The Ultimate Halloween Looks with the Rimmel London Magnif’Eyes Eyeshadow Palettes

The final makeup look can make any costume much more impactful. Let the NEW Rimmel London Magnif’Eyes palettes take your eye candy to the next level with their three new color palettes: Electric Violet, Crimson and Jewel Rocks!

With a mix of 12 high-shimmer and matte shadows, the frightful creations are endless.

The new non-crease, a non-fade formula will stay looking sharp in even the most haunted of houses.

Pops of Purple with jane iredale’s New Color Cosmetic Launch

From your eyes to your cheeks to your lips, hints of purple and mauve are perfect for fall. Show off your royal side with the jane iredale Purple Rain Eye Shadow Kit ($59, janeiredale.com).

Use the lighter shades like Sprinkle and Shower for a daytime look and the more regal purple shades like Cloudburst and Deluge for a smokey, date night look.

If purple isn’t quite your style, then go more demure with mauve shades on the eyes and lips. Top picks for a deep mauve look are the Berries & Cream PurePressed Eye Shadow Duo and Paris Just Kissed Lip Plumper.

Purple Rain Eye Shadow Kit ($59, janeiredale.com)

From elegant to edgy, our silky smooth shadows deliver the style you want while staying put for long-lasting, crease-free color. Use alone, layer or blend together for different looks.

Berries & Cream PurePressed Eye Shadow Duo ($30, janeiredale.com)

Silky smooth and simple to blend, this crease-free, long-lasting and richly colored eyeshadow can be used wet or dry. Gentle and safe for sensitive eyes.

Paris Just Kissed Lip Plumper ($25, janeiredale.com)

For full, kissable lips, our top-selling tinted lip plumper delivers moisture and essential oils that soften the skin and contribute to the appearance of a fuller lip.

KELIS TALKS FAME, SELF-CARE AND BEAUTY IN ESSENCE’S GLOBAL BEAUTY ISSUE

Since the moment she arrived on the scene, Kelis has done things her own way. A beauty chameleon and genre-bending musical talent, the singer has always been in a league of her own.

Now, she graces the cover of ESSENCE’s Global Beauty Issue where she gets candid about taking a break from the spotlight and working at her own pace. “One of the biggest things I reiterate is self-care,” the singer told ESSENCE.

Kelis talks fame and so much more in ESSENCE’s October Global Beauty Issue, on newsstands this Friday, September 21

Essence Magazine October 2018 Cover Story featuring Kelis
Photographer: Adrienne Raquel

Get the Look: bareMinerals and Letitia Wright 2018 Emmy Awards

Celebrity Makeup Artist Tasha Brown worked with bareMinerals Power of Good Ambassador, actress Letitia Wright for the 2018 Emmy Awards – below is a breakdown of the look!

Who: Letitia Wright at the 2018 Emmy Awards 
The Look:
Inspiration: Letitia’s gorgeous gown featured great shine and texture which immediately inspired Celebrity Makeup Artist Tasha Brown to give Letitia peachy and bronze tones to keep her looking ethereal to match her dress. Tasha added soft, arched brows and golden eyeshadow with a natural skin finish added glowing shimmery highlights on the cheekbones and eyelids.
How to Get the Look:
Skin
Tasha prepped Letitia’s skin by saturating her cleansed face with bareMinerals Complexion Rescue Defense to create a smooth moisturized canvas for makeup. She then applied bareMinerals Original Loose Powder Foundation with SPF 15 in shade Golden Dark with the bareMinerals Beautiful Finish Foundation Brush in a tapping motion through the center of Letitia’s face for light coverage, creating an even base for the rest of her makeup.
Cheeks
Tasha used a sheer layer of bareMinerals BarePRO Glow Highlighter in Fierce to highlight the tops of Letitia’s cheekbones, a center of nose and chin for a bit of glow and dimension. To add a healthy flush of color, Tasha lightly dusted bareMinerals’ Gen Nude Powder Blush in That Peach Tho along the hairline, on temples and on cheeks with a large fluffy brush.
Eyes
Tasha applied the deep bronze tones of the bareMinerals Gen Nude Eyeshadow Palette in Neutral all over the eyelid to better complement the color of Leticia’s gown.
Lips
Tasha finished off the lips without a liner for a softer edge to the lips and applied bareMinerals Gen Nude Lip Lacquer Buttercream Lipgloss in Flirt for a soft nude peach with a sheen to match the sheen of the gown.
Where to Find Them:
bareMinerals products are available at bareMinerals boutiques and bareMinerals.com. Also available at Sephora, Sephora inside JCPenny, ULTA, Macy’s, Dillards, fine spas and salons. Visit bareminerals.com for store locations.
#CleanBeauty #PowerofGood #bareMinerals
@bareMinerals

