Continuing the celebration of the recent launch of Fenty Beauty at Ulta Beauty, Rihanna debuted an exclusive Ulta Beauty haul video on April 13th showing how she shops for her favorite products at the nation’s largest beauty retailer. Ulta Beauty customers can now shop for Rihanna‘s Fenty Beauty favorites, including best-selling Pro Filt’r Soft Matte Longwear Foundation, which Rihanna says is “the GOAT” because “there’s a shade for everyone out there,” Killawatt Freestyle Highlighter for “people who like options because I like to play with makeup in different ways – I use it on my eyes, or my cheeks, or my nose bridge,” and the product Rihanna never leaves home without – Invisimatte Blotting Powder.
Experience the interactive Multichannel News Release here: https://www.multivu.com/
Fenty Beauty officially launched retail distribution into all Ulta Beauty 1,300+ stores and Ulta.com on March 6, 2022, making its extensive shade range, light-as-air-formulas, unique packaging, and universally flattering colors and finishes even more accessible.
Rihanna created Fenty Beauty as “Beauty for All” with the mission to help “everyone feel beautiful and recognized, no matter their race, ethnicity, culture or personal style.” And in creating the brand, Rihanna sparked a movement, noting that Fenty Beauty is “more than makeup; it’s a community that supports and uplifts each other.” It’s this shared brand ethos that makes Rihanna‘s decision to expand her Fenty Beauty family to Ulta Beauty a natural next step in making everyone feel welcomed, seen, and heard.
“We are thrilled to welcome the iconic Fenty Beauty to the Ulta Beauty family. Rihanna has creatively developed and meticulously nurtured one of the most loved, inspirational beauty brands in today’s market. Our guests have kept Fenty Beauty at the top of their wish lists and we can’t wait for them to discover these beloved products at Ulta Beauty stores nationwide.”
– Monica Arnaudo, Chief Merchandising Officer, Ulta Beauty
“I created Fenty Beauty with a global vision in mind, and that vision transcends everything from our shade ranges and products to where and how people can shop the brand. I want everyone to truly be included and Ulta Beauty’s amazing community shares the same passion for beauty that I do.”
At a time when global unity is needed more than ever, The Music of The World Games shares a theme song to encapsulate the strength and power of a moment where athletes, teams, coaches, entertainers and fans from all different walks of life and cultures will come together with Birmingham, AL’s presentation of the The World Games 2022. Available everywhere today, “Hope Of Alabama” is a star-studded collaboration that merges genres and generations.
The track will serve as the official theme song of The World Games 2022 and feature some of Alabama’s most iconic musical stars, including Randy Owen of the Group ALABAMA; Hip-Hop Artist Yung Bleu, country stars Sara Evans and Jamey Johnson, Stellar Awards Gospel Artist of the Year Pastor Mike Jr., NBC’s The Voice top contestants Worth the Wait, Rolling Stones’ keyboardist Chuck Leavell, American Idol winners Ruben Studdard and Taylor Hicks, American Idol runner-up Bo Bice, Motown Legend Martha Reeves, and the Legendary Blind Boys of Alabama, with the combined youth and adult choirs of the World Games 2022.
Produced by World Games Artistic Director Dr. Henry Panion III and penned by Alabama’s Randy Owen, his daughter Allison Owen, and Panion, “Hope of Alabama” brings a fresh voice to the world from a community that has experienced its share of trials, hardship, and tribulations. Yet, through its music, represented here by the broad range of artists from the world of rock, country, R&B, gospel, and hip-hop, the message of “Hope of Alabama” is one of eternal unity and love to the world, especially in these troubled times. As athletes from across the globe descend on Birmingham, Alabama for the World Games this Summer, these Alabamians send them back to their homelands with more than just medals, but with this message: “Hope of Alabama is the hope for all the world. Every man can hold on, every woman, boy, and girl. It is the dawn of the new day, when love is what we bring. Ev’rybody sing, sing, sing!“
Listen/save the track here: https://smarturl.it/z14iin
As the first global event of 2022, there’s never been a more immediate call for global strength and togetherness. The World Games 2022 will kick off on July 7th at Protective Stadium with Unlocking The Magic: Celebrating The Power of The One. The evening will be a colorful celebration of sport and Birmingham history. Presented by Alabama Power, the presentation will feature live entertainment, special effects, honorable dignitaries and a parade of athletes representing more than 100 countries. Produced by Birmingham-based LRY Media Group, the Opening Ceremony will celebrate Birmingham’s past, present and future. Spoken word artist, musician, educator, and Birmingham native, Sharrif Simmons will be delivering a poem in the Opening Ceremonies. On July 17th at Protective Stadium, the grand finale of The World Games 2022 – One World-One People: Celebrating Legacy, Achievement & Unity – will commemorate The Games with incredible performances and the opportunity for athletes, fans and volunteers to bid farewell to Birmingham. Presented by Coca-Cola Bottling Company UNITED, the final presentation will include the ceremonial passing of The World Games flag to representatives of the 2025 host city: Chengdu, China.
About The World Games:
The World Games is an extraordinary, international sports event held every four years, in the year following each Summer Olympic Games. Staged over 11 days, The Games represents the pinnacle of competition for 3,600 of the world’s best athletes in 30+ unique, multi-disciplinary sports. The World Games generates worldwide exposure for participating sports and provides a highly visible stage on which athletes from more than 100 countries compete for gold. More than 600 medals will be awarded to the competing athletes, including 200 gold medals for the ultimate champions in each discipline.
The World Games is led by the International World Games Association (IWGA), a non-profit organization that is composed of 37 International Sports Federations and recognized by The International Olympic Committee (IOC).
