NBA Star Cade Cunningham Hosts Exclusive Balmain Fashion Week Reception
On September 15, 2025, Fashion Week in New York gained a bold new highlight as NBA star Cade Cunningham partnered with MBG360, founded by Tiffany James, to host an exclusive cocktail reception at the Balmain New York flagship. The event placed athletes at the center of the global fashion conversation, cementing the role of sport as one of today’s most powerful cultural forces. Cunningham, known for his sharp sense of style and influence beyond the court, welcomed an elite crowd of fashion insiders, athletes, and cultural leaders. Guests included WNBA stars Rickea Jackson and Te’a Cooper, further underscoring the growing intersection of women’s sports, luxury fashion, and cultural influence.
“This wasn’t just a party—it was a statement,” said Tiffany James, Founder of MBG360. “I started in fashion, and I’ve always seen how deeply it’s tied to culture. Today, athletes are not only icons on the court but also leaders shaping trends, business, and influence worldwide. Fashion needs culture, culture thrives through sport, and athletes are at the center of it all.”
The collaboration spotlighted a larger movement: athletes as modern tastemakers redefining luxury and celebrity. With Cunningham as host, Balmain became the stage for a conversation bigger than Fashion Week—where high fashion, cultural identity, and athletic excellence intersect.
About MBG360
MBG360, evolved from the groundbreaking ModernBlkGirl platform, is a global community empowering women through financial literacy and wealth education. With a mission that has already helped women across Europe, the Americas, and Africa generate hundreds of millions in wealth, MBG360 has expanded into culture, sport, and fashion—bridging money, influence, and innovation.
About Balmain
Founded in 1945, Balmain is one of the world’s most iconic luxury fashion houses. With a bold vision, craftsmanship, and groundbreaking collaborations, Balmain continues to shape global culture through design and influence.
About Cade Cunningham
Cade Cunningham, NBA star and cultural leader, represents the new era of athletes redefining their influence beyond the game. With a passion for fashion, culture, and community, Cunningham embodies the modern athlete as a global tastemaker and leader.


















