Essence)
BEVERLY HILLS, CA – MARCH 01: Angela Bassett attends the 2018 Essence Black Women In Hollywood Oscars Luncheon at Regent Beverly Wilshire Hotel on March 1, 2018 in Beverly Hills, California. (Photo by Aaron J. Thornton/Getty Images for Essence)

BEVERLY HILLS, CA – MARCH 01: Tiffany Haddish attends the 2018 Essence Black Women In Hollywood Oscars Luncheon at Regent Beverly Wilshire Hotel on March 1, 2018 in Beverly Hills, California. (Photo by Aaron J. Thornton/Getty Images for Essence)
BEVERLY HILLS, CA – MARCH 01: Jennifer M. Edwards speaks onstage during the 2018 Essence Black Women In Hollywood Oscars Luncheon at Regent Beverly Wilshire Hotel on March 1, 2018 in Beverly Hills, California. (Photo by Leon Bennett/Getty Images for Essence)

Jada Pinkett Smith, Solange, Karrueche Tran, and Kofi Siriboe: Essence Festival 2017 Event Recap

Essence Festival 2017 was exhilarating; packed with panel discussions, games, giveaways, and high-energy concerts.

Fashion editors, beauty bloggers, and celebrity stylists were present while the Ernest N. Morial Convention Center was filled with beauty vendors such as Palmers, Creme of Nature, Cantu, Olive Miracle, and Shea Moisture. Attendees at the Palmers booth received free samples, demonstrations, and prizes.

The daytime main stage featured performances by India Arie, John Legend, Rhonda Ross, Afrika Mamas, Junior, and Diana Ross. Saturday afternoon guests included Jazmine Sullivan, Monica, Ari Lennox, Jill Scott, Chaka Khan, and Mary J. Blige. Solange, Trombone Shorty, Chance The Rapper, and Ithwasa Lekhansela were at the main stage on Sunday, July 2, 2017.

Additional conference expos included the Path To Power: Entrepreneurship and Business Conference, Essence Eats, and Shops at Essence; featuring global vendors with African print apparel, framed art, paintings, and jewelry.

Hollywood actors and actresses were interviewed in the pressroom. Spike Lee and Janice Bryant Howroyd shared millennial career advice while additional cast members and comedians discussed their upcoming projects.

Also known, as the “party with a purpose” Essence Fest is a must-go event!  To attend the 2018 star-studded weekend, check the Essence website and register for more details.

See pressroom photos below:

