Lifestyle /

Influencer-Owned Lifestyle Brand, Rachel Parcell, Launches SS22 Home Collection

Lifestyle brand, Rachel Parcell, launches its RP Spring Home Collection! The whimsical collection includes a floral napkin set and table runner, wicker placemats and napkin rings, as well as precious melamine plates, bowls, and glasses that are perfect for your Easter tablescape or spring soiree.
The brand, founded by influencer Rachel Parcell, is adored by celebrities including Alessandra Ambrosio, Gabrielle Union, Eva Longoria and more, who have been spotted in Rachel Parcell’s feminine and flirty frocks. You can find the entire collection on their website here (affiliated with ShareASale 64685 and Skimlinks 85273) ranging from $58-$128.
Rachel’s journey to owning her own brand began with Rach + Drew, an online journal she made in 2010 to document her newlywed life with her husband. Rachel had intended this personal blog to be read only by friends and family, but her content soon proved appealing to her growing readership. Rachel formally changed Rach + Drew to Pink Peonies, focusing on her her personal style. Rachel was able to leverage her success as an influencer by launching a capsule clothing line in her name —all timeless, elegant, and feminine pieces, attainably priced for women all over the world. Rachel Parcell has grown into a lifestyle brand, offering not only highly crafted womenswear, but also mommy + me designs, home décor, and more.

Style+Life+Fashion is the brainchild of Kimberly West, a consultant, and on-air lifestyle expert. Although Kim started blogging as a hobby due to her love for Fashion, she quickly gained a loyal following as a respected industry expert and contributor for numerous fashion websites. She seeks to provide the latest trends as well as educate consumers about all aspects of fashion. Kim has hosted television segments as a fashion and lifestyle expert with ABC 33/40, WBRC Fox6, ABC2 News, Fox 45 WBFF, The List Baltimore, and WBAL News. Her fashion interviews include well-known industry experts such as Tai Beauchamp, Tomima Edmark, Julie Weiss, Clinton Kelly, Gianni Rich, Darius Gibbs, Dean Banowetz, and Lilliana Vazquez. In addition, she’s interviewed reality star Queensly Felix and R&B Artist, Keyshia Cole. She has also collaborated with online features for Glamour Magazine, Harper’s Bazaar, and Macy’s, and worked to stream digital content and video for New York Fashion Week 2010.