Fashion to Figure Plus Size Retailer and Denise Caldwell Summer Style Soiree Event Recap

Fashion to Figure, America’s leading trendy plus – size fashion retailer, announces the opening of their newest Baltimore brick and mortar store at White Marsh Mall. In celebration of their latest location, Fashion to Figure partnered with curvy fashion blogger and Baltimore native Denise Caldwell, hosting an in-store summer style soiree last night.

Denise Caldwell & Fashion to Figure
Denise Caldwell & Fashion to Figure

The FTF in-store Fashion Stylists along with Denise were on hand sharing their style expertise with guests. In store promotions were offered to shoppers including up to 50% off merchandise.

“A major look of the evening was floral,” shared Denise. “It’s one of my favorite key trends of the season! It’s refreshing and also a mood booster. Don’t be afraid to mix patterns. My favorite slimming style tip is to wear mixed colors like shades of purple, navy, cobalt and pastel blues together that have the same base tone.  FTF is a great spot.  I always leave feeling confident.”

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SUMMER TRENDS AND STYLE TIPS
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SUMMER TRENDS AND STYLE TIPS

The retailer’s 26th store opening continues rapid national expansion for Fashion to Figure. Started by the two great-grandsons of Lena ‘Lane’ Bryant, Fashion to Figure was founded with the mission to make people’s lives better through the ultimate full-fashion experience.  FTF is the only fast fashion retail chain solely focused on women sizes 12-26 and is dedicated to giving this set of women access to on-trend, up to the minute styles at accessible prices.

“We are thrilled to be opening our eighth store in Maryland and our third in the Baltimore area”, said Michael Kaplan, Co-Founder and CEO of FTF. “We started Fashion to Figure to make a meaningful and positive difference to people within the US, and we are excited to expand within Baltimore as a whole.  We believe fashion is a state of mind not a size range and we are excited to bring our approach to White Marsh Mall and a new community of guests.”

The FTF White Marsh Mall location is now open to the public at 8200 Perry Hall Blvd. All clothing ranges from sizes 12 – 26, and all merchandise is under $50.

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Fashion Awards MD 2014 – Style + Life + Fashion Media Category Recap

Fashion Awards MD is considered to be one of the premiere fashion events in the Baltimore area.  This year’s theme was “Traveling Circus” and sponsors for the event included: Harbor East, Linell Ellis, Jack Daniels Tennessee Honey, Christopher Schafer Clothing, About Faces Day Spa and Salon, Lana Rae, South Moon Under, Open Fly Magazine, Hide N Seek Entertainment, Maryland Renaissance Festival, Baltimore Fashion Alliance, The Fly Wire, Yelp, and DeBois Textiles.

FAMD Program
FAMD Program

Style + Life + Fashion had the opportunity to attend the event being nominated for the Fashion Media Category.  I was surprised to be placed on the ballot (for a second consecutive year) because I only had plans to attend as a media source.  Once I received the email confirmation I was very excited to be amongst such a talented list of bloggers.

Kimberly West FAMD
Style + Life + Fashion attending the Fashion Awards MD

Dress: Romeo & Juliet {Saks Fifth Avenue} | Handbag: Louis Vuitton | Beauty Products: Fake Bake, OPI, and Cutex One Step Wipes

Jaslene Gonzalez from America’s Top Model served as the host for this year’s event.  She was seen wearing a beautiful red asymmetrical gown, created by local fashion designer B. Descai with an additional black, sequin, and green dress selected by fashion stylist Thea Washington.  Jaslene looked stunning and did a wonderful job of engaging the audience.

Jaslene Gonzalez and Lana Rae
Posing on the Red Carpet

What I love the most about attending any fashion event is the creativity and talent that’s circulating in the room.  From face masks to custom design apparel, everyone came out to be seen and noticed.  The evening continued with a variety of performances between the nominee categories and recognition was given to those with a flair for beauty, fashion, and the arts.  In the honorary words of the Fashion Awards MD, we should strive to “Inspire and Be Inspired.”

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Excited Nominees and Guest
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FAMD

For additional photos and winner’s list visit: FashionAwardsMD.com

Fashion to Figure and Denise Caldwell Summer Style Party

Fashion to Figure and Denise Caldwell invite you to a Summer Style Party to celebrate FTF’s new White Marsh Store location! Join us on Monday, June 30th at The White Marsh Mall from 6 PM – 8 PM for sips, sweet, and trend advice from style expert and curvy fashionista Denise Caldwell!

WHEN: June 30th 6 – 8 PM
LOCATION: White Marsh Mall, 8200 Perry Hall BLVD, Baltimore, MD 21236
WHAT TO KNOW: #FTFSELFIE and @FTFSNAPS @DCFASHIONISTA1

Fashion to Figure & Denise Caldwell Summer Style Party

Jennifer Lopez Fly Girl Chic | Photo of The Day

Style + Life + Fashion’s Photo of The Day goes to (again) Jennifer Lopez.  Lately this “fly girl” has gotten it right with her sense of style.