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Hashtag: #RoadtoBHM #TWG2022
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Teyana Taylor, Iman Shumpert along with their daughters Junie and Rue graced the April cover of EBONY Magazine with their natural curls on display styled with Design Essentials.
Hairstylist Tahira Zaus prepped Junie’s hair by washing with Design Essentials Almond & Avocado Moisturizing & Detangling Sulfate-Free Shampoo ($12.99), Almond & Avocado Moisturizing & Detangling Conditioner ($13.99) and did a 3 ponytail Mohawk using the Honey Curl Forming Custard ($17.99). For Iman and Teyana, Tahira opted for the Almond & Avocado Detangling Leave-In Conditioner ($13.99) and finished off both their styles with the Almond & Avocado Curl Enhancing Mousse ($16.99).
Hosea Helps, Inc., in its 52nd year of service, continues its annual community giveaway with the Hosea Helps Easter Blessings Drive-Through event. This event will be the third of its kind for the organization in celebration of the Easter holiday. Giveaway blessings include: free food, free MARTA cards, fresh produce, fresh turkeys, Easter baskets, PPE supplies, and communion. Parents are allowed to drive-through to receive Easter baskets for their children. The Easter Blessings Drive-Through event will take place on Sunday, April 17, 2022, from 11:00 am – 3:00 pm at the Hosea Helps location (2545 Forrest Hills Drive, Atlanta, Ga 30315). We want to empower families for the Easter holiday. Come see us before or after your Easter celebrations to grab your supplies, while supplies last.
We will host an extraordinary group of volunteers to lead the charge in distributing supplies during the drive through event. In addition, volunteers will be working both sides of the giving spectrum by distributing food donations from 11:00 am to 3:00 pm and helping to distribute Easter baskets to families. Registration to volunteer is currently open, please visit: Volunteers – Hosea Helps (4hosea.org).
“Inflation and gas, food and oil prices hitting 40 year highs, make support of Hoseas’ huge festivals of services more important than ever. One more important thing and perhaps one we all need to focus on is the rise in violent crime and suicides. We have seen people decide not to hurt themselves because they were touched, served, and loved at one of Hoseas’ Holiday Festival of Services. Perhaps more than any other, this is the reason to give, to volunteer and to support in any way possible. Financial donations are needed as well as gift cards for teenagers in need. Please give on our website “4hosea.org” or in our Cash App “$hoseahelps”. We need sponsors and volunteers.”, says Elizabeth Omilami, CEO of Hosea Helps.
This year’s sponsors include: Butler Street CME Church, CVS/Aetna, and Fulton County.
Further information can be found on the Hosea Helps website at www.4hosea.org. For more information on Hosea Helps and its programs, visit the website or follow-on social media @4Hosea. For media inquiries please contact Carcelia@epimediagroup.com or 770-635-8170.
# # # About Hosea Helps, Inc.
Hosea Helps, in its 52nd year of service, is one of the largest most significant Human Service Organizations in the Southeast regions of the United States, providing direct services year-round to more than 51,000 people per year. These services include rental assistance, food distribution, intensive case management, and support programs for individuals and families who are less fortunate. Hosea Helps (formerly Hosea Feed the Hungry and Homeless) was founded in 1970 (Logo says 1970) by civil rights icons Rev. Hosea and Juanita T. Williams. Established as a 501(c)(3) charity, Hosea Helps collects funds and Gifts-in-Kind year-round. Hosea Helps was named Charity of the Year in 2021 by the Atlanta Journal Constitution.
Age-Old Lingerie Myths Debunked
Lingerie, particularly bras, are a woman’s wardrobe staple and also one of the most challenging pieces to buy. You want to find something that is comfortable, supportive, and pretty. It also needs to fit into your personal needs from exercise to a night out. And the hardest part just might be finding your correct size! Below are some of the most common myths and what you really need to know when building a lingerie wardrobe.
MYTH: It’s okay not to wear a bra at all
This is a somewhat controversial topic, but most experts will agree that it’s a good idea to wear a bra. A bra offers support and can take off the strain on your back and overall posture. If the root of not wanting to wear a bra is comfort, look for a soft yet supportive style like a bralette or one of the many wire free options.
MYTH: Straps provide all of a bra’s support
This is a big misconception and completely false. The majority of a bra’s support should come from the band and not the straps. If your bra is uncomfortable because the straps are sliding off or are digging into your shoulders, go down a band size and up a cup size or even two. For plus size women, consider wider bra straps with padding which can offer a combination of comfort and additional support.
MYTH: Finding your right size bra is complicated
Here are four things to keep in mind. 1) don’t get hung up on a size 2) understand that different brands fit differently, even when marked as the same size 3) learn how to measure yourself or make an appointment with a bra fitter 4) you can also buy a few sizes and styles online and try them on at home. Finding your right size bra is not that complicated, but it might require some patience. When trying on a bra, make sure that you try it on with a t-shirt so that you can see if you get the shape that you really want.
MYTH: Never wash your bra in the laundry machine
While some may recommend hand washing your lingerie, you can put your bras in the laundry provided that you do so carefully. Use a lingerie bag and make sure that you close the bra so that the hooks don’t catch on anything. Never put your bra in the dryer since heat will harm the spandex or other stretch fiber.
MYTH: Shopping for sustainable fabrics is challenging
For several years, there has been a big trend in shoppers wanting products that are earth friendly and responsibly made. Likely, this trend will continue as more products become available and prices are closer to what consumers are used to paying. Dora Lau, founder and CEO of Dora L International, a global sourcing and design company says, “the interest in sustainable products is part of the growing wellness trend. Woman are seeking products that are good for themselves as well as the environment. Purchases are more mindful and take into consideration how we feel about the brand and it’s social responsibility.” Lau says that great strides have been made with fabrics created from Bamboo, like Lenzing Modal and Tencel.