This spring, Sally Hansen® is bringing bare-legged beauty to your fingertips. The brand is teaming up with PRIV, apopular on-demand beauty app that allows users to order their favorite beauty services right to their doors. The partnership will bring the brand’s revolutionary Airbrush Legs® Leg Makeup directly to women in select markets across the country. Beginning in April through August, consumers in New York, NY, Hamptons, NY, Los Angeles, CA and Austin, TX will receive a professional application of Airbrush Legs® Leg Makeup from one of PRIV’s top stylists with any beauty service ordered through the app or on PRIV.com. The coveted product will be applied right in the consumers’ own homes by an expert makeup artist, who will also teach fans how to use the spring essential with a step-by-step tutorial during application. As an added bonus, fans will also receive a complimentary bottle of Airbrush Legs® Leg Makeup.
One of Sally Hansen’s best-selling products, Airbrush Legs® Leg Makeup is a lightweight leg makeup that leaves legs looking smooth and sexy all day long. The formula infused with Palmaria Extract, helps cover imperfections like veins, freckles or bruises and stimulate microcirculation. This long lasting, fast drying formula is transfer and water resistant. The spray-on formula blends seamlessly into skin for gorgeous and flawless legs. It is available in six natural-looking shades with a luminous finish: Fairest Glow, Light Glow, Beige Glow, Medium Glow, Tan Glow, and Deep Glow and is also available in a Lotion form.
PRIV is a one-stop destination for every beauty and wellness need. The app brings together services from every aspect of the industry, allowing fans to order their favorite services like blowouts, massages and haircuts directly to them anytime and anywhere in multiple markets across the US and UK.
WHAT AIRBRUSH LEGS COSTS: $13.99
WHERE TO FIND IT: Drugstores nationwide
About Coty Inc.
Coty is a leading global beauty company with net revenues of $4.4 billion for the fiscal year ended June 30, 2015. Founded in Paris in 1904, Coty is a pure play beauty company with a portfolio of well-known fragrances, color cosmetics and skin & body care products sold in over 130 countries and territories. Coty’s product offerings include such power brands as adidas,Calvin Klein, Chloé, DAVIDOFF, Marc Jacobs, OPI, philosophy, Playboy,Rimmel and Sally Hansen. For additional information about Coty Inc., please visit www.coty.com.