THE LOOK: ALL STARS Gearing Up For The Second Season

DreamVenture Productions announces the successful run of the pilot season and return of the makeover TV series THE LOOK: ALL STARS for a second season. The one-hour reality series aired on CW, MyNetwork and TBD stations of SINCLAIR Broadcast Group and has received positive feedback from the industry and consumers at large. “We are extremely pleased and excited to continue our collaboration with THE LOOK: ALL-STARS as the initial results were extremely positive, showing ratings double from lead-in programs for select markets in the time slots assigned,” says Rida Khan, Head of Fashion, Lifestyle and Entertainment Programming, SBG.

The series successfully integrated augmented reality makeover try-ons in real time, so the audience watching at home could try on the looks and discover beauty products used on the show. More than 2 million try-ons for every episode were generated through the Perfect365 app from their 15 million users. This unique collaboration is a first of its kind for a national broadcast TV show.

The executive producers of the show are gearing up for filming, slated to commence this fall, with the support of the beauty and fashion industries. In addition to brands coming back for this season that include the biggest names in beauty, the show has expanded participation from top cosmetic brands with more added to the list daily. New companies coming next season include Amazing Cosmetics, Amore Pacific’s Mamonde, Kevin Aucoin Beauty, Makeup Geek and Iconic London launching in the US on THE LOOK: ALL STARS. The series utilizes national TV broadcast as a platform to reach, educate, empower and entertain millions of consumers who are avid beauty lovers exposing them to high-quality beauty products from large and small companies alike.

 

Two hairstyling icons from the TV series presented onstage to promote the show and ramp up excitement within the elite hairstyling community at the North American Hairstyling Awards 2018, the most prestigious photographic professional hairstyling awards, attended by over 4,000 stylists. As a result of a special collaboration, select NAHA 2018 applicants will be featured in the second season as part of the talented cast. The TV series also held auditions and met with members of the beauty industry at COSMOPROF NORTH AMERICA, the largest B2B exhibition for the cosmetics industry. “As the most important beauty exhibition platform in the US at the moment, Cosmoprof North America always seeks to bring resources that can help build the business of indie companies in attendance. The TV series provides great national visibility for brands trying to connect with consumers in a different way,” stated Daniela Ciocan, marketing director and the brains behind Cosmoprof’s phenomenal growth in the last 12 years.

Beauty legends, fashion icons, recognizable names from entertainment, and top social media influencers will be featured on the show as judges and special guests. Daniela Pestova, cover girl, and TV personality will be coming in as a permanent judge in the next season. Larissa Love sought after hair colorist, Jennifer Goldstein beauty editor Marie Claire Magazine, Kirbie Johnson host/producer PopSugar, Emily Dougherty beauty director NewBeauty magazine and many more will be featured as guest judges. Integrating big names from social media, THE SOCIAL CORNER segment of the show will bring new faces such as Marlena Stell, Tiffany Stanley, Tokyo Stylez and Anthony Cuts.

For general information on the TV series, or to view episodes from the pilot season, visit thelookallstars.com.

Sinclair Broadcast Group, Inc(SBGI)

Sinclair is one of the largest and most diversified television broadcasting companies in the country and a leading local news provider. Sinclair’s content is delivered via multiple platforms, including over-the-air, multi-channel video program distributors, and digital platforms.  http://www.sbgi.net/.