NEW ORLEANS, LA – JULY 01: (L-R) Ryan Destiny, Brittany O’Grady, Amiyah Scott, Jude Demorest and Miss Lawrence of ‘Star’ pose in the press room at the 2017 ESSENCE Festival presented by Coca-Cola at Ernest N. Morial Convention Center on July 1, 2017 in New Orleans, Louisiana. (Photo by Paras Griffin/Getty Images for 2017 ESSENCE Festival )
NEW ORLEANS, LA – JULY 01: June’s Diary pose in the press room at the 2017 ESSENCE Festival presented by Coca-Cola at Ernest N. Morial Convention Center on July 1, 2017 in New Orleans, Louisiana. (Photo by Paras Griffin/Getty Images for 2017 ESSENCE Festival )
NEW ORLEANS, LA – JULY 01: Regina Barrow, Congresswoman Maxine Waters and Shanta Proctor pose backstage at the 2017 ESSENCE Festival presented by Coca-Cola at Ernest N. Morial Convention Center on July 1, 2017 in New Orleans, Louisiana. (Photo by Paras Griffin/Getty Images for 2017 ESSENCE Festival )
NEW ORLEANS, LA – JULY 01: Iyanla Vanzant poses in the press room at the 2017 ESSENCE Festival presented by Coca-Cola at Ernest N. Morial Convention Center on July 1, 2017 in New Orleans, Louisiana. (Photo by Paras Griffin/Getty Images for 2017 ESSENCE Festival )
NEW ORLEANS, LA – JULY 01: (L-R) Spike Lee, Tonya Lewis Lee, DeWanda Wise, Anthony Ramos, Cleo Anthony and Lyriq Bent of ‘She’s Gotta Have It’ pose in the press room at the 2017 ESSENCE Festival presented by Coca-Cola at Ernest N. Morial Convention Center on July 1, 2017 in New Orleans, Louisiana. (Photo by Paras Griffin/Getty Images for 2017 ESSENCE Festival )
NEW ORLEANS, LA – JULY 01: Ava DuVernay (C) poses with Omar Dorsey, Timon Kyle Durrett, Ethan Hutchison, Dawn-Lyen Gardner, Bianca Lawson, Tina Lifford and Dondre Whitfield at the 2017 ESSENCE Festival presented by Coca-Cola at Ernest N. Morial Convention Center on July 1, 2017 in New Orleans, Louisiana. (Photo by Paras Griffin/Getty Images for 2017 ESSENCE Festival )
NEW ORLEANS, LA – JULY 01: (L-R) Will Packer, Malcolm D. Lee, Kofi Siriboe, Larenz Tate, Tiffany Haddish, Regina Hall, Jada Pinkett Smith and Queen Latifah pose in the press room at the 2017 ESSENCE Festival presented by Coca-Cola at Ernest N. Morial Convention Center on July 1, 2017 in New Orleans, Louisiana. (Photo by Paras Griffin/Getty Images for 2017 ESSENCE Festival )
NEW ORLEANS, LA – JULY 02: Brandon Micheal Hall, Yvette Nicole Brown, CeCe Winans and Roland Martin pose backstage at the 2017 ESSENCE Festival presented by Coca-Cola at Ernest N. Morial Convention Center on July 2, 2017 in New Orleans, Louisiana. (Photo by Paras Griffin/Getty Images for 2017 ESSENCE Festival )
NEW ORLEANS, LA – JULY 01: Chante Moore poses in the press room at the 2017 ESSENCE Festival presented by Coca-Cola at Ernest N. Morial Convention Center on July 1, 2017 in New Orleans, Louisiana. (Photo by Paras Griffin/Getty Images for 2017 ESSENCE Festival )
NEW ORLEANS, LA – JULY 01: Karrueche Tran and Niecy Nash pose in the press room at the 2017 ESSENCE Festival presented by Coca-Cola at Ernest N. Morial Convention Center on July 1, 2017 in New Orleans, Louisiana. (Photo by Paras Griffin/Getty Images for 2017 ESSENCE Festival )
NEW ORLEANS, LA – JULY 01: Chef Huda poses in the press room at the 2017 ESSENCE Festival presented by Coca-Cola at Ernest N. Morial Convention Center on July 1, 2017 in New Orleans, Louisiana. (Photo by Paras Griffin/Getty Images for 2017 ESSENCE Festival )
NEW ORLEANS, LA – JULY 01: Ta’Rhonda Jones and Bryshere Y. Gray pose in the press room at the 2017 ESSENCE Festival presented by Coca-Cola at Ernest N. Morial Convention Center on July 1, 2017 in New Orleans, Louisiana. (Photo by Paras Griffin/Getty Images for 2017 ESSENCE Festival )
NEW ORLEANS, LA – JULY 01: Janice Bryant Howroyd poses in the press room at the 2017 ESSENCE Festival presented by Coca-Cola at Ernest N. Morial Convention Center on July 1, 2017 in New Orleans, Louisiana. (Photo by Paras Griffin/Getty Images for 2017 ESSENCE Festival )
NEW ORLEANS, LA – JULY 01: Jada Pinkett Smith poses in the press room at the 2017 ESSENCE Festival presented by Coca-Cola at Ernest N. Morial Convention Center on July 1, 2017 in New Orleans, Louisiana. (Photo by Paras Griffin/Getty Images for 2017 ESSENCE Festival )
NEW ORLEANS, LA – JULY 01: Jada Pinkett Smith and Queen Latifah pose in the press room at the 2017 ESSENCE Festival presented by Coca-Cola at Ernest N. Morial Convention Center on July 1, 2017 in New Orleans, Louisiana. (Photo by Paras Griffin/Getty Images for 2017 ESSENCE Festival )
NEW ORLEANS, LA – JULY 01: Kofi Siriboe poses in the press room at the 2017 ESSENCE Festival presented by Coca-Cola at Ernest N. Morial Convention Center on July 1, 2017 in New Orleans, Louisiana. (Photo by Paras Griffin/Getty Images for 2017 ESSENCE Festival )
NEW ORLEANS, LA – JULY 02: Craig Robinson poses in the press room at the 2017 ESSENCE Festival presented by Coca-Cola at Ernest N. Morial Convention Center on July 2, 2017 in New Orleans, Louisiana. (Photo by Paras Griffin/Getty Images for 2017 ESSENCE Festival )
NEW ORLEANS, LA – JULY 02: Kelly Price poses in the press room at the 2017 ESSENCE Festival presented by Coca-Cola at Ernest N. Morial Convention Center on July 2, 2017 in New Orleans, Louisiana. (Photo by Paras Griffin/Getty Images for 2017 ESSENCE Festival )
NEW ORLEANS, LA – JULY 02: Yvette Nicole Brown and CeCe Winans pose backstage at the 2017 ESSENCE Festival presented by Coca-Cola at Ernest N. Morial Convention Center on July 2, 2017 in New Orleans, Louisiana. (Photo by Paras Griffin/Getty Images for 2017 ESSENCE Festival )

