The ESSENCE® Beauty Carnival ™, recognized as the world’s largest beauty experience for Black women, is hitting the road in 2019—newly reimagined as an expanded, multi-city tour. Tickets are on-sale now for this epic celebration of Black beauty—convening a community of enthusiasts, experts, and influencers at New York City’s Pier 36 on April 27-28, 2019.
“As the leading global destination for Black women, ESSENCE® celebrates diverse beauty and inspires inclusivity in a way that only we can,” said ESSENCEFashion and Beauty Director Julee Wilson. “With the expansion of our Beauty Carnival, we are embracing our unique journey and curating our programming to share a very special experience with beauty aficionados from city to city.”
Inspired by the brand’s original Beauty Carnival which takes place during the annual ESSENCE Festival and attracts more than 10,000 fans per day from around the world, the tour will return to New Orleans this summer, making the 25th anniversary ESSENCE Festival its second stop. The Beauty Carnival’s final destination will be in Texas October 2019. Details to be announced at a later date.
The ESSENCE Beauty Carnival tour will deliver a globally inclusive and immersive experience featuring up-close access to exciting moments, such as expert tutorials, engaging conversations, exclusive interviews with today’s beauty icons, live podcasts and special guest performances. Highlights include:
ESSENCE’s new museum of Black beauty, documenting key historical and cultural moments, classic products and archived video to bring to life ESSENCE storytelling around Black beauty
Curated “Shop ESSENCE” beauty marketplace
Extensive product sampling and special brand activations
Premier pampering services, gift bag, light bites and sips, and celebrity/influencer meet and greets for VIP level ticket-holders in our Beauty Bungalow
For more on the ESSENCE Beauty Carnival tour and to purchase tickets, visit Essence.com/BeautyCarnival. Share your experience on your social platforms using the official hashtag #EssenceCarnival.
Essence Festival is labeled as being “The Party With a Purpose.” This year, I returned as an official media outlet and able to truly identify with the term.
Many people ask, “What happens during the Essence Fest?” and some can’t understand the allure of this particular event. The festival is a combination of seminars, parties, and cuisine.
It’s categorized into Beauty, Entertainment, Entrepreneurship, Food, Style, Community, Culture, Wellness, and Spirituality. This is no ordinary celebration! The entire city of New Orleans becomes a cultural mecca and the spirit of festivity feels the air.
Hollywood celebrities attended for keynote conversations; discussing their latest projects. Internet sensations and digital influences shared their platform through Fashion Empowerment and Tricks for a Flawless Glow.
The nighttime activities were performed at the Mercedes-Benz Superdome. Festival Goers danced to various acts by artist such as Erykah Badu, Snoop Dogg, The Roots, Ledisi, Mary J. Blige, and Janet Jackson to name a few.
On Sunday, June 8, 2018, Bishop Lester Love and The City of Love hosted Hour of Power with spiritual workshops and gospel tributes. This was the perfect opportunity to attend brunch or join a fitness session at the convention center. Lastly, celebrity stylist Vernon Francois and Misa Hylton Presented 25 Years of Fashion Slayage!
Aside from festival activities, there were delicious and authentic New Orleans dishes such as Beignets, Gumbo, and Muffulettas. Essence Festival is a must-attend event for anyone that loves art, cuisine, and enlightenment.
It’s officially summer and that means packing for music festival season. This time of year can be a lot of fun for those who enjoy live entertainment and delicious cuisine.
Before hitting the road and leaving your cares behind, one must first pack for such an occasion. Coordinating looks can be difficult because you don’t want to appear uncomfortable or out of season.
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