BossNotes: Leading with Style Series at Westfield Annapolis

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What: Global retail leader Westfield and leading online style and shopping platform Who What Wear have partnered together to introduce the first-ever BossNotes: Leading with Style series, a collection of events, activations and online guides designed to inspire fashionable, career-driven women to achieve their own professional success. Leading fashion influencers tackle topics like “Building Your Brand with Confidence” and “Expedited Success: Getting Where You Want to Be,” sharing their tips for how to be a boss—and look the part.

The series kicked off at Westfield Topanga (Southern CA) last month with a hosted panel of prominent, influential women who spoke about their career journeys, continued at Westfield Valley Fair (Northern CA) earlier this month, and will conclude at Westfield Garden State Plaza (NJ) this weekend. The partnership has also brought BossNotes to 14 Westfield centers across the U.S. this Spring. Continuing throughout the end of May, shoppers can experience a variety of components at local Westfield centers, including fun photo backdrops, a BossNotes Inspiration Wall that asks guests “What’s Your Secret To Success?,” visual merchandising showcases and a limited time Gift With Purchase.

Additionally, Westfield is hosting a “Dress Like a Boss” sweepstakes, where shoppers can enter to win a new work wardrobe tailored by a personal stylist. For more information, visit Westfield.com/BossNotes.

Why:          In anticipation of the upcoming launch of The Career Code, the third book written by fashion and digital entrepreneurs Hillary Kerr and Katherine Power, Westfield, in conjunction with Who What Wear, is bringing to life a guide to creating your own professional success for ambitious girls and women.  

When:        Ongoing until May 31, 2016

Where:    Westfield Annapolis               2002 Annapolis Mall Road    Annapolis, MD 21401

Contact:     Lydia You, ID, 323-822-4849, lyou@id-pr.com                   Heather Greenfield, ID, 323-8224811, hgreenfield@id-pr.com  

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ABOUT WESTFIELD

Westfield Corporation (ASX: WFD) is a global leader in the design, development, and operation of premier retail destinations with interests in 34 shopping centers in the United States and United Kingdom, along with a major development site in Milan, Italy.  In the U.S., Westfield’s portfolio of 32 shopping centers includes more than 5,700 retail shops across approximately 40 million square feet of space in California, Connecticut, Florida, Illinois, Maryland, New Jersey, New York and Washington.

 

ABOUT CLIQUE MEDIA GROUP

Clique Media Group is a profoundly modern lifestyle company that lives at the intersection of media and commerce. Through its brands – Who What Wear, Byrdie, MyDomaine and Obsessee – CMG combines the power of data science with its expert editorial team to create content and products that millennial women crave. With that goal, Who What Wear exclusively partnered with Target to create an on-going apparel and accessories collection, which can be shopped online and in-stores, featuring new items every month. CMG’s two key consumer marketing offerings, CMG Studios (an in-house creative agency) and INF Network (exclusively representing 50+ of the top social media influencers), deliver integrated and native advertising programs across all three owned and operated properties to drive growth all while inspiring readers to discover and shop.

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Westfield Annapolis: Get the Look from Variety Studios Installation

To celebrate Awards Season this year, Westfield partnered with Variety to bring the hottest red carpet looks to local Westfield centers around the U.S.

Through this exclusive fashion partnership, top Westfield retailers including Nordstrom, Macys and Anthropologie curated celebrity looks from Hollywood so shoppers can also get the look of their favorite celebrities for less!

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I was invited (as a media outlet) to visit Westfield, Annapolis Mall and re-create one of the installation looks.  This was exciting because the campaign included a few of my favorite retailers.

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My individual style would be described as poised and polished.  I like tailored lines with a hint of femininity through ruffles, patterns, and fabric textures.  My style icons vary (depending on the mood) but are primarily Michelle Obama, Eva Longoria, with a hint of Kourtney Kardashian.

I started my shopping journey (for the campaign) at Nordstrom where I found a beautiful array of formal gowns.  The store did not disappoint fashionable customers by providing lace, sequins, and floral dresses.  In support of the campaign, I also discovered a Vince Camuto visual display showcasing a monochromatic shift dress, slacks, and tote bag.

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After leaving Nordstrom, I walked over to Lord and Taylor.  If you’re searching for a Little Black Dress, they have it here!  The campaign celebrated Satires Ronan’s fashion style and her LBD through the installation display.

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Photo by Chelsea Lauren/Variety/REX Shutterstock.
Photo by Chelsea Lauren/Variety/REX Shutterstock.

 I concluded my shopping adventure by visiting Macys women’s department.  From there, I was able to create a look that suits my personal style.

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I purchased a Thalia Sodi Solid Scuba Blazer and Pencil Skirt.  This set looked amazing due to the jacket’s stand collar, open front, and leopard-print lining.  The skirt enhanced my body type along with subtle cut-outs at the hem-line.  I can’t wait to share my style photo on the site!

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To learn more and re-create your personal style in support of Variety Studio: Actors on Actors visit the installation at Westfield Annapolis now through March 1, 2016.

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Pandora Jewelry at Westfield Annapolis Mall – Charity Event

Join PANDORA Jewelry at Annapolis to shop for a cause on Saturday, January 30, from 11:00 A.M. – 7:00 P.M. Consumers are invited to celebrate the wonderful philanthropic work of PANDORA.

PANDORA Annapolis Mall has teamed up with Seeds 4 Success in efforts to support children living in Annapolis public and subsidizing housing by providing positive opportunities so they become healthy, successful adults. 10 percent of all proceeds made during the event will be donated directly to the organization.