 

 

TIME INC.¹S 2017 ESSENCE FESTIVAL® PRESENTED BY COCA-COLA® ATTRACTS MORE THAN 470,000 ATTENDEES

Time Inc.’s (NYSE:TIME) 2017 ESSENCE Festival® presented by Coca-Cola® attracted more than 470,000 attendees to New Orleans this Fourth of July weekend for its annual cultural celebration featuring more than 200 performing artists and speakers—which included first-time appearances by Halle Berry, Diana Ross, Chance The Rapper and many more.  Recognized as one of the country’s largest live events, the 2017 ESSENCE Festival extended its reach worldwide by generating a record-breaking 4 billion social media impressions.

The annual 4-day Festival, which took place June 29-July 2, features entertainment, empowerment, and cultural experiences during the day and a state-of-the-art concert series with the world’s best performers each night.

Highlights of the 2017 ESSENCE Festival include:

  • Over 100 performing artists across the Superdome and the Ernest N. Morial Convention Center. Many of the biggest names in the entertainment industry such as Diana Ross, John Legend, Mary J. Blige, Chaka Khan, Chance The Rapper, Master P. and Solange performed at the event’s nighttime concerts and dozens of others across ESSENCE’s Center Stage and All-Star Gospel Tribute honoring Cissy Houston.
  • More than 100 speakers, authors, leaders and celebrities participated in the Festival’s free daytime experience –including a first-ever appearance by Halle Berry.  Other powerhouse speakers included Ava DuVernay, New Orleans Mayor Mitch Landrieu, Louisiana Governor John Bel Edwards, Walmart CEO Doug McMillon and the return of favorites Rev. Al Sharpton, Congresswoman Maxine Waters and Iyanla Vanzant, among others, drew packed crowds.
  • #EssenceFest social media posts driving more than 4 billion impressions with daily trending status on Twitter.
  • The launch of ESSENCE’s newly expanded ‘Path to Power’ business and entrepreneurship conference, as well as the return of consumer Expos focused on ‘Beauty & Style’ and ‘Entertainment All Access’ which drew crowds of thousands each day to the Ernest N. Morial Convention Center.
  • Artist collaborations resulted in new Festival initiatives, including a first-time ‘Ladies Night’ featuring all female performers across five stages on Saturday night, and a first-ever celebrity basketball game to raise money for local youth scholarships in partnership with Master P. and his foundation, Team Hope NOLA.

For a full recap of all the exciting moments from the 2017 ESSENCE Festival, visit ESSENCE.com and log in to the ESSENCE Festival News Center for photo and footage highlights.

The 2017 ESSENCE Festival is executive produced by ESSENCE Festivals LLC, a division of ESSENCE Communications Inc. (ECI), and produced by Solomon Group. GeChar is the executive producer of the 2017 ESSENCE Empowerment Experience

Sponsors of the 2017 ESSENCE Festival include presenting sponsor Coca-Cola and major sponsors AT&TFord, McDonald’s, State Farm and Walmart.  Superlounge sponsors include Coca-Cola, Ford and Walmart. The All Star Gospel Tribute is sponsored by Walmart.

