MAC Cosmetics Holiday 2012 Collection and Ways to Make Your Eye Color Pop by Danielle Ward

Enjoy photos from the MAC Cosmetics Holiday 2012 Collection

The eyes are one of the first things that people will notice when they look at your face, so it is important to play them up. They can tell a lot about you and can be as mysterious or as alluring as you make them. Whether you have blue, brown, green or hazel eyes, your eye color doesn’t have to be dull. Play up your eyes and make them pop with these techniques.

Eye shadow

The use of eye shadow is one of the easiest ways to create dramatic and attention getting eyes. There are hundreds of shades to choose from so the best way to determine which colors will look the best with your skin tone and eye color is by using a color wheel. Although most people assume their eyes are basically one color, they are actually a mixture of various colors and a color wheel will help you find the most optimum colors for your eyes. For example, if you have brown eyes with green tones, you will be able to wear colors that compliment both browns and greens. To use a color wheel, simply find the colors of your eyes and follow the complimenting colors or for a dramatic look, use the contrasting colors.





Eyeliner is a fun way to make your eyes stand out, because you can experiment with different colors and different application techniques. If you want to give your eyes a subtle, sophisticated look use brown eyeliner or for more dramatic, attention grabbing eyes choose a heavy black. To use eyeliner for creating a subtle and sophisticated look, apply a thin line along the lower rim of your eyes and a fine line just above the upper eyelashes. To create a dramatic effect, make a slightly thicker line just above the upper eyelashes and a thinner line just below the bottom eyelashes. To get the smokey eyed look, use black eyeliner above the upper eyelashes, smudge it slightly and apply eye shadow in a mixture or grays or browns and blend with a large eye shadow brush. If you have deep set eyes and want them to appear larger, on the inside of the bottom rim of your eye, apply white liner and a thin line of soft black or brown just under the bottom eyelashes. Colored eyeliner can be used when you want to create a fun, dramatic effect.


Mascara is the perfect finishing touch to making your eyes appear polished, bright and alluring. Mascara comes in a variety of choices; however, any type you choose will thicken the lashes and help to frame your eyes. Brown mascara will give your eyelashes a more natural color, while black mascara will frame the eyes better and help you make a statement with your eyes. To apply mascara and avoid clumping, hold the wand or the brush just below the upper eyelashes, look upward and slowly blink to allow the color glide onto the eyelashes. If you prefer more than one coat, let the first coat dry before applying a second coat. For all day results, use waterproof mascara to prevent smudging and running.





Using an eyelash curler before applying mascara will make your eyelashes appear fuller and frame your eyes making them look bigger and brighter. If you are new to using eye makeup and have no idea which brand of makeup will work the best for you, use an online service like coupons to save money while you are experimenting with colors and brands. Keep in mind when you are applying eye makeup that the goal is to make the color of your eyes pop and look natural, so avoid applying thick layers of color and blend well using a large eye shadow brush.







This article is written by contributing {guest} writer

Danielle Ward 

Danielle Ward is a personal shopping assistant for busy executives and high profile clients. He enjoys hunting down bargains and sharing him insights on shopping sites.






MAC Cosmetics will launch Grey Friday, a lipstick and nail polish duo (black-grey with a silver shimmer) the day after Thanksgiving aka “Black Friday.”