OVER HALF A MILLION ATTENDEES CONVENE FOR THE 2018 ESSENCE FESTIVAL SPONSORED BY COCA-COLA

The 2018 ESSENCE Festival® presented by Coca-Cola® attracted more than 510,0000 attendees to New Orleans this Fourth of July weekend, marking one of the largest gatherings in the event’s 24-year history.   For the first time, all three nights of the ESSENCE Festival concert series at the Louisiana Superdome sold out.  The extraordinary turnout underscores ESSENCE’s engagement of Black women around community, culture, and content – which was brought to life in innovative ways at the annual celebration.

“This extraordinary gathering of nearly half a million attendees–on the eve of the ESSENCE Festival’s 25th anniversary–speaks to the unmatched convening power of our culture,” said Michelle Ebanks, President, Essence Communications.  “As one of the country’s largest curated live experiences, the ESSENCE Festival engages Black women globally—through a truly unique celebration of culture, connection to community and access to content that inspires and empowers.”

The annual 4-day Festival, which took place July 5-8, features entertainment, empowerment, and cultural experiences during the day and a state-of-the-art concert series with the world’s best performers each night to comprise a one-of-a-kind curated content experience:

    • Over 100 performing artists across the Superdome and the Ernest N. Morial Convention Center. Many of the biggest names in the entertainment industry including Janet Jackson, Mary J. Blige, Queen Latifah, Snoop Dogg, The Roots, Erykah Badu, Jill Scott, Miguel and others performed at the event’s nighttime concerts and dozens of others across ESSENCE’s Center Stage and 10thAnniversary All-Star Gospel Tribute honoring Dottie Peoples.

 

    • More than 100 influencers, leaders, creators, and celebrities participated in the Festival’s daytime experience – rebranded as ‘Conference & Expos’ with programming across eight tracks spanning Beauty & Style to Business & Entrepreneurship. Powerhouse speakers included Lena Waithe, Lester Holt, and New Orleans Mayor LaToya Cantrell as well as favorites Rev. Al Sharpton, Congresswoman Maxine Waters and Iyanla Vanzant, among others.

 

    • First-time, simultaneous live streams of the daytime experience on Facebook, Twitter and YouTube; an ESSENCE Snapchat Live special and millions of #EssenceFest social media posts generating trending status on Twitter.

 

    • Expanded consumer Expos such as the ‘Beauty Carnival” and ‘Entertainment All-Access’ drew crowds of thousands each day to the Ernest N. Morial Convention Center.   Elevated VIP events and programs for attendees included the launch of the ‘ESSENCE House’ at the Ace Hotel, as well as the debut of the ‘E-Suite’ with exclusive access to career and business programming.

 

    • Community give-back and volunteerism at the Festival’s traditional ‘Day of Service’ focused on the theme “Adopt-a-Neighborhood – Central City” to encompass youth center beautification projects, as well as empowerment and entrepreneurship workshops for women & girls.  ESSSENCE ‘Day of Service’ also presented the inaugural Excellence Awards honoring local change-agents in the community.

 

For a full recap of all the exciting moments from the 2018 ESSENCE Festival, visit ESSENCE.com and log in to the ESSENCE Festival News Center for photo and footage highlights.  Images of Janet Jackson can be requested via Getty Images.

The 2018 ESSENCE Festival is executive produced by ESSENCE Festivals LLC, a division of ESSENCE Communications Inc. (ECI), and produced by Solomon Group. GeChar is the executive producer of the 2018 ESSENCE Empowerment Experience.

Sponsors of the 2018 ESSENCE Festival include presenting sponsor Coca-Cola and major sponsors AT&TFord, McDonald’s, State Farm and Walmart.

Essence Festival 2017 – Media Passes & Lineup

Essence Festival 2017 is only a few weeks away and we have received official media passes.  What does that mean?  Style + Life + Fashion will share behind the scenes style photos, celebrity interviews, and video clips.

Aside from real-time micro blogging via social media (don’t forget to follow the hashtag #EssenceFestSLF ) there will be an official event recap sharing details from the Beauty and Style Expo, Entertainment Access, and much more.

The 2017 Lineup will include:

If you like this post, click here – What To Wear:  6 Tips For Music Festival Season

Jill Scott Concert 2016 – Songstress and Poet

One of my favorite quotes is “The future belongs to those who believe in the beauty of their dreams” by Eleanor Roosevelt.  This quote is significant in terms of goal setting and personal achievement.

Attending a Jill Scott concert was a goal on my personal to-do list.  Jill Scott is a soulful singer and her voice has a variety of range.  As a song-writer, her lyrics go beyond the surface; addressing topics that are realistic to listeners.

I was gifted a set of tickets from my brother (and sister-in-law) to take part in her performance at the Amphitheater located in Tuscaloosa.

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Lace Chiffon Sleeveless Romper purchased from Amazon Prime

Jill Scott’s concert pushed beyond the limits of watching a songstress to viewing a “seasoned” artist/poet.

She gave us relationship advice and shared reflections from her own life. The concert was amazing and I encourage anyone who’s a fan of her music to purchase tickets from ticketmaster.com

 

https://youtu.be/OgVyGRdQsg0

Indique Hair – Celebrate The First Day of Summer

Celebrate The First Day Of Summer With Indique Hair
Dia Simms (Executive Vice President of Blue Flame Marketing x BadBoyRecords x Revolt TV), Cynthia Bailey (Bravo TV) and more to be honored by Indique’s Ode To The Sunny Season

ATLANTA, GA – (pitchengine.com) June 2014 – Indique Hair, one of the leading premium hair extension brands in the United States, announce their national First Day Of Summer Campaign and series of events. Events will be hosted at twelve of Indique Hair Boutiques simultaneously across the nation on Saturday.  Hosted by top industry professionals, the campaign events will take place on Saturday, June 21, 2014.

Indique Hair

The series of events will cater to Indique clients, beauty industry professionals, and will showcase Indique’s textured hair offerings to prepare for fun in the sun. Indique will kickoff the events by partnering with BossLady Magazine to celebrate the the July Cover Release for Dia Simms Executive Vice President of Blue Flame Marketing x BadBoyRecords x Revolt TV) and will honor Cynthia Bailey (Bravo TV) and more at their Atlanta boutique. For more information on a First Day Of Summer in your city visit www.IndiqueHair.com/summer and to join the conversation the Twitter/ Instagram Handle is @ILoveIndique and Hashtag #SummerHair.

PARTICIPATING INDIQUE BOUTIQUE LOCATIONS AND TIMES:
 

Indique Hair

MEET DIA SIMMS AT THE ATLANTA BOUTIQUE:
312 N. Highland Ave. NE Suite C
Atlanta, GA 30307
Phone: 404.974.4680

Boss Lady Magazine

RSVP: HTTP://BOSSLADYINDIQUE.EVENTBRITE.COM

ABOUT INDIQUE HAIR
With a winning combination of hair experts and stylists, and more than 25 years of industry experience, Indique Hair International provides 100 percent virgin human hair that is natural and of the highest quality. With an impressive client base that consists of Lady Gaga, Lala Vasquez, Rihanna, Ciara, Jill Scott, Brandy and more, Indique Hair’s unique Indian virgin and natural human hair extensions are lustrous and tangle free. Indique Hair International is the only company that produces hair extensions at the source, with headquarters in India; Indique Hair has free-standing boutiques in Brooklyn, Soho & Little Neck in New York, New Jersey, Philadelphia and Boston. For more information visit www.Indiquehair.com.