 

ABOUT ESSENCE COMMUNICATIONS INC.

Essence Communications Inc. (ECI) is the number one media company dedicated to African-American women, with a brand reach of 21.2 million. With a multi-platform presence in publishing, live events and online, ECI is comprised of Essence magazine, the preeminent lifestyle magazine for African-American women; the ESSENCE Festival®; Black Women in Hollywood and Black Women in Music events; Window on Our Women and Smart Beauty consumer insights series; Essence.com; and ventures in digital media (mobile, television and VOD).

ABOUT TIME INC.

Time Inc. (NYSE:TIME) is a leading multi-platform consumer media company that engages over 170 million consumers globally every month. The company’s influential brands include PEOPLE, TIME, FORTUNE, SPORTS ILLUSTRATED, INSTYLE, REAL SIMPLE, SOUTHERN LIVING and TRAVEL + LEISURE, as well as more than 60 diverse international brands. Time Inc. offers marketers a differentiated proposition in the marketplace by combining its powerful brands, trusted content, audience scale, direct relationships with consumers and unique first-party data. The company is home to growing media and platforms, including digital video, OTT, television, licensing, paid products and services and celebrated live events, such as the TIME 100, FORTUNE Most Powerful Women, PEOPLE’s Sexiest Man Alive, SPORTS ILLUSTRATED’s Sportsperson of the Year, the ESSENCE Festival and the FOOD & WINE Classic in Aspen.

HALLE BERRY TO OPEN EMPOWERMENT EXPERIENCE – 2017 ESSENCE FESTIVAL

ESSENCE announced that Academy Award-winning actress Halle Berry will open the Empowerment Experience Stage at the 2017 ESSENCE Festival in New Orleans, presented by Coca-Cola, on Friday, June 30, 2017 at 11:30am, which will kick off the Festival’s weekend slate of daytime programming at the Ernest N. Morial Convention Center.

Featured Photo from Celebmafia.com

This will be the first time that Berry, who recently wrapped production of her latest filmKidnap, will appear at the ESSENCE Festival. Berry joins speakers Ava DuVernay, Congresswoman Maxine Waters, Iyanla Vanzant and Rev. Al Sharpton, as well as performers Diana Ross, John Legend, Mary J. Blige, Chaka Khan, Chance the Rapper, Solange and many more at the annual event, which is recognized as the nation’s largest gathering of African-American women.

“Halle Berry’s impact as an artist is extraordinary and her story, both personally and professionally, is an inspiration to women across the globe,” said ESSENCE Editor-in-Chief Vanessa De Luca. “We are delighted that Halle has agreed to share her journey and invite our passionate community of fans to join us for an exciting opening to the Festival’s daytime Empowerment Experience.”

The annual ESSENCE Festival in New Orleans, presented by Coca-Cola, is one of the nation’s largest live events. Each year, the Festival draws, on average, 500,000 attendees from across the globe to its multi-day entertainment, empowerment and cultural event, which generates an economic impact of more than $200 million to the local economy. Now in its 23rd year, the ESSENCE Festival has featured some of the biggest names in entertainment and the nation’s most influential speakers, authors and leaders, including Beyoncé, Alicia Keys, Prince, Janet Jackson, Kendrick Lamar, Kanye West, Usher, Mary J. Blige, Stevie Wonder, Chaka Kahn, Aretha Franklin, Jennifer Hudson, Barack Obama, Hillary Clinton, Rev. Al Sharpton, Deepak Chopra, Steve Harvey, Ava DuVernay, Rev. Jesse Jackson, Magic Johnson, Iyanla Vanzant and many more.

Join the ESSENCE Festival community: Follow us on Twitter @essencefest #EssenceFest and become a fan of 2017 ESSENCE Festival® on Facebook. The 2017 ESSENCE Festival® is executive produced by ESSENCE Festivals LLC, a division of ESSENCE Communications Inc., and produced by Solomon Group. GeChar is the executive producer of the 2017 ESSENCE Empowerment Experience. Exclusive sponsors of the 2017 ESSENCE Festival® include presenting sponsor Coca-Cola and major sponsors AT&T, Ford, McDonald’s, State Farm and Walmart. Superlounge sponsors include Coca-Cola, Ford and Walmart. The All-Star Gospel Tribute is sponsored by Walmart.