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Jennifer’s seen wearing a fresh, fun, and flirty look while promoting her new album on BET.  She definitely knows how to switch up her “fashion” according to the right occasion.

Motions Hair Care Products – Official Hair Care Sponsor for Think Like A Man Too

Think Like A Man Too came out in theaters today and I am looking forward to seeing this movie.  All of the characters are hilarious and who doesn’t love to watch Kevin Hart on the big screen.

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To my surprise and excitement, Motions was the official hair care sponsor for the movie.  I was one of the lucky bloggers to receive a package filled with a plethora of new products.  And honestly, every product that was sent smells heavenly and has done wonders for my tresses!

Motions

Because my hair is natural (4B texture to be exact) I have a difficult time finding quality products that hydrate and grow my hair.  Although I love being a naturalista, I don’t consider myself to be a product junkie because once I find something that works, I generally stick with that item.

Since receiving the products, I have loved using them and my favorites out of the bunch are the Shine Enhancing Pomade, Deep Conditioning Masque, Define My Curls Creme, and Radiating Hair Gloss.  In addition to sending products, I also received a personal style card  from Rihanna’s hair stylist, Ursula.

Once my hair grows a bit more, I will share photos.  I hope that everyone will start their “sexy” summer by seeing the movie and try out the wonderful new hair care products from Motions.

 
 
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National Wear Your Lilly Day – June 21st First Day of Summer

Lilly Pulitzer®, the authentic resort fashion brand owned by Oxford Industries, Inc., (NYSE:OXM), is thrilled to celebrate the long-awaited first day of summer, June 21st, aka National Wear Your Lilly Day in a bigger way than ever before. Never needing a cause for celebration, Lilly Lovers will toast their lighthearted lifestyle and the sunny days to come in their favorite Lilly pieces.

 

Summer is bolder and brighter and in the world of fashion, Lilly is THE resort brand to fulfill those requirements. The perfect answer to a jet-set lifestyle inspired by their Palm Beach roots, the Lilly world is filled with bright colors and wild prints. Whether you’re at a pool-side soiree, weekend wedding or burying your toes in the sand, Lilly Pulitzer’s classic chic styles and personality-filled prints are always bound to kick your summer into high gear.

 

Lilly will also be spreading the celebration on June 21st in-store, online, and via their social media platforms. Just like Lilly opened stores wherever she had friends, on National Wear Your Lilly Day you will find well-known friends of the brand painting your Instagram feed in colorful prints and sunny illustrations custom made by the Lilly Print Studio. Taking the social media a step further, this summer Lilly is innovating with a user-generated content gallery via Offerpop Commerce that turns the hashtag #summerinlilly into a shoppable feed from bright & stylish Lilly Girls.

 

Finally, Lilly Pulitzer retail and signature stores will be partying Saturday, June 21st with music, sips & sweets, giveaways and much more!

 

Shop the Summer Collection at www.lillypulitzer.com so you are ready for the First Day of Summer!

 

 

Angela Simmons – Giving Us Instagram Life

Angela Simmons gives us Instagram Life with her fashion-forward photos and creative style. She does a fabulous job mixing street glam with high couture. In my opinion, Angela is on her way to becoming a style icon.

Bluefly: Father’s Day Gift Guide

Bluefly has the perfect gift for every dad from modern to classic to preppy and cool. Whatever his interests and style, the site has the perfect gift for every type for guy. Below are some great gift options under $50 and under $100.

Also, feel free to browse the site


 

Statement Necklaces: Wardrobe Must Have

I am a huge fan of wearing statement necklaces. The right necklace can transform an entire look and can be worn with a variety of clothing items.  Fashion girls can purchase this accessory from a number of retailers either online (my personal favorite) or in a department store.  No matter what’s your preference anyone can find a necklace that suits her individual style.  Whether it’s a basic tee shirt or elegant dress, this fashion accessory is a wardrobe must have!

 

 

 

Art of Henri Body Chain – Summer Trend

One look that’s seems to be here to stay this summer are…body chains. They first appeared on sexy celebrities like Rihanna and Miley Cyrus in 2012, but now have turned up in the Louis Vuitton’s 2015 Cruise collection. No matter what your thoughts are on a wisp of gold to wrap around your core, looks like they’ll be a staple this summer.

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A body chain is the best way to secure jewelry to your body at the beach, decorate your mid-drift when you wear a crop top (demonstrated by Kate Hudson on the streets of New York) or add a little edge and sparkle to a LWD or LBD at night. LA-based jewelry house, Art of Henri, has some fantastic options to add to your jewelry closet. Known for their belief in the energy of metals and stones, these body chains would seem to provide a certain armor in an everyday or night look. The chain is decorated with Cubic Zirconium stones, said to promote spirituality, self-confidence and physical strength and victory, set in sterling silver plated in Black Rhodium or 24 karat yellow gold ($234.00; www.artofhenri.com).

Kate Hudson