All guests are welcome, no RSVP is required. Light fare and refreshments will be served, and a raffle to win a $250 shopping spree on a next visit at PANDORA Westfield Annapolis Mall will take place.

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WHAT:                                      PANDORA Jewelry at Westfield Annapolis Mall
Hosts Seeds 4 Success Charity Event

                                                     

 

WHERE:                                   PANDORA at Westfield Annapolis Mall

                                                   

 

 

WHEN:                                      Saturday, January 30, 2016

                                                    11:00 A.M. – 7 P.M. EST

 

 

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ABOUT PANDORA
World-renowned for its hand finished and contemporary jewelry at affordable prices, PANDORA designs, manufactures and markets jewelry made from high-quality materials. Designed to inspire women to embrace the self-creator within, PANDORA is a partner in helping to explore and craft a unique personal story to complement any style, every day. PANDORA’s unique and detailed designs combining traditional craftsmanship with modern technology are sold in more than 90 countries across six continents through approximately 9,500 points of sale, including more than 1,500 concept stores. Founded in 1982 and headquartered in Copenhagen, Denmark, PANDORA is publicly listed on the NASDAQ OMX Copenhagen stock exchange. Self-creators are encouraged to express and share their curated PANDORA jewelry inspiration with hashtag #PANDORAstyle on their social channels and shop the collections .  Connect with us and join the conversation on Twitter, Facebook and Instagram.

 

ABOUT SEEDS 4 SUCCESS
Guiding children living in Annapolis public and subsidized housing so they become healthy, successful adults. Seeds 4 Success Inc. was founded in 2008 by a group of Annapolis women who wanted to create more positive opportunities for the youth living in the Annapolis public and subsidize communities. Seeds 4 Success currently has four programs: Eastport Girls Club, I am a Reader, Parent Challenge and Alumni College Access.  S4S youth participants will demonstrate increased: (1) academic success, (2) social skills, (3) exposure to positive places and people, (4) health habits, (5) personal goal-setting and attainment, (6) volunteerism/community involvement, and (7) social connection/social support. Participating parents/guardians will demonstrate and report increased: (1) involvement in their child’s academic success, (2) parenting skills, (3) personal and family goal-setting and attainment, (4) social connection/social, and (5) family cohesion.

 

Soft Surroundings – Grande Opening at Westfield Annapolis Mall

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Soft Surroundings, a leading multi-channel retailer committed to providing stylish, casual clothing with a comfort fit, the latest in beauty and skincare, jewelry and accessories, and home furnishings to women of all ages, maintains its dedication to providing an extraordinary shopping experience by announcing plans to open a Maryland location, specifically at the Westfield Annapolis Mall in Annapolis, MD. “We are so excited to expand our East Coast presence with an upcoming Soft Surroundings location in Maryland,” said Sr. Vice President of Retail Stores, Danny Boddy.

“Our Westfield Annapolis Mall location will provide women throughout Anne Arundel County and beyond the opportunity to experience what we are all about. We offer beautiful apparel, luxurious bedding, curated furniture from around the world and beauty solutions – all hand chosen for today’s busy woman. Our passion for customer service and the integrity of our brand gives us the ability to share our story and hopefully make our customers’ lives a little more fulfilled and enjoyable.” The Westfield Annapolis Mall location is part of an eleven store expansion for 2015.

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The new location will not only feature the popular merchandise found in the Soft Surroundings catalogs and website, but will also offer customers a variety of unique, store-exclusive merchandise to further enhance their shopping experience. An all-day Grand Opening Event will be held at the store on Friday, November 20th. About Soft Surroundings: Headquartered in St. Louis, MO, Soft Surroundings is an upscale lifestyle brand and retailer of women’s apparel, home, and beauty products. Releasing its first catalog in 1999, Soft Surroundings has been dedicated to making women look and feel their best ever since.

Having experienced record growth in its online and catalog channels, Soft Surroundings opened its first retail location in St. Louis, MO in November of 2005, followed by additional stores in Hartford, CT; Kansas City, MO; Chicago, IL; Denver, CO; San Antonio, TX; Houston, TX; Dallas, TX; Boston, MA; Philadelphia, PA; Atlanta, GA; Richmond, VA; Fairfax, VA; Madison, WI; Paramus, NJ; Bridgewater, NJ; Memphis, TN; Portland, OR; Seattle, WA; Cleveland, OH; Tucson, AZ; Scottsdale, AZ; and Chandler, AZ. Soft Surroundings is continuing to expand its retail division nationally to meet the needs of its many devoted customers.

Nordstrom Iconic Beauty Runway Event

Join Westfield Annapolis on Saturday, October 13th to celebrate Iconic Beauty! This is the beauty event you and your friends won’t want to miss! See fall’s newest makeup, skincare and fragrance trends during a high-energy runway show, while you sit back and have breakfast treats. Afterwards, enjoy a free makeup or skincare consultation with an industry expert. PLUS, receive a gift for attending the show, while supplies last.  Tickets are $15 and redeemable towards your purchase of $15 or more at Nordstrom on the day of the event. To purchase a ticket visit or call your favorite Nordstrom Cosmetics counter today- (410)-573-1121.

Offer valid on event date for Nordstrom Annapolis Cosmetics department on purchases over $15 only.

PLUS, Happy Hour! Stay and play awhile! Starting at 3 p.m., receive a special gift with your purchase of $50 or more, while supplies last.