About Essence Communications Inc.

Essence Communications Inc. (ECI) is the number one media company dedicated to African-American women, with a brand reach of 21.2 million. With a multi-platform presence in publishing, live events and online, ECI is comprised of Essence magazine, the preeminent lifestyle magazine for African-American women; the ESSENCE Festival; Black Women in Hollywood and Black Women in Music events; Window on Our Women and Smart Beauty consumer insights series; Essence.com; and ventures in digital media (mobile, television and VOD).

ABOUT TIME INC.

Time Inc. (NYSE:TIME) is a leading multi-platform media company that engages over 170 million consumers globally every month. The company’s influential brands include PEOPLE, TIME, FORTUNE, SPORTS ILLUSTRATED, INSTYLE, REAL SIMPLE, SOUTHERN LIVING and TRAVEL + LEISURE, as well as more than 60 diverse international brands. Time Inc. offers marketers a differentiated proposition in the marketplace by combining its powerful brands, trusted content, audience scale, direct relationships with consumers and unique first-party data. The company is home to growing media and platforms, including digital video, OTT, television, licensing, paid products and services and celebrated live events, such as the TIME 100, FORTUNE Most Powerful Women, PEOPLE’s Sexiest Man Alive, SPORTS ILLUSTRATED’s Sportsperson of the Year, the ESSENCE Festival and the FOOD & WINE Classic in Aspen.

Essence Festival 2017 – Media Passes & Lineup

Essence Festival 2017 is only a few weeks away and we have received official media passes.  What does that mean?  Style + Life + Fashion will share behind the scenes style photos, celebrity interviews, and video clips.

Aside from real-time micro blogging via social media (don’t forget to follow the hashtag #EssenceFestSLF ) there will be an official event recap sharing details from the Beauty and Style Expo, Entertainment Access, and much more.

The 2017 Lineup will include:

If you like this post, click here – What To Wear:  6 Tips For Music Festival Season

Get The Look: ESSENCE’s Black Women in Hollywood Awards

Last night marked the 10th anniversary of ESSENCE’s Black Women in Hollywood Awards! Gabrielle Union hosted the event and Danielle Brooks slayed the red carpet with her luscious locks!

Below, find the step by step guide on how celebrity hairstylist, Larry Sims gave each woman a sleek and fabulous with Schwarzkopf GLISS, Schwarzkopf got2b, and Smooth ‘N Shine!

Gabrielle Union

 

How to Get the Look:

 

  1. Start off by washing hair using  Schwarzkopf GLISS™ Oil Nutritive Shampoo & Conditioner
  2. Next, blow dry the hair out prepping with Schwarzkopf got2b Guardian Angel Flat Iron Balm 
  3. Take a feather razor and create a chin length textured bob
  4. Continue by using a dime sized curling barrel, wrapping hair loosely around the barrel in opposite directions leaving ends straight. Wrap pieces away from the hairline to give a water wave finish over the left eye
  5. From there, take a blow dryer to create a broken up textured look. Use Schwarzkopf got2b Mess-Merizing Hairspray to add more texture.
  6. Tuck hair really tight behind the right ear and make sure edges are laid down with Smooth ‘N Shine Edge Smoothing Pomade
  7. Use Schwarzkopf got2b Glam Force Hairspray for a firm hold to complete the look!

Danielle Brooks

 

How to Get the Look:

  1. Start off by washing hair using Schwarzkopf GLISS™ Oil Nutritive Shampoo & Conditioner
  2. Next, brush hair out with a round brush using Schwarzkopf got2b volumanic bodyfying foaming mousse
  3. Blow Dry hair and take a large half inch curling barrel and loosely wrapped around just ends of the hair in opposite direction and curl hair away from face to frame it. Prep with Schwarzkopf got2b Guardian Angel Flat Iron Balm 
  4. Use Mason Pearson brush and brush hair out for a soft finish
  5. Use Schwarzkopf got2b Glam Force Hairspray to finish the look!