Beat The Heat with COVERGIRL – Flawless Appearance

Everyone’s least favorite 8-letter word (humidity!) is in full force right now. Thanks to the summer heat, thunderstorms, and extreme humidity take their toll on our makeup.  COVERGIRL is here to help your makeup stay put and look flawless from the time you leave your A.M. workout to post-work drinks with your bestie.

COVERGIRL’s new truBlend Matte Made Foundation is the perfect product to ensure that your face looks flawless and actually lasts from morning to night. Unlike other foundations who don’t deliver on their 12-hour-wear promises, truBlend Matte Made’s long-wear formula is flexible, protective and comfortable thanks to its Flexi-hold technology, keeping your makeup in place through all of the elements.

Our new TruBlend Matte Made Foundation is available in 40 shades, with 26 shades new to the TruBlend Family! Medium to full coverage foundation that provides a flawless, naturally matte appearance with a broad shade palette that matches most skin tones!

Formula & Benefits

  • Has a flexi-hold technology (PVP) which creates a strong, yet flexible film that’s comfortable on skin

o FLEXIBLE: Responds to face movements

o PROTECTIVE: Keeps the elements of foundation in place

o COMFORTABLE: It’s not tacky or tight on skin

  • Transfer-proof wear that blurs the appearance of pores and minimizes the appearance of imperfections
  • Airbrush effect that provides a smooth, filtered and flawless look
  • Reduces the appearance of redness and blemishes

See below for more info on the foundation, as well as COVERGIRL’s Lid Lock Primer and Lock It Setting Spray – the perfect combo for combatting the summer heat!

COVERGIRL Look Lock Up Setting Mist, $9.99, drugstores

Formula & Benefits:

  • Microfine mist with a weightless, barely-there feel that prevents makeup from smudging or settling into fine lines
  • Infused with cucumber and chamomile extract
  • Humidity, sweat, and heat resistant

 

 

COVERGIRL Lid Lock-Eye Primer, $8.99 drugstores

Formula & Benefits
• Formula that smooths and preps lids for all-day, crease-proof color
• Maximize the wear and intensity of your favorite shadows

COVERGIRL’s Shade for Shade: Be Unapologetic in Your Beauty Choices

Today, COVERGIRL launched a new campaign that inspires women to be unapologetic about their beauty choices through a quick swipe of lipstick. Starring and co-created by COVERGIRL Issa Rae, the film, titled “Shade for Shade,” features Issa and her (real life!!) best friends navigating LA for a night out, each swiping on a different shade of lipstick and owning the colors they chose. Once the shades of Exhibitionist lipstick come out, shade gets playfully thrown back and forth between the friends, illustrating what it looks like for women to be assured in their beauty choices.

Lipstick isn’t about the color, it’s a statement of unapologetic self-expression, which is exactly what COVERGIRL embodies within the campaign and their tagline “I Am What I Make Up.”

The film serves as an invitation for all women to confidently own their shade choices without explanation – even if your friends disagree or people stare. COVERGIRL says, let them stare! There are no rules when it comes to makeup, and “Shade for Shade” serves to celebrate all of the bold (or subtle) lipstick choices that make you feel like your best you.

 

Define Your Summer Look with Rimmel London

With the summer sun creating perfect lighting all day long, using selfie-proof makeup is more important than ever. Rimmel London has you covered with the Insta Duo Contour Stick and Wonder Wing Eyeliner. This dynamic duo contours your face and your eyes for a more defined look that will take you from day to night!
Insta Duo Contour Stick
Price: $6.99
Availability: Mass drugstores nationwide
Portable and ultra-smooth, Insta Duo Contour Stick will keep your cheekbones defined and highlight sublime. Comprised of a dual-sided applicator, just swipe and blend this selfie approved the formula for a look that showcases all your best features. Available in three duos work with your skin tone – light, medium, and dark.
Wonder Wing Eyeliner Stamp
Price: $6.99
Availability: Mass drugstores nationwide